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I had a great conversation with Dr. Sally Witt during her show on BlogTalkRadio yesterday.  We talked about my new books, Harry Potter: The Story of a Global Business Phenomenon and Kick-ass Copywriting in 10 Easy Steps, as well as blogging, publishing, social networking and more! If you missed it, you can follow the link to listen to my interview on BlogTalkRadio.

I’m happy to announce that my book, Harry Potter: The Story of a Global Business Phenomenon, was released on Tuesday in the United States after a successful release in June in the U.K.  It will soon be available in multiple languages around the world as well.

Earlier this week, social networking guru Dr. Sally Witt wrote a great guest post on Women On Business.  As proof that social networking works, we met through blogging, and now, I’ll be appearing on her show on BlogTalkRadio tomorrow, August 22nd, to talk about my book Harry Potter: The Story of a

I’ll be appearing on Dr. Sally Witt’s show on BlogTalkRadio tomorrow, August 22nd, to talk about my book Harry Potter: The Story of a Global Business Phenomenon. If you’d like to learn more about the marketing behind the Harry Potter brand and the potential for other brands to repeat in Harry Potter’s footsteps, stop by and listen.

If you’re interested in the Harry Potter phenomenon, then you might enjoy my new book, which was released in the U.K. back in June and in the U.S. today - Harry Potter: The Story of a Global Business Phenomenon. In my book, I discuss how Harry Potter grew to become an international phenomenon and analyze the steps others would need to take to duplicate that success.

If you’re interested in the Harry Potter phenomenon, then you might enjoy my new book, which was released in the U.K. back in June and in the U.S. today - Harry Potter: The Story of a Global Business Phenomenon.

Please forgive me for doing a bit of self promotion today on The Disney Traveler. Today, my new book, Harry Potter: The Story of a Global Business Phenomenon, debuts in U.S. bookstores (it’s been available in the U.K. since June). The book reveals how Harry Potter became so popular and what steps other brands need to take to reach similar success.

After what feels like forever, my new book, Harry Potter: The Story of a Global Business Phenomenon, was released in the U.S. today following a successful release in June in the U.K. If you’re a Harry Potter fan or business person, you might enjoy giving this book a read.  It focuses on the marketing

My new book, Harry Potter: The Story of a Global Business Phenomenon, was released in the United States today (it has been available in the U.K. since June). The book explores the marketing and branding of Harry Potter, how it grew to such a success and answers the question of whether or not that success can be duplicated.

There was a lively gathering at the Universal Peace Federation’s building in Lancaster Gate, Bayswater, this evening, when the political and social theorist Professor Lord Bhikhu Parekh spoke on ‘Muslims in Europe’, on the occasion of the launch of his new book, ‘A New Politics of Identity’ (Palgrave Macmillan, £19.99).