Scott Monty

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Latest blogosphere posts tagged “Scott Monty”

• How Ford does social media

  
  Socialmedia.biz — Authority: 532
  Ford’s social media efforts from JD Lasica on Vimeo . Scott Monty & team take integrated approach rather than focus on short-term campaigns M ajor corporations have begun jumping into the social media pool. One of the biggest success stories this year has been the performance of Ford Motor Co. — ...
  1 day ago

• Social Media Doesn’t Sell Cars

  
  C.C. Chapman - Boston Media Maven, Photographer, Speaker and Digital Dad — Authority: 118
  Earlier this week I drove home my new Ford Flex . It is our official family vehicle and something that we’ve been thinking about for the past year since we were leasing out last car and knew we’d have to replace it this fall. I am not a “car guy” and at the end of the day want something that meets my needs, ...
  2 days ago

• How Ford Uses Social Media to Improve Its Brand (Video)

  
  Social Media Examiner — Authority: 584
  In this interview I talk with Scott Monty —head of social media for Ford Motor Company—and the man in charge of Ford’s social media presence and initiatives like TheFordStory.com . When you think of Ford, you might think “old American car company.” However, under the direction of Scott Monty, Ford has ...
  1 week ago

• Ford’s $1 Billion Q3 Profit: Does Social Media Deserve Credit?

  
  Mediaite — Authority: 801
  Big news broke this morning from the Ford Motor Company: Despite a crippling recession and the worst market for American car manufacturers since horses & buggies, the company announced today that it had made nearly $1 billion in profits in its third quarter. Ford said it expects to be “solidly profitable” in ...
  1 week ago

• The BlogWorld Experience

  
  TechDrawl — Authority: 124
  Last month, with the help of TechDrawl, I reached out to the local technology community to help send me to the 2009 BlogWorld & New Media Expo and Conference in Las Vegas. I was fortunate enough to have been granted a full access media pass but still needed some help with airfare and related expenses. In not ...
  2 weeks ago

• Ford Continues Social - Ford Fusion 41

  
  ViralBlog Viral ideas.Trends. Inspiration — Authority: 425
  As we covered previously Ford is really paving the way for social. Following its Fiesta Movement , Ford is seeking 2010 Fusion and Fusion Hybrid owners to participate in Fusion 41, an automotive relay race which aims to build awareness and excitement around the new Fusion. The Fusion owner of the winning team will ...
  2 weeks ago

• Persuasive Picks for the week of 10/19/09

  
  PerkettPRsuasion - The PerkettPR Blog — Authority: 112
  No Kidding I’ll start the picks off with some humor via Scott Monty’s revisit to a post he did a year ago, asking “ How many social media experts does it take to change a lightbulb?” I think you’ll enjoy the creative answers he received. Ways to Be Human at a Distance Chris Brogan reminds readers ...
  2 weeks ago

• How Big Brands Can Use Social Media

  
  WebProNews Videos — Authority: 566
  One of the primary topics at recent industry events has been the barrier between big brands and social media. Ford Motor Company is one brand, however, that has not let that historic barrier stand in their way. WebProNews spoke with Scott Monty , the Head of Social Media at Ford, who explained how the company ...
  2 weeks ago

• Ford Earns ‘Brand of the Year’ Honors from Society for New Communications Research

  
  Digital Pivot — Authority: 122
  The Society for New Communications Research has released its 2009 Fellows’ Choice Award winners, and Ford Motor Company has taken home the honor of “Best Brand,” for its innovative use of social media tools. Other winners included: Visionary of the Year, David Plouffe (President Obama’s Campaign Manager); ...
  2 weeks ago

• From BlogWorld: In Social Media, What Happens in Vegas…Is Automatically Online.

  
  Network Solutions - Small business conversations and working together for small business success — Authority: 494
  The following is a summary recollection of what happened at BlogWorld 2009 in Las Vegas. In this post, I will look at the activities in Day 1. The bloggers have invaded Las Vegas. There was no stopping it. For the third straight year, thousands of bloggers, twitterers, and affecianados converged on sin city to hear ...
  2 weeks ago

• Ford’s video case study: “From Zero to 60: Ford’s Social Media Story”

  
  Damn, I Wish I'd Thought of That! — Authority: 429
  Come to BlogWell: How Big Brands Use Social Media on November 10 — hosted by Newell Rubbermaid — where you’ll hear Coca-Cola, UPS, SunGard, Orange Business Services, ConAgra Foods, Turner Broadcasting System, Newell Rubbermaid, and The Home Depot share case studies on how to create a fantastic social media ...
  2 weeks ago

• 7 Sure-fire Ways to Fail at PR Consulting

  
  HighTalk — Authority: 118
  I love working in social media, but what makes it even better is working at a PR agency that excels at it (and lots of other things as well).  Advertising agencies get a lot of kudos for being creative places, but PR firms are under appreciated in the creativity department.But like every industry PR has [...]
  3 weeks ago

• Weekend Update 10.17.09—Blogs, Drugs and Rock and Roll

  
  Digital Daily — Authority: 682
  For those about to rock, AllThingsD salutes you. The world of tech reporting may, at times, seem like all nerds and semiconductors. But on weeks like this one, the life of the tech journalist/blogger seems wilder than Keith Moon at Mardi Gras. Ok, maybe that’s an overstatement, but highlights from BoomTown this week ...
  3 weeks ago

• What Happens in Vegas Doesnt Stay in Vegas: Kara Visits Blog World Expo

  
  BoomTown — Authority: 736
  Yesterday, BoomTown traveled to the South Hall of the Las Vegas Convention Center–and it was not even time for the annual Consumer Electronics Show! Instead, I was attending Blog World Expo , an annual event for bloggers of all kinds–from military bloggers to political bloggers to a roving pack of mommy ...
  3 weeks ago

• Fords Social Media Guru Scott Monty: "Social Media Is the Cocaine of the Communications Industry"

  
  BoomTown — Authority: 736
  Today, BoomTown got the best quote ever from Scott Monty, when I asked him over lunch about his comparison of social media tools to an illicit drug. “Social media is the cocaine of the communications industry,” said Monty, who has been global digital and multimedia communications manager for Ford Motor Company ...
  3 weeks ago

• How Big Brands Use Social Media

  
  Web 3.0 Technology.com — Authority: 443
  For big brands learning to use social media effectively can be challenging as they try and find the best approach. (Coverage of the BlogWorld conference continues at WebProNews Videos .  Keep an eye on WebProNews for more notes and videos from the event this week.) In a keynote with Scott Monty, head ...
  3 weeks ago

• Figuring Out Social Media? The Answer Is Not Advertising

  
  AttentionMax — Authority: 414
  The most recent Advertising Week focused relentlessly on social media. I saw this firsthand as co-emcee of OMMA Global . I also saw it as an attendee of several other events. But for all the excitement and expert pontification, most people are getting it wrong. The fundamental problems and opportunities of social ...
  4 weeks ago

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