brand marketing

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Welcome to the 'brand marketing' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'brand marketing'.

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Latest blogosphere posts tagged “brand marketing”

  • New Omnia Connect Survey Reveals Mobile Marketing Should Be A Top Priority (Zawya)


    Stompernet SEO CourseAuthority Authority: 165
    Regions Mobile Phone Usage Brings Promise of Brand Marketing Opportunities.
    5 hours ago
  • Is It Conversational Perjury?


    The Relationship Economy......Authority Authority: 130
    This entry is part 16 of 16 in the series Social Media Directions As brands get social, they enter the new media performing their best interpretation of a conversation. Face it, they are still going for the kill – like a wolf in sheep’s clothing – the dance of the pitch is just getting more sophisticated. ...
    1 day ago
  • Creating Social Media Value: Part 4


    The Relationship Economy......Authority Authority: 130
    This entry is part 7 of 7 in the series Creating Social Media Value The term engagement is being used to frame how brands can use the social web to engage their audience.  On the other side of the term “engagement” is methods used by people to engage people in relevant and relative conversations.  So on ...
    1 day ago
  • How “Social” is Your Bank?


    The Relationship Economy......Authority Authority: 130
    This entry is part 5 of 5 in the series Social Strategies The banking industry is missing out on a huge opportunity to transform itself from a transactional model to an engagement model. Banks make money on our deposits, our transactions and lending us money. The economic models for banks are old and ...
    2 days ago
  • Creating Social Media Value: Part 3


    The Relationship Economy......Authority Authority: 130
    This entry is part 6 of 6 in the series Creating Social Media Value This is part of the “ “ Creating Social Media Value” . ” Series. We’ve covered Management & Administration, Listening & Learning and Part 3 is “ Thinking & Planning.” The objective of this part is to take what ...
    2 days ago
  • Jinkela; Purposefully idiotic China ad creates massive viral success.


    China Advertising and Marketing Insight | littleredbook.cnAuthority Authority: 407
    I found this on LRB’s forum ; it’s an ad for Jinkela, some sort of fertilizer. What’s crazy is the clownish way they went to advertise it; and the surprising reaction from millions of Chinese viewers. Here’s an interesting question; let’s say you are an unrecognized brand, and you want to go “viral” ...
    2 days ago
  • Brand Logos As Alphabet Poster, Can You Name Them All?


    If It's Hip, It's HereAuthority Authority: 554
    How well do you know your brand logos? Orlando artist and graphic designer Jason Dean of The Best Part has created an fun alphabet poster that is bound to appeal to those who work in advertising, marketing or branding. Or simply to those consumers who know their brands. The 26 letter alphabet is comprised of ...
    2 days ago
  • Senior Brand Manager FMCG


    RSS JobsAuthority Authority: 154
    Senior Brand / Marketing Manager Location: County Cork [ Cork ] Type: Permanent Salary: €60000 - 65000 Benefits: Bonus Scheme, Parking, Expenses, Pension The Sales & Marketing Desk @ la creme is currently seeking applicants for the position of Senior Brand Manager for a leading FMCG. Based in Cork , ...
    2 days ago
  • Creating Social Media Value: Part 2


    The Relationship Economy......Authority Authority: 130
    This is part of the series “ Creating Social Media Value” . After organizing, managing and administering your presence it is wise to listen and learn before you begin to engage. When you consider the basis of any good relationship, any good business decision and any worthy effort all are founded on ...
    3 days ago
  • Securing Brand Loyalty Through Relationship Marketing


    sloantech.comAuthority Authority: 123
    Creating an ongoing dialogue By emarketer.com
    4 days ago
  • Creating Social Media Value: Intro


    The Relationship Economy......Authority Authority: 130
    This entry is part 6 of 6 in the series Social Strategies The value of using social media for business purposes is a never ending pursuit of old markets trying to adjust to a new market. Time will change the value because technology is advancing and then changing how social technology is being used. Given the ...
    5 days ago
  • OK, so maybe digital agencies *are* able to lead …


    Francis AndersonAuthority Authority: 122
    I have penned (rather, copied and pasted) a few lines on this topic before … now yet another article about whether Digital shops are ready to take lead agency /AoR positions for clients. This time AdWeek ’s Brian Morrissey chips in, saying that “Web Shops Go From Underdogs to Top Dogs” . “While ...
    5 days ago
  • Apple Owns the Decade on AdWeek’s Marketing Awards


    The iPhone BlogAuthority Authority: 683
    Apple won much of the decade in AdWeek ’s Best of 2000s Awards, which given their long and successive history of brilliant advertising shouldn’t come as too much of a surprise to any of us in tech. And it starts right at the top with the big apple himself, Steve Jobs, Marketer of the Decade : “Think ...
    5 days ago
  • Kazakh operator Kazakhtelecom and Tele2 enter into SEK 550 million deal


    Wireless FederationAuthority Authority: 146
    www.WirelessFederation.com/news: Kazakh operator Kazakhtelecom and Tele2 entered into a SEK 550 million deals under which the latter will acquire a 51 percent stake in the former, operating under the brand name Neo in the local market.Tele2 is committed to pay around SEK 360 million once the transaction is ...
    6 days ago
  • Which Part of Social Media Sells?


    The Relationship Economy......Authority Authority: 130
    This entry is part 1 of 5 in the series Social Strategies Everyone everywhere is selling “social media” products and services. I often wonder which part of social media  are they selling. In an earlier post titled “ Do You Sell Social Media Snake Oil ” we said “ Using social media effectively ...
    6 days ago
  • Servant Leadership: Ten Characteristics


    The Relationship Economy......Authority Authority: 130
    This entry is part 17 of 17 in the series Conversational Currency Editor’s note: The rules of engagement in social media are not new, nor are they secret, complicated, inaccessible, or attainable only by the gifted, wealthy or beautiful people.  No religion holds a monopoly influence, nor does any race ...
    1 week ago
  • New Rules: Apple, Luxury


    Francis AndersonAuthority Authority: 122
    Apple Succeeds because of its contrarian ways If thinking about altering a wildly successful business sounds a bit contrary to you, in “We Should All Get It Wrong Like Apple ,” Jonathan Weber points out that Apple does none of the things that pundits always say you should do to succeed in the Internet economy. ...
    1 week ago
  • 2010: Markets Will Do The Unusual


    The Relationship Economy......Authority Authority: 130
    This entry is part 15 of 15 in the series Social Media Directions At the end of every year it seems everyone has a prediction of what is to come next year. Trends can lead one to predictive analysis of likely events on the horizon with some being relevant to planning and some only relative to what your actually ...
    1 week ago
  • Which “End” of Social Media Are You?


    The Relationship Economy......Authority Authority: 130
    This entry is part 3 of 3 in the series Social Strategies Looking at the spectrum of how people and businesses use social media we’ve categorized it into three behaviors. Rethinking Everything means you see how social media is systemic and thus  cuts across every thing we personally and professional do. ...
    1 week ago
  • Social Media’s Impact On Management


    The Relationship Economy......Authority Authority: 130
    This entry is part 2 of 2 in the series Social Strategies As a management consultant I have been inside numerous organizations  helping them work on improvement agendas. Being on the inside is a revealing process and  the consistent constraint for any improvement has always been management. When change is ...
    1 week ago

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