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Latest blogosphere posts tagged “amazon advertising”
Google is where you search for information and Amazon is where you buy stuff, right? Two different businesses, right? Hardly.2 weeks ago
From Reuters: Amazon.com Inc is known in the advertising industry as the “sleeping giant” because the world’s largest Internet retailer harbors a trove of consumer-spending data that many marketers have called an unrealized opportunity. Now it’s awakening to the potential. After running ads on its own ...4 weeks ago
Google has been the undisputed king of internet advertising for many years now. With access to our search history, Google has a great wealth of knowledge of each individual they come in contact with. What they don’t have though, is our spending habits, something that would be very important for giving us ...4 weeks ago
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