Randall_Rothenberg

Welcome to the 'Randall_Rothenberg' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'Randall_Rothenberg'.

Latest blogosphere posts tagged “Randall_Rothenberg”

• Q3 2009 Internet Advertising Revenues, at Nearly $5.5 Billion, Show Slight Increase over Q2

  
  Ad Operations Online — Authority: 479
  Uptick in Online Ad Revenue Growth a Hopeful Sign in a Difficult Media EconomyNEW YORK – Against a backdrop of ongoing recessionary forces that have hit other advertising sectors with more impact, Internet advertising revenues reached almost $5.5 billion for the third quarter of 2009, representing an increase of 1.7 ...
  1 day ago

• IAB Releases 2009 Update to Ad Unit Guidelines

  
  Ad Operations Online — Authority: 479
  Opens the Door to “Rising Stars” That Encourage Online Advertising CreativityNEW YORK – To set the stage for greater innovation and creativity in online advertising, the Interactive Advertising Bureau (IAB) announced the release of the “Ad Unit Guidelines 2009 Update.” For the first time, creative agencies ...
  6 days ago

• Ill be speaking at PMAs Digital Marketing Summit: Have the new FTC guidelines affected you yet?

  
  Donna's Promo Talk — Authority: 409
  This is the beginning of a short work week for all us here in the states who will be celebrating the Thanksgiving Holiday this Thursday. But before I start being thankful and blogging about many of this years holiday promotions I want to tell you about what Im going to be up to next week. Im heading down to ...
  1 week ago

• The fight for the future of marketing spills out onto the streets

  
  Burst Media Company Blog — Authority: 118
  Further to Ad Age Editor, Jonah Bloom’s, remarks to the ANA last week about the current role of procurement in the marketing industry, the IAB’s CEO, Randall Rothenberg, has published a comprehensive review of how we got here, to the point where as an industry we are convulsed by the question, “Is Marketing ...
  2 weeks ago

• Day Two at PMAs Marketing Law Conference: FTC "We have no intention of shutting down the blogosphere"

  
  Donna's Promo Talk — Authority: 409
  Im continuing my coverage of PMAs Annual Promotional Marketing Law Conference , one of the most highly anticipated events in the industry. Last week while in Chicago at the event I wrote this post about day one of the conference which was pretty jam-packed withinformation. Most notably was the presentation from ...
  3 weeks ago

• IAB Takes Up Arms Against the FTC’s Latest Endorsement Regulation Campaign

  
  ReveNews — Authority: 482
  If the Federal Trade Commission had the intention to spark off a wave of sometimes worried, sometimes angry and often indignant blog posts and forum chatter with their “Final Guides Concerning the Use of Endorsements and Testimonials in Advertising”, they’ve certainly succeeded. About a week ago, ReveNews ...
  5 weeks ago

• IAB Takes Up Arms Against the FTC’s Latest Endorsement Regulation Campaign

  
  Affiliate Marketing | Affiliate Networks — Authority: 145
  If the Federal Trade Commission had the intention to spark off a wave of sometimes worried, sometimes angry and often indignant blog posts and forum chatter with their “Final Guides Concerning the Use of Endorsements and Testimonials in Advertising”, they’ve certainly succeeded.About a week ago, ReveNews ...
  5 weeks ago

Comments about Randall_Rothenberg