behavioral targeting

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Latest blogosphere posts tagged “behavioral targeting”

 

• SMS Marketing: How Mobile Carriers are Putting it in Context and Proving it isn’t Dead

  
  — Authority:
  ADOTAS — At the rate the mobile industry changes, what is hip and cool one minute can quickly become yesterday’s news.  But can yesterday’s news not continue to have significant value?  I guess it depends on whether you’re trying to reach the 70+ percent of consumers who have adopted SMS, or those who ...
  1 week ago

• Solutions to the Privacy Debate: Lemons, Carrots and Potatoes

  
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  After reading the How to Prevent the ‘Do Not Track’ Arms Race  by Peter Swire, the inanity of it all becomes more apparent.The premise of this Wired piece is that users should have a choice...they do. They can visit a site and are implicitly (and sometimes explicitly) agreeing to receive free content and ...
  2 weeks ago

• Traffic to Online Sales: The Behavioral Targeting Optimization Method

  
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  Internet marketers are constantly on the pulse of the web development community in creating relevant, optimized sites for their designated niche. While large traffic is more than halfway down the finish line, it will also require other methods to increase those online sales. Of these developments, behavioral targeting ...
  2 weeks ago

• Which NextStage 1 Minute MarketLift Is Right for You?

  
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  NextStage recently entered the podcast business with a series of podcasts were calling " NextStage 1 Minute MarketLifts ". Each podcast is 1-2m long and were covering everything from Branding to Social. Heres listener favorites after the first month: Schmoozing Basics - Youre at a conference, convention, ...
  4 weeks ago

• Sense Networks Introduces the Latest Version of its Real-Time Bidding Platform for Buying Mobile Impressions on Ad Exchanges

  
  — Authority:
  Automated Platform Delivers Access to Database of 100 Million Mobile Users and Location Data to Drive ROI NEW YORK – Sense Networks, the leader in delivering mobile ads based on mobile location and behavioral targeting data, announced the latest version of its Real-Time Bidding (RTB) software platform that enables ...
  4 weeks ago

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