brand

People who have become such celebrities or cause so much pomp and circumstance, and whose name has extended way beyond their person are lucky enough to be a "brand". And their brand, or their reputation, can make them a lot of money.

But most of the time a brand is associated with a product or service. Maybe you like Cornflakes for breakfast. Your favorite pair of pants may be Levi's. Your computer could be a Mac. Your car may be a Ford. These are all brands, and branding something is giving it an identity, or name to be known by.

With a great marketing strategy for their brand, some products and services really catch on and can grow like wildfire, taking on a life of their own. Once the brand is well established, just having the brand name on it, even if it is a new product within the product line, may make it an instant success.

One way that getting your brand "out there" and getting it some decent exposure is by way of the internet. Companies may pay someone so they can increase website traffic, thereby cutting down on their overhead costs and getting their brand in front of as many viewers as possible.

Bloggers speaking about brands can be found at sites like thebrandbuilder and brand-yourself.

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Original Technorati articles tagged “brand”

• in Politics
  The Republican Brand Killed Romney
  Republican stakeholders jockey to avoid being the guy that gets blamed.
  by jimmyzuma / on Sep 27, 2012
• in Advertising
  According to TiVo: Vignettes Helping Maintain TV Viewer Engagement in a DVR World
  In a DVR world, who watches commercials anymore? And how are advertisers dealing with this?
  by socialmktgfella / on May 13, 2012
• in Sports
  Risking Safety For Ratings....Do We Go Too Far?
  Ratings Race Turns Sour?
  by borlandcountry / on Oct 27, 2011

Latest blogosphere posts tagged “brand”

 

• Your WTF? story of the day

  
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  Mr Balls?  Mascot “Mr. Balls” is making the rounds in Brazil. MSN reported: Meet Mr. Balls. He’s the friendly and surprisingly graphic mascot for a Brazilian nonprofit cancer association, and as a brand ambassador he is a wildly inappropriate success. According to the group’s website: “Both children and ...
  2 days ago

• Listen To: Where Have You Been (The-Dream ft. Kelly Rowland)

  
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  The-Dream has released Where Have You Been feautring Kelly Rowland. This track is off his upcoming album IV Play out on May 28th!   Aqui podem ouvir Where Have You Been , uma bela balada de The-Dream com Kelly Rowland. Este tema faz parte do próximo álbum do cantor IV Play que sai a 28 de maio!
  2 days ago

• Fur Trade Announce Dont Get Heavy Release Date

  
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  Canadian duo Fur Trade have announced that their debut album, Dont Get Heavy , will be released on July 22nd (UK) and 23rd (USA). Fur Trade are a collaboration between Hot Hot Heat singer Steve Bays and Parker Bossley of The Gay Nineties. The first track to come off this debut EP is the cool track Kids These Days ...
  2 days ago

• Top Source of Hire in 2012 [CHART]

  
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  Sometimes the most obvious answer is right in front of our nose.  In a recent survey it displayed the top sources of hire for the past year, and the number one source = internal people.  Current employees fill nearly 42 percent of all hires.  This is a great recruiting tactic as it shows employee growth [...]
  2 days ago

• Listen To: Dont Try (Everything Everything)

  
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  Everything Everything will release their new single, Dont Try, on June 16th and you can listen to this masterpiece below. A musiv video is coming soon. This song is another great tune out of their amazing album Arc! Singer Jonathan Higgs says " Dont Try is about letting go of control of your emotions. Its a ...
  2 days ago

• Smoking BBQ – Texas Style

  
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  On a recent transit stop in Dallas (USA) – I was determined to visit the Lockhart Smokehouse , widely recognized as the sacred smoked meat temple of Central Texas. A 20 minutes drive from Downtown Dallas, the location in Oak Cliff’s Bishop Arts District is as unobscure as the red and white building of this ...
  2 days ago

• Is Kanye West’s ‘New Slaves’ The New African Child?

  
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  Kanye West isn’t living the ideas he’s rapping on ‘New Slaves’ Which is worse, “African Child” which is considered one of the worst songs ever recorded or Kanye West’s “New Slaves”? Note: There is a poll embedded within this post, please visit the site to participate in this posts poll.
  2 days ago

• TITS Brand Presents: Behind The Scenes – Riley Reid

  
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  Photographer over at TITS Brand releases some behind the scenes shots of his photoshoot with model talent Riley Reid. Check them out below. TITS Brand Presents: Behind The Scenes – Riley Reid
  2 days ago

• Pinterest Tacks On Brand-Friendly Features

  
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  Pinterest on Monday announced new features and relationships with brands that will bring more functionality to its pins. The features, according to the social bookmarking company, will make the pins more “useful.” Pinterest introduced its new features in a Monday blog post. Pins now show more information, so users ...
  2 days ago

• Brand New Announce Fall Tour

  
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  Brand New have announced that they will be heading back out on tour this fall. Check out the dates they have listed so far after the jump, and buy concert tickets here . SEP 13 Bogart’s Cincinnati, OH SEP 14 The Intersection Grand Rapids, MI SEP 17 Town Ballroom Buffalo, NY SEP 18 Upstate Concert Hall ...
  2 days ago

• Three Ways to Leverage Your Internal Brand

  
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  Top companies are harnessing the power of an organization’s culture to build a strong brand and leveraging their employees to deliver their brand promise to create a competitive advantage in the marketplace. Are your employees “living your brand?” Do they believe in your product and services? Do your internal ...
  2 days ago

• Super Mario Party Ideas – How to Throw a Fun Mario Party

  
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  On a sunny Sunday in April, we threw a HUGE Mario Party at our house. We invited over a gaggle of friends to nosh on some fantastic Whole Foods catering and enjoy playing some wonderful new games on Nintendo’s new Wii U game system. I think the only thing missing from the party was a life-sized Mario or Luigi, ...
  2 days ago

• Young Tumblr Marketers Have Strong Advice for Yahoo

  
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  "We promise not to screw it up," said Yahoo CEO Marissa Mayer, posting on her brand-new Tumblr account today and effectively making official the $1.1 billion purchase of the growing social blogging site. Well, M s. Mayer , twentysomething Tumblr marketers have strong advice about how you can keep that ...
  2 days ago

• Young Tumblr Marketers Have Strong Advice for Yahoo

  
  InsertionHoarder — Authority: 144
  "We promise not to screw it up," said Yahoo CEO Marissa Mayer, posting on her brand-new Tumblr account today and effectively making official the $1.1 billion purchase of the growing social blogging site. Well, M s. Mayer , twenty-something Tumblr marketers have strong advice about how you can keep that ...
  2 days ago

• Photographing jewelry (finalizing) 2

  
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  A few days ago I posted about the ‘branding’ of Yvonne’s (my wife) jewelry or jewellery (for the Americanos). I’m not a graphical designer but one of our neighbors is. I was stuck with the header; in fact it was a point of sophisticated discussion (no plates broken, etc.) between me and my client. So our ...
  2 days ago

• Nutella Maker Shuts Down Fan Holiday Dedicated to Buying Nutella

  
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  Many brands would kill for a hugely popular, entirely fan-fueled International "holiday" dedicated to expressing affection for their product by buying it by the boatload. Read more...        
  2 days ago

• Nikon D3 Digital Camera AV / HDMI Cable Replacement by General Brand – 6′ Stereo 3.5mm To RCA A/V Cable

  
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  Nikon D3 6 Stereo 3.5mm To RCA A/V Cable Features Nikon D3 Digital Camera AV / HDMI Cable Replacement by General Brand – 6′ Stereo 3.5mm To RCA A/V Cable Replacement by General Brand 6′ Stereo 3.5mm To RCA A/V Cable Overall Rating: ( Full Reviews Product ) List Price: $ 6.95 Sale Price : ...
  2 days ago

• BrandAlley flash sale

  
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  Fashion-loving gardeners must be in raptures of delight at the news that BrandAlley has created a garden at this years Chelsea Flower Show. However, even the least green-fingered of us can celebrate: BrandAlley has collaborated with favourite celebrity brand The Pretty Dress Company to create an exclusive range of ...
  2 days ago

• Cambodia factory accident injures 23

  
  heave-ho.org — Authority: 159
  A collapsing structure injured 23 workers on Monday at a Cambodian factory producing garments for a top Western brand, police said, the latest incident to raise concerns about regional industrial safety. At least 23 workers were injured at a Cambodian factory that produced garments for a top Western brand on Monday, ...
  2 days ago

• the intersection of brand voice and cultural relevance

  
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  jasencomstock : the intersection of brand voice and cultural relevance the intersection of brand voice and cultural relevance the intersection of brand voice and cultural relevance the intersection of brand voice and cultural relevance the intersection of brand voice and cultural relevance the intersection of ...
  2 days ago

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