Web Strategy

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Welcome to the 'Web Strategy' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'Web Strategy'.

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Latest blogosphere posts tagged “Web Strategy”

  • Internet Strategy, Marketing & Technology Links – Nov 16, 2009


    SazbeanAuthority Authority: 131
    Find, Follow, Feed: YouTube’s Social Strategy And Solving The Curation Problem (TechCrunch) Counting Unique Users in Real-time with Streaming Databases (O’Reilly Radar) Post-Halloween Treat: New Keywords User Interface! (Google Webmaster Central) How Twitter is Changing the Face of Media (Mashable) ...
    11 hours ago
  • Palins Book Tour Builds on Effective Web Strategy


    StupidicaAuthority Authority: 166
    Sarah Palin will launch her national book tour next week, one part of a carefully crafted strategy that has allowed the former vice-presidential candidate to leapfrog traditional media outlets and appeal directly to her dedicated and vocal fan base. The coming tour through small towns and midsize cities is designed ...
    2 days ago
  • Twitter Contest Observations


    Mike McCreadyAuthority Authority: 114
    I mentioned that I would share the outcomes and some observations from our Twitter contest we ran at the college I work at, so here is my report. Contest Background We ran the contest in conjunction with the launch of our new campaign microsite. The contest had three objectives: Increase followers of the main ...
    3 days ago
  • If Content is King, Who are its Subjects?


    The Worthwhile BlogAuthority Authority: 119
    Better not to to speak than to speak and live contradictorily. If I’ve heard one common theme in the last 6 months, it has been this — “Content is the most important part of your website; it drives every other part.” But it’s easy to say this or to admit that it’s true. It is another matter to practice ...
    3 days ago
  • Internet Strategy, Marketing & Technology Links – Nov 13, 2009


    SazbeanAuthority Authority: 131
    Find Your Whole Social Graph on Facebook at Once With FBFriendFinder (ReadWriteWeb) Google Latitude Now Tracks Location History, Alerts You to Nearby Friends (Mashable) My Million Dollar Mistake (Quick Sprout) Razorfish: Social media is helping established brands. But what about everyone else? (Econsultancy) ...
    3 days ago
  • Thought leadership – it just may be your B2B’s most valuable asset


    B2B Web Strategy Blog - eMagineAuthority Authority: 415
    Too many B2B marketers still think of thought leadership content mainly as something you put behind a landing-page registration form, hoping it will boost conversions.  So many think this way, in fact, that we posted a caution flag here in “Value of Thought-Leadership Offers (Not Just for Conversions ...
    4 days ago
  • Internet Strategy, Marketing & Technology Links – Nov 12, 2009


    SazbeanAuthority Authority: 131
    6 Tips For Using Google Wave On Your First Project (Web Worker Daily) How Skype Can Quickly and Easily Become a Social Network (and Clean Facebook’s Clock) (GigaOM) AdMob Is “Approaching A $100 Million” Revenue Run-Rate. Google Thinks It Can Be Billions. (TechCrunch) What’s Trending in Your City? ...
    4 days ago
  • World Bank Open API Data: Now in Google Search Results


    The Agile Approach blogsAuthority Authority: 109
    Earlier this year we blogged about the launch of a new Open API, which Phase2 built for The World Bank. The Open API allows third-party developers and organizations to freely query World Banks largest dataset containing world economic and business indicators and create all kinds of interesting mash-ups. Today Google ...
    5 days ago
  • Marketing vs. Sales: Who “owns” a B2B’s leads?


    B2B Web Strategy Blog - eMagineAuthority Authority: 415
    Dedicated readers of this blog will no doubt recognize the above title as one of our trick questions (aka, false choices):  kind of like “Should we be doing SEO? …or PPC?”, when of course the right answer for the typical B2B is “both.”In this case, the right answer is “neither”:  for starters, the ...
    5 days ago
  • Agriculture … Evolved


    Ad MavericksAuthority Authority: 419
    Last week, our friends at Ag Leader launched their new web site . This was a great collobarative effort between Lessing-Flynn and the marketing department at Ag Leader for a number of reasons. Over the last few months, Lessing-Flynn worked closely with Ag Leader to develop the strategy, site map, creative, and ...
    5 days ago
  • Internet Strategy, Marketing & Technology Links – Nov 11, 2009


    SazbeanAuthority Authority: 131
    Do Twitter’s Trending Topics Signify What’s Important to You? (PR 2.0) 20 Remarkable Examples of Websites Powered by Wordpress (tripwire magazine) Screencast of the Week – Why Most Screencasts are Tedious… (Visual Lounge) How to set up an e-commerce site using PayPal to process (Ars Technica) ...
    5 days ago
  • Internet Strategy, Marketing & Technology Links – Nov 10, 2009


    SazbeanAuthority Authority: 131
    Google Chrome For Mac (HostGator.com) New Twitter Retweets Take A Little Peek Around (TechCrunch) It’s About Time: Twitter Aims to Fix Trending Topics (ReadWriteWeb) Ning Reaches 37 Million Users, Launches Developer Appathon (TechCrunch) Interview with Mike Myatt (Chris Brogan) Whiteboard Friday – ...
    6 days ago
  • More evidence of the growing importance of social media


    B2B Web Strategy Blog - eMagineAuthority Authority: 415
    As if more signs were needed concerning the phenomenal rise in importance of social media… well, more just keep on a’coming.  In her post over at the Social Media Examiner, Amy Porterfield summarizes still more recent research that’s right in line:“In 2009, there will be 18 million U.S. adults who access ...
    1 week ago
  • Are Blogs a Lead Generation Tool?


    The Worthwhile BlogAuthority Authority: 119
    Are blogs a lead generation tool? Someone recently asked me why Worthwhile didn’t market to folks who comment on our blog. He expected to be added to our email list as a result of his comment. I was taken back by his question — particularly because he would have preferred that we treat him as a lead. My initial ...
    1 week ago
  • Internet Strategy, Marketing & Technology Links – Nov 9, 2009


    SazbeanAuthority Authority: 131
    Anchor Intelligence Reports Average Attempted Click Fraud Rate Declines from 23% to 19% in Q3 2009 (Ad Operations Online) The domain name industry gets its Bernie Madoff (Econsultancy) The Age of Mega Content Sites – Answers.com and Demand Media (ReadWriteWeb) The Guardian makes its comments search engine ...
    1 week ago
  • Social Media Basics – 10 Things Every Business Should Do


    SazbeanAuthority Authority: 131
    How a business uses social media depends on what they’re trying to accomplish (their business goal), along with where their intended audience is (among other things).  But, there are definitely things that every business should do with social media, because a good deal of social media success involves listening and ...
    1 week ago
  • Marketing Manager


    RSS JobsAuthority Authority: 154
      Marketing Manager Small Business and Consumer (maternity cover) Your role is to ensure the coherent planning, consistent messaging, high quality experience, execution, monitoring and reporting of marketing campaigns in the consumer and small business segments. Key responsibilities: · Create, drive ...
    1 week ago
  • Internet Strategy, Marketing & Technology Links – Nov 6, 2009


    SazbeanAuthority Authority: 131
    MSN Gets a Makeover, but Does New Look Matter? (Advertising Age) Why Your Business Needs A Concierge (Influential Marketing) The temporary web (Buzz Machine) Google Friend Connect Becomes More Like a Social Network (Mashable) HOW TO: Build Your Personal Brand on YouTube (Mashable) Yahoo Says ‘Me ...
    1 week ago
  • Selecting the Right Offer for your PPC Landing Page


    B2B Web Strategy Blog - eMagineAuthority Authority: 415
    What should be the offer on your B2B’s landing page, for visitors clicking through from a pay per click ad?Many software and SaaS companies think that a downloadable trial version of their product is just the ticket.  Why not just cut to the chase, and sidestep all that messy nurturing?  And after all, our product ...
    1 week ago
  • Internet Strategy, Marketing & Technology Links – Nov 5, 2009


    SazbeanAuthority Authority: 131
    Impact Of The New Homepage Redesign On Developers: Too Early To Tell (All Facebook) 50 Beautiful and Creative Blog Designs (Smashing Magazine) What Are the Downsides to Droid? (GigaOM) An 800% increase in sales from 1 small change (Jim’s Marketing Blog) Splurb Shows Stories That Are Hot on Multiple ...
    1 week ago

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