blogger relations

Welcome to the 'blogger relations' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'blogger relations'.

Latest blogosphere posts tagged “blogger relations”

• New Tool for Media Relations Collaboration

  
  Solo PR Pro | Resources for Independent PR & MarCom Consultants — Authority: 404
  Those of us who’ve worked at agencies remember joining forces with co-workers to develop combined pitches before conducting media relations for feature coverage. Pitching a trend is much more meaningful when you have three or more spokespeople from different companies available and ready to discuss the topic at a ...
  3 days ago

• Bits & pieces: My Canadian TV debut and some blogger relations reminders

  
  Marketing Roadmaps — Authority: 406
  Last week, I was a guest on After Hours with Andrew Bell , a financial news program on Canada’s Business News Network. Think of it as the Canadian equivalent of Bloomberg News. Topic: the new FTC guidelines and potential impact on companies. You can watch it online here . Later this week, I’ve got a bad pitch ...
  3 days ago

• Rules of pitching: keep track and follow up!

  
  Words of a Broken Mirror — Authority: 109
  The purpose of pitching a story is to get coverage for it . That means that if someone offers to write about the topic you’ve proposed and asks for the product you mentioned or simply for more info, you need to reply to their emails. Not keeping track of who you’ve pitched to is a bad idea in such a case. ...
  1 week ago

• FTC Guides: Bloggers react, offer advice for brands

  
  360PR Blog — Authority: 401
  Blogland will be buzzing tomorrow as the new FTC Guides take effect, clarifying rules for disclosure of material relationships between bloggers and brands.  We talked to blogger members of our MomSquad to get their reaction to the guidelines – what the rules mean for their blogs and what advice bloggers have for ...
  1 week ago

• Hiring bloggers to write positive for you – pros and cons

  
  India PR Blog — Authority: 103
  Recently one of our clients mentioned a recommendation by an online marketing agency on how they can hire 4-5 people who will start blogs and comment among one another to strike up a positive conversation in the blogosphere (different than having a ghost writer to write for you). The idea is tempting and you might ...
  2 weeks ago

• Blogger Relations – from a Blogger’s Perspective

  
  Solo PR Pro | Resources for Independent PR & MarCom Consultants — Authority: 404
  Blogger relations is an activity only growing in importance for PR pros as the media landscape continues to shift. When bloggers speak on the topic, we often hear cranky pronouncements about the uselessness of PR people, which can too easily be written off as the self-important whining of big egos. But most bloggers ...
  2 weeks ago

• M2Moms “Brands & Blogs” Podcast

  
  360PR Blog — Authority: 401
  I had the pleasure of moderating an informative panel of leading brands and bloggers in the parenting space at last month’s Marketing 2 Moms conference.  We’ve edited the two-hour session down to a 13-minute podcast, packed with tips and insights – worth a listen as you’re building your 2010 campaigns and ...
  3 weeks ago

• A brief diversion: the LOL Bad Pitch of the Day

  
  Marketing Roadmaps — Authority: 406
  Marketing Roadmaps has been pretty serious of late, and likely will be so again as I continue to dig into topics related to the FTC endorsement guidelines. But today, my friends, I received an email pitch I just have to share with you. Here’s the pitch: And here’s the accompanying picture: I guess ...
  4 weeks ago

• Preparing For A Blogger’s Interview

  
  Small steps for Social PR — Authority:
  Taggo is currently one of my clients and I am lucky to have the spokesperson, Aneace Haddad, to be open about being interviewed by traditional media and also the by bloggers. I have managed to schedule a few blogs interviews with Aneace and I have been able to execute using experiences from my media, PR and ...
  5 weeks ago

• The Evolving PR Crisis: The Future of the Embargo

  
  Brian Solis - PR 2.0 — Authority: 636
  Credit In media and blogger relations, PR typically wields two powerful tools to help boost the effectiveness of pitching and potential placement of news: the embargo and the exclusive. In the case of an exclusive, a story is usually packaged prior to official release for one particular writer, fully understanding ...
  5 weeks ago

• 4 key components of an effective social media marketing campaign

  
  India PR Blog — Authority: 103
  What would an effective social media marketing campaign entail? According to me, there are 4 key quadrants that we especially need to take care of. 1. Monitoring mechanism: Have a listening capability and understanding what the various stakeholders are talking about our brands and organizations is critical. Without ...
  6 weeks ago

• What FTC Guides Mean to PR Pros

  
  Fahlgren Mortine - Top Midwest PR Firm — Authority: 111
  Our Public Relations code of ethics hasn’t changed.  On October 5, the Federal Trade Commission unveiled the Guides Concerning the Use of Endorsements and Testimonials in Advertising . The same day, Twitter, blogs and sites like Mashable were buzzing. I too was a bit frenzied about what this meant for my ...
  6 weeks ago

• Taking control of your social media

  
  Worker Bees Blog — Authority: 99
  Over a year ago I wrote a peeved post, Me and the bad pitches: Or why bloggers get peeved by marketers . In it I shares how a bad PR pitch from someone representing a product I actually loved turned me off. The product, in this case, was a show, Spring Awakening . The PR person in question wanted free promotion ...
  6 weeks ago

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