adtech

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Original Technorati articles tagged “adtech”

Latest blogosphere posts tagged “adtech”
 

  • Live Events: When Online Advertising Goes Offline


    — Authority Authority:
    It goes without saying that online advertising industry has already converted into one of the most scalable sectors in the world. In fact, no matter, which business we’re talking about, the potential success and further development is definitely influenced by its online ad activity to a considerable extent. In this ...
    2 days ago

  • ad:tech San Francisco Successfully Connects Thousands of Top Digital Marketing Influencers and Professionals Worldwide


    — Authority Authority:
    Event success shows the digital marketing field will continue to flourish ad:tech San Francisco 2013 DALLAS -  ad:tech  San Francisco 2013, the leading and most diverse digital marketing event in the country, had more than 8,500 in total attendance. The two-day event took place on April 9 and 10 and brought ...
    1 week ago

  • Think Ad Tech Is Hard to Understand? Try "Marketing Tech." Terry Kawaja Wants to Help.


    — Authority Authority:
    Ad tech is a crazy quilt of acronyms, oblique terminology and a gazillion companies you’ve never heard of, all of whom are trying to get their hands on slivers of marketing dollars as they move from ad buyers to ad sellers. All of that has been great news for Luma Partners’ Terry Kawaja, a banker who has made a ...
    1 week ago

  • Larissa’s Picks to Click: Ad Tech, Domino’s Pizza Live, Mother’s Day Ads


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    ADOTAS EDITOR’S NOTE: Editorial Intern Larissa Lohman routinely scours online media for big news and offbeat developments to share with our readers. Got your own “pick to click”? Send her a link . Classes are officially over for the Spring semester!  Only 2 finals stand between me and summer ...
    2 weeks ago

  • Hold Hands or Die Apart


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    The post Hold Hands or Die Apart appeared first on John Battelles Search Blog . I’ve been a bit slow to update this site lately, as my return to Federated Media, and preparation for the CM Summit and OpenCo NYC , have pretty much eaten up all my time lately. But I did want to repost a few things I have ...
    2 weeks ago

  • Linqia, AppGlu and SpyderLink Win ad:tech SF Startup Spotlight Competition


    — Authority Authority:
    ADOTAS – ad:tech San Francisco 2013 extended its commitment to highlighting pioneering technology and service with the return of Startup Spotlight , a competition to find the most innovative companies in the digital marketing field. General Mills and Wonderful Pistachios each chose a startup winner to bring ...
    3 weeks ago

  • What is Big Data? It’s All About ‘Individual Actionability’


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    ADOTAS — There’s been a lot written lately about what Big Data means.  Some have linked the concept to data volumes (even though there have always been huge data sets) while others have suggested it describes a less-structured storage approach (even though there have always been more flexible data models). Still ...
    3 weeks ago

  • Server Challenge II: How SoftLayer Saves the World


    — Authority Authority:
    SoftLayer made our way to San Francisco for another great year of digital marketing fun at ad:tech . This event is always a blast because it allows us trade show roadies to change up our usual dialogue and talk about SoftLayer in a unique way … Instead of fielding technical questions about our platform, we get to ...
    4 weeks ago

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