brand extension
Tag details
Welcome to the 'brand extension' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'brand extension'.
Latest blogosphere posts tagged “brand extension”
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Our Little Facebook is Growing Up…sigh Part 1
Digital Pivot —
Authority: 122
“You’ve come a long way, baby” would be an apt way to discuss Facebook’s evolution. Reminds me of the Virginia Slims that my mother smoked. I spent a good portion of Sunday night reading everything I possibly could re: Google and Facebook. My prediction is that these two sites are positioning themselves to ...6 days ago -
in the flesh
eskimon —
Authority: 419
Geb over at Ruby Pseudo shared an interesting perspective on youth marketing recently. The opening line of the post sums it up: “Not many brands ‘get’ the youth market; they’re either too in-your-face, or try too hard to be ‘down with the kids’.” Some brands do get it right though, as ...1 week ago -
Ways To Extend Your Brand
Brand Curve —
Authority: 110
Has the economy hit your business hard to where your brand is suffering? Are you looking for ways to extend your brand so that you can grow your business? Then lets look at ways you can extend your brand. Brand extension is the process of using different avenue to promote your business. According to Wikipedia.org… ...2 weeks ago -
Failed Innovations in Brand Extension #4: Launching a Luxury Cruise Line
The Run of Play —
Authority: 489
Click to see full-size image Related posts: Failed Innovations in Brand Extension #974: NASCAR Partnership Failed Innovations in Brand Extension #47: Owning Our Own Blimp Failed Innovations in Brand Extension #81: Sponsoring Kakás Conversion Experience2 weeks ago -
Failed Innovations in Brand Extension #47: Owning Our Own Blimp
The Run of Play —
Authority: 489
Click to see full-size image. Related posts: Failed Innovations in Brand Extension #974: NASCAR Partnership Failed Innovations in Brand Extension #81: Sponsoring Kakás Conversion Experience Failed Innovations in Brand Extension #1207: The Katie Couric Neck Tattoo2 weeks ago -
Failed Innovations in Brand Extension #1550: Becoming the Official Mugs Provider of the White House Beer Summit
The Run of Play —
Authority: 489
Of course, our biggest mistake was inviting Steven Gerrard. Click to see full-size image . Related posts: Failed Innovations in Brand Extension #974: NASCAR Partnership Failed Innovations in Brand Extension #81: Sponsoring Kakás Conversion Experience Failed Innovations in Brand Extension #1207: The Katie ...2 weeks ago -
Failed Innovations in Brand Extension #1207: The Katie Couric Neck Tattoo
The Run of Play —
Authority: 489
Click to see full-size image . Related posts: Failed Innovations in Brand Extension #974: NASCAR Partnership Failed Innovations in Brand Extension #81: Sponsoring Kakás Conversion Experience Failed Innovations in Brand Extension #3715: Imprisoning Wayne Rooney in the Magical Forest of Fangorn as Part of a ...3 weeks ago -
Failed Innovations in Brand Extension #3715: Imprisoning Wayne Rooney in the Magical Forest of Fangorn as Part of a Misguided Attempt to Develop a Club-Themed Vintage Fiction Market
The Run of Play —
Authority: 489
Click to see full-size image. "Hrum, hoom!" said Rooney. "Do not be hasty, thats my motto." Related posts: Failed Innovations in Brand Extension #974: NASCAR Partnership Failed Innovations in Brand Extension #81: Sponsoring Kakás Conversion Experience3 weeks ago -
Failed Innovations in Brand Extension #81: Sponsoring Kakás Conversion Experience
The Run of Play —
Authority: 489
Click to see full-size image . Related posts: Failed Innovations in Brand Extension #974: NASCAR Partnership3 weeks ago -
Failed Innovations in Brand Extension #974: NASCAR Partnership
The Run of Play —
Authority: 489
Click to see full-size image .3 weeks ago -
The Upgraded Brand Extension Threat
Branding Strategy Insider —
Authority: 492
A recent trend in marketing is the downgrading of established brands by upgraded line extensions. Take Budweiser Select. According to Anheuser-Busch, "When it comes to brewing beer, the prevailing assumption is that you cant have it both ways. You can either aim for the best possible flavor, forgetting about calories ...4 weeks ago