ad operations

Welcome to the 'ad operations' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'ad operations'.

Latest blogosphere posts tagged “ad operations”

• Business Leaders Considered Most Persuasive in Ad Endorsement

  
  Ad Operations Online — Authority: 482
  Former political figures, however, are considered least persuasive NEW YORK – The issue of celebrity endorsements is something a number of companies grapple with as they are planning their advertising campaigns. Do they go with an endorsement or let the product or service speak for itself? If they decide to move ...
  3 days ago

• Advertise.com Adds Click Fraud Protection for Display Ads

  
  Ad Operations Online — Authority: 482
  Proprietary Tool Reduces Rate of Fraud SHERMAN OAKS, Calif. – In its aggressive campaign to protect online advertisers against click fraud, Advertise.com announced that its patented ClickShield™ technology will be integrated with its Display Advertising Network. Advertise.com is a premier network for search, ...
  3 days ago

• Online Publishers Can Now Offer Self-Service Display Ad Buying With New PageGage Direct From FatTail

  
  Ad Operations Online — Authority: 482
  Advertisers Can Place Orders Online Directly At Any Time, From Anywhere WOODLAND HILLS, Calif. – FatTail, the leader in online ad optimization software, announced the introduction of PageGage DirectTM, the world’s first self-serve display ad selling system for online publishers and their advertisers. PageGage ...
  4 days ago

• New Click Forensics Platform Helps Comparison Shopping Engines Make the Most of the Internet Holiday Season

  
  Ad Operations Online — Authority: 482
  Online Audience Verification Platform Improves Search Advertising Traffic Sent to Merchants AUSTIN, Texas – While millions of online shoppers will turn to comparison shopping engines before making a purchase this holiday season, many visitors to these sites will be botnets looking to steal money from merchants. To ...
  4 days ago

• comScore Reports Q3 2009 U.S. E-Commerce Spending Down 2 Percent vs. Year Ago

  
  Ad Operations Online — Authority: 482
  42 Percent of E-Commerce Transactions in Q3 Included Free Shipping comScore to Host Webinar on Q3 2009 E-Commerce Review and Forecast for 2009 Holiday Season on Thursday, November 12 RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its Q3 2009  retail e-commerce ...
  4 days ago

• DG FastChannel Announces Partnership with Google

  
  Ad Operations Online — Authority: 482
  Technology Simplifies and Streamlines Video Production Process for Google’s TV Advertising Platform DALLAS – DG FastChannel®, Inc. (NASDAQ: DGIT), a leading provider of digital media services to the advertising, entertainment and broadcast industries, announced that it has executed a media services agreement ...
  4 days ago

• AdRoll Launches First Retargeting Tool for Small and Medium Sized Brands

  
  Ad Operations Online — Authority: 482
  AdRoll’s retargeting product, RoundTrip, levels the playing field for emerging brands with a self-service advertising tool to recapture lost sales. San Francisco, Calif. – With results rivaling paid search, retargeting has proven itself as an essential technique for big-budget advertisers. Adroll has now ...
  5 days ago

• LinkTrust Partners with RingRevenue to Launch New Pay-Per-Call Service for Online and Offline Advertising

  
  Ad Operations Online — Authority: 482
  Now LinkTrust Merchant and Network Partners Can “Track Calls Like Clicks.” TM SALT LAKE CITY – LinkTrust and RingRevenue have joined forces to offer pay-per-call services for merchants and networks, opening new streams of revenue for players in the performance based marketing industry. “We’re excited about ...
  5 days ago

• Search Engine Strategies (SES) Berlin 2009 Conference & Expo Announces Rise in Online Marketing Activity

  
  Ad Operations Online — Authority: 482
  Growth in Digital Marketing and Advertising Spend Expected in German Market Following Rise in GDP Search Engine Strategies Berlin 2009 BERLIN – Incisive Media and BBP announced its latest results for the Search Engine Strategies Berlin 2009 Conference & Expo. With less than four weeks to go (SES Berlin takes ...
  5 days ago

• Yield Software Introduces New Offering Enabling Agencies to Improve Search Marketing Margins, Staff Efficiency and Productivity

  
  Ad Operations Online — Authority: 482
  Yield Web Marketing Suite for Agencies, New Services Launch at ad:tech New York 2009 SAN MATEO, Calif. – Yield Software (http://www.yieldsoftware.com/) announced the launch of the Yield Web Marketing Suite for Agencies and the introduction of a range of new services at ad:tech New York 2009 at the Jacob Javits ...
  6 days ago

• TRA, Inc. Continues Its Expansion by Naming Bob Meyers President and COO

  
  Ad Operations Online — Authority: 482
  Veteran Media Executive Has Served on TRA’s Advisory Board and Will Focus on Continuing to Enhance Relationships with Networks During TRA’s Next Stage of Growth; Appointment Furthers TRA’s Commitment to Work with Networks To Provide Accountability For Their Media Inventory Announcement Comes on the Heels of TRA ...
  6 days ago

• Acxiom Highlighted Dramatic Expansion of Advertising Solutions at ad:tech New York

  
  Ad Operations Online — Authority: 482
  Relevance-X drives results for clients – addressing an estimated $112 billion in wasted advertising each year ad:tech New York 2009 NEW YORK & LITTLE ROCK, Ark. – Ad:tech New York has been the setting last week as Acxiom® Corporation (Nasdaq: ACXM) showcased its vastly expanded advertising solutions that ...
  6 days ago

• Yellow Pages Group Partners with Marchex to Bring Search Engine Marketing and Other Performance-Based Services to Canadian Businesses

  
  Ad Operations Online — Authority: 482
  MONTREAL & SEATTLE – Yellow Pages Group (TSX:YLO.UN), Canada’s leading local advertising company, and Marchex, Inc. (NASDAQ: MCHX), a leading local search and performance advertising company, announced a partnership to provide simple, local online performance-based advertising products and services to ...
  1 week ago

• Anchor Intelligence Reports Average Attempted Click Fraud Rate Declines from 23% to 19% in Q3 2009

  
  Ad Operations Online — Authority: 482
  Egypt and Indonesia Join Vietnam as Emerging Hotbeds of Attempted Click Fraud MOUNTAIN VIEW, Calif. – Anchor Intelligence, the leading provider of traffic quality solutions, released the Q3 Anchor Intelligence Traffic Quality Report . In the third quarter of 2009, the Anchor Intelligence network saw the average ...
  1 week ago

• LucidMedia Launches Free Auditing Service For Agencies

  
  Ad Operations Online — Authority: 482
  Setting Interactive Advertising’s Contextual Standard For Demand-Side Transparency, Insight, And Control RESTON, Va. – LucidMedia (lucidmedia.com), the optimized contextual targeting display ad network, announced that its auditing service is now available at no cost to agencies. Based on its Verified Inventory ...
  1 week ago

• Explosive Growth of Usage on New Devices Highlights Rapid Changes in Mobile Industry

  
  Ad Operations Online — Authority: 482
  According to AdMob September 2009 Metrics Report, New Devices with Touch Screens, Wi-Fi Connectivity, and Applications Are Driving Growth SAN MATEO, Calif. – AdMob, the world’s largest mobile advertising platform, examined the rapid and global growth of mobile Web and application usage over the past two years in ...
  1 week ago

• Reality Digital Shines the Spotlight on Online Video

  
  Ad Operations Online — Authority: 482
  Customizable Video Management Platform Enables Businesses to Socialize Digital Media in One Easy Step SAN FRANCISCO – Reality Digital, Inc., a proven leader of digital media solutions for global brands and their agencies, today announced Reality Digital Spotlight™, a new white-label online video management and ...
  1 week ago

• Turn Launches Real-Time Bidding Across Major Inventory Platforms, Sees Dramatic Initial Results

  
  Ad Operations Online — Authority: 482
  Full Integration with AdMeld and PubMatic Real-Time Bidding Programs Drives Significantly Improved Performance for Brand and Performance Marketers Redwood City, Calif., — Turn Inc., the smart platform for digital advertising, today announced that the company is fully integrated with the Real-Time Bidding ...
  1 week ago

• PubMatic Releases In-Depth Ad Revenue Report That Maps Out Online Advertising Ecosystem to Help Premium Publishers

  
  Ad Operations Online — Authority: 482
  Ad Revenue Report Breaks Down Online Display Advertising Ecosystem Into Nine Primary Segments That Help Premium Publishers Increase Revenue PALO ALTO, Calif. – PubMatic, ( www.PubMatic.com ), a global ad revenue optimization company that works with thousands of premier online publishers and hundreds of ad networks, ...
  1 week ago

• AdSide to Present Advanced Content Advertising Model at Ad-Tech New York Conference and Expo

  
  Ad Operations Online — Authority: 482
  Premium Pay-Per-Click Ad Network to Showcase New Platform; Executives to Co-Host Panels on Advancements in Contextual Advertising. ad:tech New York 2009, booth No. 2044 NEW YORK – AdSide™, the premium pay-per-click ad network will be presenting new developments in contextual targeting at ad:tech New York next ...
  1 week ago

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