brand

People who have become such celebrities or cause so much pomp and circumstance, and whose name has extended way beyond their person are lucky enough to be a "brand". And their brand, or their reputation, can make them a lot of money.

But most of the time a brand is associated with a product or service. Maybe you like Cornflakes for breakfast. Your favorite pair of pants may be Levi's. Your computer could be a Mac. Your car may be a Ford. These are all brands, and branding something is giving it an identity, or name to be known by.

With a great marketing strategy for their brand, some products and services really catch on and can grow like wildfire, taking on a life of their own. Once the brand is well established, just having the brand name on it, even if it is a new product within the product line, may make it an instant success.

One way that getting your brand "out there" and getting it some decent exposure is by way of the internet. Companies may pay someone so they can increase website traffic, thereby cutting down on their overhead costs and getting their brand in front of as many viewers as possible.

Bloggers speaking about brands can be found at sites like thebrandbuilder and brand-yourself.

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Original Technorati articles tagged “brand”

• in Politics
  The Republican Brand Killed Romney
  Republican stakeholders jockey to avoid being the guy that gets blamed.
  by jimmyzuma / on Sep 27, 2012
• in Advertising
  According to TiVo: Vignettes Helping Maintain TV Viewer Engagement in a DVR World
  In a DVR world, who watches commercials anymore? And how are advertisers dealing with this?
  by socialmktgfella / on May 13, 2012
• in Sports
  Risking Safety For Ratings....Do We Go Too Far?
  Ratings Race Turns Sour?
  by borlandcountry / on Oct 27, 2011

Latest blogosphere posts tagged “brand”

 

• Bulgari 2013 classic Roman wedding wedding ring advertising review

  
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  Rome known as the eternal capital, while the Roma Amor written word in turn has agreed with love. Therefore, the Italian jewelry brand Bulgari 2013 Select Go Roma to Elizabeth Taylor and Richard Burton’s love story in Rome for inspiration,… Read more →
  22 hours ago

• Russell Brand Live Branding, Media

  
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  Give it a moment.[Take a Trip with us... Mythos Media.]Modern Mythology - http://www.modernmythology.net Modern Mythology -- See http://www.jamescurcio.com for more media, free & otherwise.
  23 hours ago

• Russell Brand schools clueless ‘Morning Joe’ hosts who treated him like crap

  
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  I’ve been woefully remiss lately by failing to check in with Russell Brand’s Twitter page, @rustyrockets , where he is currently being pelted with insults from Katy Perry fanatics in wake of her declaration that he divorced her via text message — nevermind that she signed the papers with a happy face . ...
  23 hours ago

• Fashion Brand Looking For Field Sales Representatives In The US – Freelance Sales Job

  
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  We are looking for sales representatives for Vogas Barcelona (www.vogasbarcelona.com) Vogas is a Massachusetts-based branded lifestyle fashion company that offers high quality, European shoes… Go to Source
  23 hours ago

• Listen To: Symphony In H (Eminem)

  
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  Eminem has unveiled a new song, Symphony in H ! This song is a contribution to DJ Tony Touch’s upcoming project PieceMaker 3: Return of the 50 MCs , available July 9th. Eminem is expected to release a new album later this year!! Eminem lançou um novo tema intitulado: Symphony in H ! Este tema foi ...
  23 hours ago

• Listen To: Get Like Me (Nelly ft. Nicki Minaj & Pharrell)

  
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  Check out Get Like Me , Nellys new single featuring Nicki Minaj and Pharrell. This great track was produced by Pharrell and is reminiscent of a classic Neptunes production. Gotta love those drums! This song will be present on Nelly’s upcoming album M.O. Aqui podem ouvir Get Like Me ,  o novo single ...
  23 hours ago

• Intersection of Greatness and White Space

  
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  Developing a solid brand positioning is key to building a great brand.  One way we think about building brand positioning is finding the intersection of where you are already great (your competitive advantage) and white space in the market. Understanding where you are already great comes by listening to your ...
  1 day ago

• Connections Drive the Better Opportunities

  
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  Magnetic Communication ties directly into the headline. Are you using all of your sensory skills to recognize your better connections for business as well as friendships? This refers to feeling good in one’s presence. There is a synergy, a higher energy level, and the added bonus of happiness when you are in ...
  1 day ago

• VOLCOM TO DEVOTE BRAND FOCUS ON CORE BOARD SPORTS AND EXIT MOTOCROSS

  
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  Volcom announced today that it is pulling the plug on its motocross program to focus its resources on the core channels that fostered the brand—skate, snow, and surf, as well as music and art. “In an increasingly competitive and specialized global market it is imperative that we continue to simplify the Volcom ...
  1 day ago

• Huawei Planning To Spend $ 30 Million On Brand Building Exercise In India

  
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  Chinese smartphone & networking equipment conglomerate Huawei is gearing up to invest heavily within the Indian market to create, establish & develop its Brand. Alongside the exercise, the company is planning to offload about a million smartphones before the year is out. The company’s roadmap was ...
  1 day ago

• Hublot fetes new brand ambassador via UN charity partnership

  
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  Classic Fusion Falcao watch Swiss watchmaker Hublot is feting its new brand ambassador, soccer star Radamel Falcao, through a partnership with a United Nations charity to help impoverished families in ...
  1 day ago

• Luxury brand boasts built-in anti-theft device

  
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  The Private Haute Couture range is so expensive, each beautifully designed item comes fitted with its own alarm. Materials for your new favourite outfit will include crocodile, ostrich, snake and fish leather, created in the world’s best tanneries, while buttons and zippers will be carved out of mother of pearl, ...
  1 day ago

• Russell Brand Exposes Corporate Media Puppets

  
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  Comedian Russell Brand terrified anchors on MSNBCs Morning Joe program by lecturing them about how the media distracts from real news by obsessing about superficial distractions.Brand almost... Although no trees were harmed during the creation of this post, a large number of electrons were greatly inconvenienced
  1 day ago

• Currently Craving

  
  Afternoon Social — Authority: 464
  { Free People } [IMG: http://www.afternoonsocial.com/wp-content/uploads/2013/06/Currently-Craving-Free-People-Boot-Afternoon-Social.jpg]
  1 day ago

• Katy Perry hasnt heard from Russell Brand since split

  
  Celebrity Photos and News at ExpoSay — Authority: 143
  Katy Perry hasnt heard from Russell Brand since he sent her a text message saying he wanted a divorce. The couples marriage ended in December 2011 just 14 months after they tied the knot in India and their split was made legal in July 2012, but the pop star claims she hasnt heard from Russell since he dropped the ...
  1 day ago

• Supremes Say Reverse Payments May Be Antitrust Violation

  
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  On Monday, June 17, 2013, the United States Supreme Court issued its much-anticipated decision on so-called “reverse payments.” This decision will impact how brand name drug companies and generics enter into patent settlements to resolve pending patent litigation. In a nutshell, speaking for the majority, ...
  2 days ago

• Don’t Hate Me Because I’m a Personal Brand

  
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  You’re probably not old enough to remember the 1980’s Pantene shampoo commercial . This lovely young woman with long, thick, shiny hair looks you in the eye, and with abundant self-esteem few will ever enjoy, she purrs: “Don’t hate me because I’m beautiful.” She then tells the truth about her hair. ...
  2 days ago

• Former Microsoft Manager To Make His Marijuana Empire A Global Brand

  
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  The landmark legalization of marijuana in Washington and Colorado has not only boosted the medical cannabis industry, but has also stirred excitement in businessmen interested in profiting from the controversial plant. Jamen Shively is now making headlines as he plans to build a big marijuana business as his new ...
  2 days ago

• Studio London: Responsive Portfolio WordPress Theme

  
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  Studio London: Responsive Portfolio WordPress Theme | 2,6 MB Welcome at the Studio London . This is the perfect theme if you need a clean and modern stage to present your works! Retina optimised theme graphics, responsive design (optimized for smartphones and tablets) and a ton of options to customise it are just ...
  2 days ago

• Team SA 6th at DAKINE ISA World Junior Surfing Championships

  
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  The South Africa junior surfing team has finished in sixth place amongst the 30 nations competing in the 2013 DAKINE ISA World Junior Surfing Championships presented by Billabong which ended at Jiquiliste Beach in Nicaragua on Sunday. Team Australia was crowned the ISA World Junior Surfing Championship Gold Medal ...
  2 days ago

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