attribution

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Latest blogosphere posts tagged “attribution”

 

• We Are The Nielsen Of China Says Miaozhen Systems

  
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  With a media background at McCann Erickson and venture financing raised this past April from Redpoint Ventures and WPP Digital among others, Miaozhen Systems CEO Wei Zhu sounds like your typical “Western” entrepreneur. Calling his 310-person firm “the Nielsen of China,” Zhu claims Beijing-based Miaozhen ...
  6 days ago

• Meta My Data: NSA Part 2

  
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  Now that they have this meta-data, they can build an extremely detailed profile of an innocent American. And do you know whats really scary? What they can DO with that profile. … Read More
  6 days ago

• Ron Paul “When You Have A Dictatorship TRUTH Becomes Treasonous!”

  
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  Edward Snowden: Hero or Traitor? … Read More
  6 days ago

• Adam Kokesh Arrested at Smoke Down Prohibition in Washington, DC

  
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  For the second time this month, activist Adam Kokesh has been arrested at a protest. … Read More
  1 week ago

• Mainstream Liberals Now Calling for Obama Impeachment

  
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  Now even the liberal Democratic base is calling for the impeachment of Barack Obama. … Read More
  1 week ago

• Webinar Video & Recap: Measuring Success in a Multi-Device World

  
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  Last Thursday, we held a webinar discussing how to effectively measure the customer’s journey in a multi-device world. We focused on high-level best practices and strategies, as well as how Google Analytics and other Google tools can help you measure and respond to the evolving customer journey. Watch the ...
  1 week ago

• The Looting of Syria

  
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  Syrian Girls miniature documentary on some of the ways Syria has been raped and pillaged … Read More
  1 week ago

• Google Passing More Referrers for iOS 6 Paid Search, But Not Organic

  
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  In two previous posts, we outlined the extent to which iOS 6 defaulting to Google secure search led to organic searches being incorrectly attributed as direct visits, and we offered some guidance on how to estimate the impact for your site as Apple’s latest mobile operating system continued to make gains in ...
  1 week ago

• Beyond Last Touch: Understanding Campaign Effectiveness

  
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  Beyond Last Touch: Understanding Campaign Effectiveness How do you measure digital advertising success? And how do you track and measure each digital channel to evaluate and optimize your digital advertising investments? As a marketer, we know that understanding what drives customers to take action is critical … ...
  1 week ago

• Guns, the Great Equalizer: 10 Year Old Boy Trades Fire With Home Invaders

  
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  One of the suspects returned fire and then promptly fled the scene. … Read More
  1 week ago

• The Top European Festivals In June, From Music to Stones

  
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  Summer is the time for festivals, whether its music, dancing or yes, stones.  Food, races, music, concerts or plays and dancing, it’s all there. Take a look at some of the top festivals in Europe during the month of June. Isle of Wight Festival Location :  Seaclose Park, Newport, Isle of Wight, England Dates : ...
  1 week ago

• Conversion Attribution in Cross-Channel Marketing: Giving Credit Where Credit is Due

  
  Adotas — Authority: 476
  ADOTAS – We roll our eyes and leave the room when the Grammy Award-winning rapper spends his 90 seconds of mic time at the Kodak Theater thanking everyone from his parents to his Little League baseball coach to Jesus. Digital marketers, however, could take a cue from 50 Cent. In the advertising world, many factors ...
  1 week ago

• Fifty Shades Of Full Value

  
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  I recently saw an incredible presentation by Google Analytics guru/evangelist Avinash Kaushik on “understanding the full value of mobile.” The concept – at least on its face – is simple: to understand the value of a mobile click, you have to look beyond immediate conversions and give... Please visit Search ...
  2 weeks ago

• Fifty Shades Of Full Value

  
  — Authority:
  I recently saw an incredible presentation by Google Analytics guru/evangelist Avinash Kaushik on understanding the full value of mobile. The concept at least on its face is simple: to understand the value of a mobile click, you have to look beyond immediate conversions and give... Please visit Search Engine... ...
  2 weeks ago

• World Bank Revolving Door of Corruption

  
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  Sean Stone interviews World Bank whistleblower Karen Hudes, who is under prosecution for exposing the conspiracies of the elite. … Read More
  2 weeks ago

• Marketing Attribution vs. Contribution – What’s Best? @JimLenskold on Marketing Made Simple TV

  
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  In this episode of Marketing Made Simple TV, marketing metrics expert Jim Lenskold of The Lenskold Group discusses one of the most vexing problems in business today – understanding the true value of marketing in your company. He joins host Jeff Ogden to discuss two key concepts for measuring the true value of ...
  2 weeks ago

• GMO A Go Go!

  
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  Poor Johnny doesnt like "healthy" food. What could possibly persuade him to eat all his "veggies"? … Read More
  2 weeks ago

• Standing Up to GMO

  
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  Learn about the high tolls of GMOs on health and the environment. … Read More
  2 weeks ago

• Multi-Channel Attribution Using Google Analytics

  
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  Last month we discussed how multi-attribution can improve your college’s marketing measurability and help periodic evaluation of your marketing efforts and strategies. View Part 1: Multi-Attribution Modeling In the second part, we will talk about multi-channel attribution using Google Analytics. Google ...
  2 weeks ago

• Social Media Etiquette 101: Attribution

  
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  Learning how to properly attribute sources in social media is good behavior and good business. Giving nods online is part of the etiquette of the internet. The more we follow these simple rules of attribution online, the more generous the social media culture will become.
  2 weeks ago

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