ROI

ROI is short for Return On Investment. It is a measurement used to calculate if something is worth doing. I have written this tag description because I expect the return on investment will justify the time it took me to write it. However my calculations may be wrong if nobody clicks on the links in this text.

Technorati allows bloggers to write these descriptions because they figured the return on investment for them was equally worthwhile. They get an army of willing authors who will sprinkle these texts with links to great websites.

To calculate a return on investment of your own, think about what you have to do - lets call that "A", think what you will get in return - "B", and then decide if it is worth it - A- B. Calculating ROI is that much fun!

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Latest blogosphere posts tagged “ROI”

• Video: “Using PPC Data to Improve SEO Efficiency”

  
  Web Liquid | thinking:returns Web Liquid | thinking:returns — Authority: 108
  If you’ve ever done any paid search advertising, chances are you’re sitting on a gold mine of insightful data.  Based on the premise that a Search Engine Optimization (SEO) campaign is far more likely to generate a strong return if it is seeded with Pay-Per-Click (PPC) data… we have assembled a two-part video ...
  15 hours ago

• Time for a makeover: the future of brand managers

  
  The Homa Files — Authority: 138
  Takeaway : If you are pursuing a career as a brand manager, your role may be very different than you imagined. A report that will soon be released by Forrester will provide a redefinition of what a brand manager should be. Their groundbreaking finding: marketers should get back to marketing. Beyond focusing ...
  20 hours ago

• All Of A Sudden It’s About Culture?

  
  The Relationship Economy...... — Authority: 128
  This entry is part 33 of 33 in the series Social Media Organizational culture as been studied, talked about and criticized for years. It seems that the very subject of managing culture is a significant challenge for any organization regardless of size. The very nature of “culture” is representative of the ...
  22 hours ago

• Alignment Requires Proactive, Progressing CIO Leadership

  
  Project Management Resources, Templates, Books, Tools, News :: PMToolbox — Authority: 148
  Given IT has played a significant role in business since the 1960s, it seems almost inconceivable that CIOs are still alignment challenged. Perhaps the challenge isnt so much getting aligned but staying aligned given the pace and nature of change companies must cope with and adapt to in todays global economies. ...
  1 day ago

• Enterprise mashup, defined

  
  Service-Oriented Architecture — Authority: 509
  What enterprise mashups are, why theyre needed, and how they can be created
  1 day ago

• Join Me Tomorrow on Hashtag Social Media to Talk About ROI

  
  Social Media Marketing Strategy, Tactics, and Tools — Authority: 122
  Tomorrow I’m hosting the Hashtag Social Media conversation and it’s going to be all about ROI in the social media space.  Previous hosts of the event include Brian Solis, Jason Falls, Aaron Strout, and Scott Monty; so I’m really thrilled to be a part of this.  The folks over at Hashtag wrote this blog post ...
  1 day ago

• Upcoming Business Wire Events – November 9 Edition

  
  BusinessWired - Business Wire Blog — Authority: 121
  Join Business Wire experts in your area for media breakfasts, panel discussions and other insightful events. We bring local media members and industry thought leaders to your market to discuss today’s most relevant topics, from writing for SEO to marketing with social media. Best of all, Business Wire events are ...
  1 day ago

• How to Create the Best Landing Pages for Google Adwords

  
  Digital Products Review — Authority: 91
  Image via Wikipedia If you are a Google Adwords user and despite creating good ads, you can’t get a good conversion rate and have a very low Quality Score for your Keywords then you should start thinking of improving your Landing pages where all your traffic goes after clicking your ad. The success and failure ...
  1 day ago

• Event marketing strategies for tough economic times

  
  Plan Your Meetings — Authority: 421
  It’s no secret that the recent American economy is affecting the events industry. Budgets are being slashed; event attendance is dramatically down; attendees are less willing or able to travel; and those attendees who do show up are feeling the effects of the current economy. As a result, exhibitors are being forced ...
  1 day ago

• 5 Big Fat Social Media Trends

  
  Extanz - Social Media Marketing and PR 2.0 — Authority: 103
  Social Media is like the new West. 3 or 4 years ago we were barely calling it “new media”. Last year, I couldn’t use the word “social media” or people would look at me like I was talking French. It was a new frontier, but today, everyone has arrived. Now there are way too many [...]
  1 day ago

• The Right Approach to Buying Enterprise Software

  
  CRM Mastery e-Journal — Authority: 114
  Here are several excerpts from an article by Rahul Sah, about how to get started on the right foot before buying enterprise application software, Enterprise Apps Buying Guide - Be sure to check out the complete source article for much more on this topic:For an enterprise to be competitive in its business, it has [...]
  1 day ago

• Consequences of not having a good content strategy

  
  Intentional Design Inc. — Authority: 106
  Yesterday, I bought a phone from Staples. I chose the AT&T brand, for no particular reason other than the physical interface looked like it could be straightforward and it had the features I wanted. When I got the phone home, I unpacked it, attached the base, then took one cordless headset upstairs and ...
  1 day ago

• TEI of Windows Server 2008 R2 whitepaper

  
  D' Technology Weblog — Authority: 545
  In August 2009, Microsoft commissioned Forrester Consulting to examine total economic impact and potential return on investment (ROI) that enterprises may realize by deploying Windows Server 2008 R2 . To understand the financial impact of deploying Windows Server 2008 R2, Forrester conducted indepth interviews with ...
  1 day ago

• Will Social Technology Change Business?

  
  The Relationship Economy...... — Authority: 128
  This entry is part 30 of 32 in the series Social Media The impact of social technology on business as usual is and will continue to be profound. Profound in that social technology fuels never-ending change caused by the markets of conversations. These markets represent intelligence that is transparent, fluid and ...
  1 day ago

• Fast Flip, Google`s New News Reading Service

  
  Search Engine Optimization — Authority: 145
  For quite some time Google and newspaper and magazine publishers have failed to get along — and historically for good reason. But Google doesn t actually want to fight and its new news reading service Fast Flip might go some way toward salving some wounds in the publishing business….Microsoft BPOS Demo [...]
  1 day ago

• Yield Software Introduces New Offering Enabling Agencies to Improve Search Marketing Margins, Staff Efficiency and Productivity

  
  Ad Operations Online — Authority: 483
  Yield Web Marketing Suite for Agencies, New Services Launch at ad:tech New York 2009 SAN MATEO, Calif. – Yield Software (http://www.yieldsoftware.com/) announced the launch of the Yield Web Marketing Suite for Agencies and the introduction of a range of new services at ad:tech New York 2009 at the Jacob Javits ...
  2 days ago

• TRA, Inc. Continues Its Expansion by Naming Bob Meyers President and COO

  
  Ad Operations Online — Authority: 483
  Veteran Media Executive Has Served on TRA’s Advisory Board and Will Focus on Continuing to Enhance Relationships with Networks During TRA’s Next Stage of Growth; Appointment Furthers TRA’s Commitment to Work with Networks To Provide Accountability For Their Media Inventory Announcement Comes on the Heels of TRA ...
  2 days ago

• Biz360 and Chess Media Group Partner to Drive ROI in Social Media

  
  Ad Operations Online — Authority: 483
  Combined Efforts to Meet Growing Demand for Measuring ROI in Social Media Marketing REDWOOD CITY, Calif. – Biz360 Inc., the leading provider of media and market intelligence solutions, announced that it has forged a strategic partnership with Chess Media Group and named its co-founder, Jacob Morgan, an advisor to ...
  2 days ago

• Global Teambuilding

  
  Project Management Resources, Templates, Books, Tools, News :: PMToolbox — Authority: 148
  You should never need a reminder that we are all part of the same team. But in global teams, the need for effective teambuilding is even more important. Here we provide some tips on how to ensure that people are perceived as--and more importantly identify themselves as--part of the overall project team.No related ...
  2 days ago

• Exploring Business Intelligence

  
  Project Management Resources, Templates, Books, Tools, News :: PMToolbox — Authority: 148
  To understand BI, it is important to know the steps to take. And as our department takes off in a new direction, a fresh perspective offers some valubale insight.No related posts.
  2 days ago

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