brand advertising

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Welcome to the 'brand advertising' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'brand advertising'.

Look up Offsite Link "brand", Offsite Link "advertising" at The Free Dictionary

Latest blogosphere posts tagged “brand advertising”

  • Stuck in People’s Minds


    Advertising, Marketing and DesignAuthority Authority: 143
    I watched “The Orphan” with my family over the weekend and we all thought it was really good. It was reminiscent of the great Macaulay Culkin movie “The Good Son,” but had its own twists. I can’t say which one is better since I haven’t seen the latter in many years, but I consider them both to be great and ...
    3 days ago
  • More Than Ever…The People are the Brand


    Public Relations RogueAuthority Authority: 414
    Communication guru Shel Israel touches on a compelling idea in a recent post on the relationship between personal brand(s) and corporate brand(s). I was particularly drawn by his comment on how people are becoming a central element of the corporate brand: “ Personal brand is changing corporate and product brand ...
    1 week ago
  • Unilever goes Crowd Sourcing for their new TV & Ad Campaign


    Trakin' the india business buzzAuthority Authority: 499
    I have been a staunch supporter of Crowd sourcing ever since I hopped on to twitter. The ability to utilize the brains of a group of people collectively for a solution is indeed powerful. In my previous discussion on Crowdsourcing providing the winning edge , the discussions hinted that crowd sourcing works for ...
    1 week ago
  • Are you doing enough to promote the customer experience?


    BizReportAuthority Authority: 527
    Over the past year ,as brands large and small have fought for every consumer purchase, a lot has been said about the customer experience. Study A insists that creating an online customer experience will increase sales. Study B cites information showing social marketing techniques are the key to an improved bottom ...
    2 weeks ago
  • High-End Brand Publishers Need to Sell Scalable Premium Ad Solutions, Not Commodity Ad Space


    Publishing 2.0Authority Authority: 433
    Newspaper online advertising has not benefited greatly from the recent upswing in online ad spending, according to the New York Times and most of the recent newspaper company quarterly results. This is no surprise because most newspaper websites sell SPACE for commodity advertising — display ads and classifieds ...
    2 weeks ago
  • Customer Reviews Becoming The Killer App


    Public Relations RogueAuthority Authority: 414
    It’s become accepted dogma that in the booming internet economy customer rankings and comments heavily influence brand reputation and purchase decisions. (Check out one recent study here and another by Forrester here , as well as an article on the phenomena in the New York Times .) A story last week in ...
    2 weeks ago
  • Need content to advertise on? Yahoo! and GroupM join forces for brand ads


    GoMo NewsAuthority Authority: 592
    Huge media company GroupM has announced a tie-up with Yahoo! for a big digital advertising push. The deal would see the companies sell branding to be stuck into original video content from Yahoo! What’s the big deal? GroupM is part of global advertising powerhouse WPP, and it serves as a parent to numerous ...
    3 weeks ago
  • Calling all advocates!


    Burst Media Company BlogAuthority Authority: 117
    I am waiting for a new report from Forrester Research that Ad Age says is due out this week that will offer insights on how brand marketers should behave in the digital world. According to the Ad Age story, the guts of the report will focus on familiar themes about the need to be faster and more nimble, and the ...
    3 weeks ago
  • Great Brands Evolve Over Time


    Marketing Technology BlogAuthority Authority: 426
    I love the Mac ads. Most people do, because they funny, without being offensive.  They don’t bore us with product details, but in 30 seconds or less, resonate with their audience, becuase they get “right to the pain”. As you watch them it is easy to assume that Mac, and Apple in general has always had ...
    3 weeks ago
  • Trelstar LA


    AdPharm BlogAuthority Authority: 142
    Click on image to view ad details and full-size version on AdPharm To see all of this brand’s ads on AdPharm, click here
    4 weeks ago

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