advertising age

Welcome to the 'advertising age' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'advertising age'.

Latest blogosphere posts tagged “advertising age”

• CBS Interactive steps out of the ad network buffet line

  
  Burst Media Company Blog — Authority: 118
  CBS Interactive will reportedly announce that it is dispensing with most ad networks today according to a report in Ad Age. Excellent. If they stick with it, it means another blow struck in favor of selling value online. The formula used with such success by many ad networks over the last few years has been ...
  4 hours ago

• CBS Tells Ad Networks Its Going Cold Turkey

  
  MediaMemo — Authority: 756
  Here’s a blast from the pre-Lehman past: A big Web publisher who says they’re going to dump ad networks and sell every piece of inventory themselves. CBS says it will stop doing business with the networks, which are ubiquitous on the Web, and will offer access to its audience of 60 million unique visitors solely ...
  14 hours ago

• The Wrong Way To Sell Something

  
  Feministe — Authority: 670
  In it’s purest form, commerical advertising is a call to action, an appeal to get the viewer off the sofa and into a store to buy a product. When Method released a commercial criticizing the use of environmentally harsh chemicals that also used sexual assault imagery , they not only risked being seen as a company ...
  1 day ago

• Big Shake-Ups at Ad Trade Publications

  
  Media Decoder — Authority: 740
  Advertising Age, part of Crain Communications, appoints a new editorial leader after its top editor, Jonah Bloom, and a senior deputy, Matthew Creamer, left together to join a blog publisher, Breaking Media.
  4 days ago

• This Is Why We’re Proud

  
  HarperStudio — Authority: 417
  This Is Why You’re Fat has been named the Blog-to-Book Book of the Year by Advertising Age !
  6 days ago

• Shiny Suds … Too Dirty?

  
  Ad Mavericks — Authority: 120
  A hat tip to Bob Garfield at Advertising Age for finding this one.  Want to see how quickly a great creative idea can get blasted out of the media in the new world of social media?   Method is a company that markets organic bathroom cleaners.  The premise for differentiating their product is to convince ...
  6 days ago

• Comment on Other Blogs to Generate Ad Agency Traffic

  
  FUEL LINES Fueling Ad Agency New Business Through Social Media — Authority: 460
  For inbound new business leads, you must have traffic to your site. Commenting on other blogs is a way to generate traffic to your agency’s blog. To be part of the conversation, increase awareness that will in turn generate traffic to your agency’s blog, it is to your advantage to read and  comment on other ...
  1 week ago

• The Viral Method

  
  Basket of Kisses — Authority: 474
  Viral marketing is a recent trend in advertising where companies upload edgy and provocative video pieces on sites like YouTube with the hope that people will forward them on others (spreading it like a virus). The infamous cat decapitation in a Ford ad was one of the first examples of this approach.Advertising Age ...
  1 week ago

• The life and death of newspapers

  
  SMLXL - Engagement Marketing and Communication principles from Alan Moore — Authority: 552
  20th Century fingers in the media dyke of the 21st Century – I have been noticing a little groundswell of articles around the fact that The Northumberland Gazette owned by Johnston press will start charging for online content. And the BBC covered the story toda y Apparently, Johnston Press says it produces ...
  1 week ago

• Honey, we shrunk the time or 5 things to remember about social media

  
  Blogs — Authority: 161
  If you had any doubts about the impact social networking tools and social media have on the world as we know it, watch this Advertising Age video of Vail Resorts CEO Rob Katz talk about the changes theyve made in their approach to reaching skiers and snow enthusiasts. While this is a great example of responsive ...
  1 week ago

• Internet in China: Chinese Social Network Expands Beyond Students

  
  { design@tive } information design — Authority: 129
  Renren .com, often dubbed China’s Facebook , is re-branding itself as a social-networking site for everyone, not just Chinese college students. Like Facebook , the site started in college dorms, but under the name Xiaonei.com , Mandarin for “on campus.” The site’s owner, Beijing-based Oak Pacific ...
  2 weeks ago

• Copywriting as a Job

  
  Make Money Online — Authority: 124
  Within this article today we will look at what copywriting as a job has to offer.There is a great deal of benefits if you have copywriting as a job. The salary for a copy writer is much higher than the average wage in the United States. According to the magazine Advertising Age, the average salary [...]
  2 weeks ago

• AdAge: “More Asians in TV Spots. It’s About Time”

  
  EPICANTHUS — Authority: 120
  The American public really doesnt need to see more advertisements with Asians and Asian Americans engaged in karate fights, portrayed as laundrymen or kung fu masters, typecast as Chinese restaurant owners, or computer eggheads
  2 weeks ago

• New York Times, TV Guide, Advertising Age and People Magazine Editors Share New Media Insights with LA Entertainment Publicists

  
  MAYO Communications & PR — Authority: 106
  Twitter, Facebook and social networks have become mainstream for entertainment writers antd editors, Entertainment Publicists Professional Society (EPPS) members learned recently(11-19-09) at a media workshop sponsored by the International Cinematographers (ICG) Union Local 600 in Hollywood.West Coast Editor Michael ...
  3 weeks ago

• Copywriting As A Important Profession

  
  Free Internet Marketing Information — Authority: 151
  There is a nice deal of benefits if you have got copywriting as a job. The salary for a copy author is a lot of beyond the common wage within the United States. In line with the magazine Advertising Age, the typical salary for a copywriter in the United States is correct around $60,000 once you embrace bonuses which ...
  3 weeks ago

• Thinking Outside Your Industry: Conversations from AdAge #ideaconf

  
  MobileBehavior — Authority: 127
  Last week we attended Advertising Age’s annual IDEA conference , an event that brings together leading creative thinkers from a variety of backgrounds. Subjects discussed ranged from beer recipes to RFID and presented a philosophy we strive to follow daily as we work in mobile. THINK OUTSIDE YOUR INDUSTRY. ...
  3 weeks ago

• Five Guys Makes Ad Age’s “America’s Hottest Brands” List

  
  We Love DC — Authority: 587
  ‘Five Guys’ courtesy of ‘SWP Moblog’ Well, lookie here, Baltimore-based chain Five Guys has made it on to Advertising Age’s “America’s Hottest Brands” List . Long heralded by DCites for its juicy, meaty burgers and specially spiced cajun fries, the Five Guys chain is exploding, opening shops ...
  4 weeks ago

Comments about advertising age