beet.tv
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Latest blogosphere posts tagged “beet.tv”
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Mindshare’s Johnston: ‘Addressable’ Advertising is Maximizing Efficiency
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LONDON – Addressable advertising enables GroupM media agency Mindshare, to use their clients’ budgets in the most efficient way, says Norm Johnston, global digital leader for Mindshare Worldwide, in this video interview with Beet.TV Johnston says addressable advertising is improving with tools provided by ...3 weeks ago
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