brand identity

Welcome to the 'brand identity' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'brand identity'.

Latest blogosphere posts tagged “brand identity”

• AOL’s decision to rebrand as Aol. takes a bad brand and makes it worse

  
  The Mobile Fun Blog — Authority: 146
  By Joe Wilcox , Betanews Not since AT&T gobbled up Cingular and rebranded as at&t with that ugly Death Star-like logo has a company erred so far from sensibility. The new AOL brand, Aol., is coming soon to frighten you. AOL’s attempt to be hip is anything but. Not that AOL, distributor of a billion CD ...
  1 day ago

• AOL: New Logo, Same Irrelevant Positioning

  
  The Pollywog Blog — Authority: 104
  The branding world is abuzz today with reactions to AOL’s advanced look at a rebranding campaign, the cornerstone of which is a revamped logo. AOL said in a press release: AOL today previewed its new brand identity for its future as an independent company committed to creating the world’s most simple and ...
  2 days ago

• AOL Previews its new brand identity

  
  Desinformado.com — Authority: 441
  AOL today previewed its new brand identity for its future as an independent company committed to creating the world’s most simple and stimulating content and online experiences. The new AOL brand identity is a simple, confident logotype, revealed by ever-changing images. It’s one consistent logo with countless ...
  2 days ago

• Rebel to Reckless is a thin line

  
  Buyer Behaviour — Authority: 133
  According to publisher HarperCollins, Sarah Palins memoir sold 300,000 copies its first day, among the best openings ever for a nonfiction book. Pretty impressive considering it even topped first day sales of Hilary Clintons Living History . Its only fair to assume that the Palin book will remain on the bestseller ...
  3 days ago

• Cohenspire

  
  CSSFury | CSS Website Gallery — Authority: 134
  Cohenspire is a new site in our CSS website gallery. Please take the time to rate it by clicking on the title..
  4 days ago

• Logo Design Inspiration: 61 Awesome Fresh Designs

  
  instantShift — Authority: 587
  A Logo is a graphical element that, together with its logotype (a uniquely set and arranged typeface) form a trademark or commercial brand. Typically, a logo’s design is for immediate recognition. The logo is one aspect of a company’s commercial brand, or economic or academic entity, and its shapes, colors, ...
  5 days ago

• Branding 2.0: tra strategia, storytelling e reputazione

  
  WoMarketing - di Andrea Colaianni — Authority: 116
  L’amico Doctor Brand, mi invita a parlare di branding 2.0 , per ragionare insieme ad una sorta di modello applicabile al  marketing dei nostri giorni (si senza appellativi, visto che di marketing si tratta, sia che lo  vogliamo chiamare social media o conversazionale o ancora 2.0). Come giustamente Jacopo fa ...
  5 days ago

• Brand Marketing: Ignorance Is Bliss

  
  Fuel Your Branding — Authority: 113
  When I was growing up, my father always told me to focus not on “doing things right,” but on “ doing the right thing .”  This advice seemed to clash with the standard parental admonition to always do your best. It’s been drilled into us that “anything worth doing is worth doing right.” Did you read, for ...
  6 days ago

• The Ugly Truth about Web 2.0: Young politicians the first to learn the consequences for past pictures and postings on Social Media

  
  Karens Public Relations Blog — Authority: 122
  It appears that more people are becoming increasingly concerned about how they are presenting themselves online.  Many articles have discussed the position to take in managing your reputation proactively online by monitoring what others say about you, what you have presented online on several social media sites, ...
  6 days ago

• Combining international PR w/ Social Media Coca-Cola’s new Expedition 206 Campaign

  
  Karens Public Relations Blog — Authority: 122
  A few days ago, I had posted on how Target and YouTube have created a new integrated partnership between traditional businesses and the new online and social media business in their public relations campaign for the holidays.  Now, it appears that another mega giant brand is making waves in the social media realm by ...
  1 week ago

• Typecasting on “Madmen”

  
  The Pollywog Blog — Authority: 104
  If you’re a fan of the AMC series “Madmen,” as I am–and especially if you enjoy wallowing in the retro branding, advertising and design details, as I do–you’ll want to check out Madmen Props , an analysis of the show’s (sometimes anachronistic) typefaces, on the Mark Simonson Studio blog. Hat tip to my ...
  1 week ago

• The Improper Way To Use A Tagline

  
  The BIG Kahuna — Authority: 396
  I’ve written about Best Buy before but I just have to ask what the hell are they doing? Last year I wrote how I thought their new tagline “You Happier” was meaningless because it didn’t relate to their brand identity (whatever that is). Click here to view the embedded video. It’s not a brilliant ...
  1 week ago

• ‘Tis the season to collaborate: How strategic partnerships is the key to success in PR Campaigns

  
  Karens Public Relations Blog — Authority: 122
  Why can’t we all work together and be friends?  We are all dealing with the same challenges and situations in both this tough economy and job situation, and what we are seeing is not only an increase in cause-related marketing campaigns, but strategic partnerships of two or more entities that are collaborating ...
  1 week ago

• Intention Economy: Data + Meaning

  
  iPlot — Authority: 456
  If you only see one slide show about the State of the Internet in 2009, "Digital Strangelove (or How I Learned To Stop Worrying And Love The Internet)" by David Gillespie , an Account Director at Maclaren McCann, Toronto, is a good choice: a mesmerizing 256 slide manifesto on the Intention Economy with Data (as the ...
  1 week ago

• Making the complete PR package: How to separate yourself from other professionals with social media

  
  Karens Public Relations Blog — Authority: 122
  In this tough economy, where jobs are not always available and the growing need for individuals to hold multiple positions is increasing – we need to do all that we can do to separate ourselves from the rest of the crowd.  This was definitely a lesson that I learned being a track and field athlete for ten years.  ...
  1 week ago

• A branding faux pas by DGCA – and why crowd sourcing may not for everyone

  
  Trakin' the india business buzz — Authority: 520
  I am a staunch believer of Crowd Sourcing or the power of many. The potential of tapping into the minds and creativity is huge and can bear fruits. More so, if the initiative is for defining the Brand who better than the end user/customer. In the end, it is the customer perception that defines the brand at large. ...
  1 week ago

• Lata de Coca sin Colores / Colorless Coke Can

  
  71 | aristas del diseo | design edges — Authority: 132
  A convex logo substitutes colorfully sprayed can. Naked can help to reduce air and water pollution occurred in its coloring process. It also reduces energy and effort to separate toxic color paint from aluminum in recycling process. Huge amount of energy and paint required to manufacture colored cans will be saved. ...
  1 week ago

• What were they smoking? EP.1

  
  THOM - The House of Marketing — Authority: 92
  Welcome to a new segment of the blog called “What were they smoking?”. I will be looking at advertising and marketing that completely missed the mark. For our innaugural entry we have something from the mighty Ford Motor Company. Dear readers I present the print ads for the new 2009 Ford Focus. Now, there ...
  1 week ago

• What a logo does not have to be or do

  
  Graphic Design Links and Tutorials / Published News — Authority: 131
  What a logo does not have to be or do 1 Vote(s)
  1 week ago

• Why Use Catalogs for a Photography Portfolio?

  
  theportfoliopro.org — Authority: 137
  Girlie Nuqui asked: As a professional photographer, a power portfolio is a basic necessity for you. A portfolio is the best avenue for showcasing your sample works and contact information. This also serves as a reflection of your personal brand. Clients base their decision on your sample works, because these are ...
  2 weeks ago

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