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2 days agoToday I read a blog post from self proclaimed word of mouth marketing guru Andy Sernovitz. Here’s what he has to say about advertising:
5 days agoI generally don’t add any commentary to the beginning of the picks posts, but this week I have to say that you’re in store for some pretty
8 days agoJust got the word - Buzz 2009 has sold out. Sad because you can't come? You can still catch a FREE webcast of Guy Kawasaki's lunch
9 days agoAndy Sernovitz, Mr. Word of Mouth, will be giving the opening keynote at Thursday's Buzz 2009 . Of course, we'll be talking WOM marketing.
15 days agoYour topics are what fuel you word of mouth. A great one isn’t a slogan or a generic brand message — it’s something simple that spreads easily
27 days agoMake it simple for fans and influencers to talk about your stuff and your site with lots of things to share, forward, and use offline right
29 days agoPaul McCartney was right: Money can’t buy you love. It just doesn’t work — at least not anymore in an era where we’re getting better at ignoring
34 days agoCreating “community” is a common buzzword in social media. Lots of brands are setting up Facebook groups, forums, and online communities —
36 days agoWhile your biggest fans are still your greatest word-of-mouth asset, reaching out to key influencers can help expose your stuff to a whole new audience.
43 days agoIn just a few minutes a day and without adding more staff, a small business can use Twitter as an excellent starting point toward fantastic social media.
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