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  • FAST ! Need Australian B2C Email Database – repost by alexanderfreed


    — Authority Authority:
    Need New, Clean,B2C Australian Consumer Email Database I need new database , no invalid , no bounces , no duplicates emails / I am looking at more than 1 mil email ids. Let me know how much email ids you have, then lets fixs the price… (Budget: $2-$8 USD, Jobs: Bulk Marketing, Email Marketing) Go [...]
    3 days ago

  • Time for the Mid-Year Course Correction


    — Authority Authority:
    It’s hard to believe Memorial Day is right around the corner. The beginning of summer means the end of the school year, the opening of swimming pools (in many places), the beginning of vacation season, and more. For businesses, it is time for the mid-year course correction. Romeo looks back to make a mid-point ...
    4 days ago

  • Image Marketing: Telling Your Brand Story


    — Authority Authority:
    Image and photo sharing is more popular than ever on the web. Heidi Cohen gives some tips on how to tell your brand story in images.
    1 week ago

  • Is your content marketing agency any good?


    — Authority Authority:
    We’ve all gotta start somewhere and content marketing is a discipline that rewards diligence, persistence and long term activity. There are going to be a ton of new content marketing agencies launching in the next few months. But if you are thinking of hiring a content marketing agency, make sure they have a track ...
    2 weeks ago

  • Local SEO: Putting Yourself On The Map


    — Authority Authority:
    Local SEO is all about affiliating your business with a place in the real world. If you’re a purely internet based business then this isn’t a huge concern, but if you’re one of the thousands of small businesses that operates locally and reaches out to customers online, you’ll need to find ways to reach people ...
    2 weeks ago

  • Direct mail brochure garners design awards


    — Authority Authority:
    NetScout sales incentive program mailer Scott Design received a Best of Category Horizon Interactive Award and a Communicator Silver Award of Distinction for a mailer created to promote a sales incentive program for Opus Solutions’ client, NetScout. Scott Design’s retro Hawaiian theme for the announcement ...
    2 weeks ago

  • Social Media Tip of the Day: How your social media habits tip off marketers


    — Authority Authority:
    Mediabistro  brings an Infographic that gives us a great view on how social media is used by business to target B2C. Social media users in different areas of the world have differing habits which gives a good insight to brands and marketers on where to more accurately concentrate their time, effort, and money. ...
    2 weeks ago

  • Getting inbound enquiries to agency websites


    — Authority Authority:
    Markitors was featured in our post on copywriting for contact forms and Brett Farmiloe from the agency kindly gave us some more information about how their “Tips” works as an inbound marketing tool. We launched the free tips as a test to increase the amount of “contact us” submissions that we receive. ...
    2 weeks ago

  • Award-winning Facebook page acts as ‘Med Student Survival Guide’


    Elsevier Connect: News and Insight for the Global Scientific Research Community — Authority Authority: 138
    Social media campaign takes top honors in 2013 PR News awards
    2 weeks ago

  • UKTI Multi-Platform App Developer Mission to Sillicon Valley Applications Open


    — Authority Authority:
    Registrations are open for Multi-Platform App Developer Mission to Silicon Valley 17-21 June 2013. This is the third mission hosted by UKTI and is designed to help B2B or B2C Companies with Mobile App Strategies. Applications close on May 17 , for more information and to apply click here . read more // ...
    2 weeks ago

  • Making B2B Relevant for B2C Audiences


    — Authority Authority:
    So many acronyms. B2B, B2C… what does it all really mean? We define B2B as business to business and B2C as business to consumer.  Is it like comparing apples to oranges? How do the two worlds relate - and maybe more importantly, how can we help them to relate? According to a recent survey by Ascend2, some of the ...
    2 weeks ago

  • What You Need to Know About On-Demand Marketing


    — Authority Authority:
    Never heard this term? You will. On-demand marketing is exactly as it sounds. Servicing customers 24/7. “Not just always ‘on,’ but also always relevant , responsive to the consumer’s desire for marketing that cuts through the noise with pinpoint delivery.” According to a recent article in the McKinsey ...
    3 weeks ago

  • How to leverage tweetchat & podcast sponsorships for biz dev


    — Authority Authority:
    We go to some great tweet chats and one of the best is #blogchat. On the last one I attended it was sponsored by a brand and we started thinking about how to use content marketing principles to get the most out of the sponsorship for your company. Sponsoring tweet chats as a content marketing strategy Firstly, ...
    3 weeks ago

  • Social Media – How Petplan turned bad PR into great PR with an integrated internal communications and social media strategy


    — Authority Authority:
    We’re always looking for examples of businesses that use social media well. Its immediacy can be both a blessing and a challenge in PR. One company that uses social media really well is Petplan . As a B2C pet insurance company, they have a great presence on Facebook, as they know that’s where their customers ...
    3 weeks ago

  • The Problem with B2B and B2C Marketing and Sales


    — Authority Authority:
    Listen to this post! Click a player to hear George & Mary-Lynn on The BIGG Success Show Podcast (Duration 6:35)Why do people treat people online differently than they would in person?[Mary-Lynn] Recently, I was asked to “friend” someone on Facebook. I didn’t know her, but in looking at her profile, I could ...
    3 weeks ago

  • Commission Increase & Mother’s Day at B2C Jewels Affiliate Program


    — Authority Authority:
    For a limited time only, B2C Jewels is offering a promotional 8% commission on jewelry with a flat fee payout on loose diamonds, diamond studs, diamond solitaire pendants, and solitaire rings. Sign up for the B2C Jewels affiliate program and take advantage of a commission increase until May 31, 2013. Affiliates of ...
    4 weeks ago

  • What You Can Learn About Business From A Dead Squirrel


    — Authority Authority:
    There is a ton of discussion in marketing circles about focusing on the benefits of your product or service over just rattling off the features, as the benefits are what the customer really cares about and the features are just the specific mechanism that your product or service uses to provide the benefit. There is ...
    4 weeks ago

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