Phil Leigh

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Latest blogosphere posts tagged “Phil Leigh”

  • It’s the Stoopid Economy


    Inside Digital MediaAuthority Authority: 109
    Phil Leigh During the first three decades of the twentieth century the most promising invention was radio. Scientists could see a clear evolutionary path for the technology that would revolutionize everyday life. The trip from the dots-and-dashes of Morse code, to audio transmission, and eventually to television, ...
    2 days ago
  • How to use Google AdWords


    Inside Digital MediaAuthority Authority: 109
    Download to iPhone or iPod If you want to learn how to set-up a Google AdWords account and start placing ads to sell merchandise from your website, this video is for you. Perhaps the best way to teach others how to use Google AdWords is by concrete example. Thus, today’s video shows how we set-up an AdWords ...
    2 weeks ago
  • Stories Abide


    Inside Digital MediaAuthority Authority: 109
    Phil Leigh Inexorable expansion of the Internet results in a lockstep growth in anxiety about threatened obsolescence among incumbent media participants. Yet whatever the changes affecting media, storytelling remains the timeless value. Even before humanity learned how to record them, the Greek Myths were passed ...
    3 weeks ago
  • Public Reaction to Targeted Advertising


    Inside Digital MediaAuthority Authority: 109
    Dr. Joseph Turow, University of Pennsylvania If you would like to learn what the public says about their attitudes toward behaviorally-targeted advertising, this audio interview is for you. A recent study conducted by the University of Pennsylvania and the University of California at Berkeley concludes that a ...
    4 weeks ago

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