Social Media Case Study
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Welcome to the 'Social Media Case Study' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'Social Media Case Study'.
Latest blogosphere posts tagged “Social Media Case Study”
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Trident Integrates Social Media with Print Ads
Convince and Convert Blog: Where Social Media and Email Collide —
Authority: 506
I promised you a couple weeks ago that in 2010 I would focus on social media integration and real business. Well, I’m starting a little early. Trident has released a new gum called Trident layers, which appears to be some sort of neapolitan ice cream-type multi-flavor concoction. (Personally, I’m okay with ...2 days ago -
Marshalls and T.J. Maxx calling all Christmas carolers
Business Blogging Blog —
Authority: 123
Corporate Social Media Case Study: Marshalls and T.J. Maxx Sibling retailers Marshalls and T.J. Maxx are teaming up to invite Christmas carolers to record themselves singing classic holiday tunes like “Jingle Bells” and “Deck the Halls,” or to try their hand at their own rendition of the brands’ songs, ...3 days ago -
Dells Lionel Menchaca on their social media past, present, and future
Business Blogging Blog —
Authority: 123
Corporate Social Media Case Study: Dell In a blog post on Direct2Dell, Dell’s Chief Blogger, Lionel Menchaca , shared how Dell has evolved from their initial “connecting and responding” social media strategy to their current key goals of streamlining, aggregation, syndication, and scalability. What ...1 week ago -
Betty Crocker uses Flickr for more than photo sharing
Business Blogging Blog —
Authority: 123
Corporate Social Media Case Study: Betty Crocker Combining high-quality food images and cooking instructions, Betty Crocker is using Flickr to share recipes. With examples like “ Southern Apple Crumble ” and “ Slow Cooker Beef Stroganoff ,” Betty Crocker’s photostream now has hundreds of entries. Each ...1 week ago -
PepsiCo, Facebook team up to stream live event
Business Blogging Blog —
Authority: 123
Corporate Social Media Case Study: PepsiCo This summer, PepsiCo’s AMP Energy drink became the first product brand to stream a live event on Facebook. The “AMP Your Game” National Gaming Tour traveled to 39 college campuses across Canada from February to April and auditioned gamers in a national Rock Band 2 ...1 week ago -
How To Increase Your Business By Relinquishing Control
Social Media Explorer —
Authority: 545
If you’ve been studying social media, or even half paying attention to it, for the last few years, you’ve heard some truisms proffered that are scary to most business people. One of the most recited is that in order to be successful in social media you must face the fact you no longer have control. But it’s hard ...1 week ago -
Upcoming SMBC events
Business Blogging Blog —
Authority: 123
12/16 Word of Mouth Supergenius: Learn to be a fantastic word of mouth marketer with 12 how-to classes, 12 real-world case studies, and 6 brilliant authors. You’ll learn practical, hands-on techniques to get started, grow your program, and earn amazing word of mouth. (Public event) Click here 12/17 Newell ...1 week ago -
Social media research: Finding influencers can increase campaign effectiveness by 50%, study says
Business Blogging Blog —
Authority: 123
Research conducted by Lithium Technologies found that influencers can help companies double the effectiveness of their word-of-mouth marketing campaigns. The research also found that well-executed word of mouth campaigns can improve brand awareness and product adoption by up to 107 percent. By indentifying ...2 weeks ago -
PEDIGREE builds the largest photo mosaic ever
Business Blogging Blog —
Authority: 123
Corporate Social Media Case Study: PEDIGREE In an effort that ultimately raised more than $50,000 for The PEDIGREE Adoption Drive — a nonprofit organization dedicated to helping shelters and rescue groups find homes for loving dogs — PEDIGREE coordinated the creation of the largest online photo mosaic ever. ...2 weeks ago -
Salvation Army invests in reaching younger, online donors
Business Blogging Blog —
Authority: 123
Corporate Social Media Case Study: Salvation Army The Salvation Army is pulling its radio advertising and has diverted this budget to online communications, DMNews reports. After initially jumping into social media about 8 months ago, the charity — though decentralized and managed at regional levels — has ...2 weeks ago -
Upcoming SMBC events
Business Blogging Blog —
Authority: 123
12/9 Avaya & ConAgra Foods: Social media trends for 2010 (Public call) Click here 12/16 Word of Mouth Supergenius: Learn to be a fantastic word of mouth marketer with 12 how-to classes, 12 real-world case studies, and 6 brilliant authors. You’ll learn practical, hands-on techniques to get started, grow ...2 weeks ago -
Social media in a Fluid State
We Are Social —
Authority: 558
We’re excited to be working with an innovative new food and drink festival called Towards a Fluid State . What is it exactly? Good question. As described by Urban Junkies : Imagine a futuristic farmers’ market getting hit by a science lab and a truck full of the sexiest booze and food on Earth. It’s ...3 weeks ago -
Nikes YouTube Academy series
Business Blogging Blog —
Authority: 123
Corporate Social Media Case Study: Nike This summer, Nike launched their Nike Academy series on YouTube — a mix between reality TV, documentary, and educational series — all revolving around the sport of soccer. The series features a talented group of amateur players, all hoping for their shot at a professional ...3 weeks ago -
Staples using social media to leak holiday price cuts
Business Blogging Blog —
Authority: 123
Corporate Social Media Case Study: Staples Staples became one of the first retailers this holiday season to use Facebook to leak “Black Friday” deals. The office supply company posted several deals on products, varying from flash drives to GPS units to laptops, and price cuts are as high as 50%. Leading up to ...3 weeks ago -
DuPont brings new life to internal test footage
Business Blogging Blog —
Authority: 123
Corporate Social Media Case Study: DuPont Rather than looking externally to find new ideas for viral content, DuPont turned to their internal archives. Their series, called simply “ DuPont Science Videos ,” features five short clips of behind-the-scenes educational footage of DuPont product tests. Each clip is ...3 weeks ago -
IKEA’s Smart Facebook Marketing with Photo Tagging
gainfully unemployed —
Authority: 116
IKEA’s use of photo tagging on Facebook as a way to promote its products was a smart and fun way to engage with customers. The company set up a profile for the store manager at a newly opened location in Malmo, Sweden, and uploaded pictures of fully furnished rooms. The first person on Facebook to tag each item ...4 weeks ago -
Share the Love Sale: Tuesday Shout Out Feature
Green and Clean Mom —
Authority: 419
This holiday season sharing, loving, giving and saving – all very important. There’s less money to go around, more people trying to do the right thing and families doing their best to share and give to neighbors in need. A long time client of mine, ecostore USA has taken this concept and offered a giving [...] ...4 weeks ago
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