brand loyalty

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Welcome to the 'brand loyalty' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'brand loyalty'.

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Latest blogosphere posts tagged “brand loyalty”

  • Socially Responsible Consumers Should Take Center Stage in Branding Efforts in 2010


    The Publicists AssistantAuthority Authority: 146
    Consumers are becoming more conscious of price and having a greater sense of wanting to give back.  According to Forrester Research, most consumers care enough about the environment and the community that they consider these concerns when making purchase decisions. A small but committed portion of consumers will even ...
    16 hours ago
  • Today’s Consumer Seeks Enduring Value(s)


    Learned On Women by Andrea LearnedAuthority Authority: 118
    These days “the next big thing” apparently matters a lot less to consumers, and this cultural shift should certainly influence the way brands develop products and marketing strategies for the near future.  Consider what Nancy Koehn writes in a Harvard Business Review article entitled “American Consumption ...
    5 days ago
  • Today’s Consumer Seeks Enduring Value(s)


    Learned On Women by Andrea LearnedAuthority Authority: 118
    These days “the next big thing” apparently matters a lot less to consumers, and this cultural shift should certainly influence the way brands develop products and marketing strategies for the near future.  Consider what Nancy Koehn writes in a Harvard Business Review article entitled “American Consumption ...
    5 days ago
  • Harley-Davidson’s Avatar


    Northwest Harley BlogAuthority Authority: 121
    Sam Worthington (Jake Sully) -- Avatar We’re always being told how moviegoers set new revenue records during the holiday. Last weekend not only did the movie industry set the largest single weekend at the box office with three movies topping over $50M each, the blockbuster film from James Cameron, ‘ Avatar ...
    5 days ago
  • Social Media Marketing Trends (Hospitality Net)


    Stompernet SEO CourseAuthority Authority: 165
    Over the last several years, a great deal of social media testing and experimenting has been completed. Marketers have been working towards identifying how social media can help influence everything from brand loyalty to search engine placement. The growth of the major social media channels (including Facebook, ...
    6 days ago
  • The Harley-Davidson Decade


    Northwest Harley BlogAuthority Authority: 121
    Ice Racing -- Franky Zorn Yes, it’s been ten years! Magazines and newspapers with decade-ending rankings have started to appear. Over the next month, we’re going to be deluged with statistics.  Telling us who the winners were.  People who provided fodder for the system, that you consumed, and forgot.  Best ...
    1 week ago
  • Brand Loyalty and Internet Marketing


    Internet Marketing ArticlesAuthority Authority: 125
    Internet marketing is a practice that can be leveraged in order to build brand loyalty, just as brand loyalty is capable of being leveraged for internet marketing purposes. There is a synergy created between these two concepts that can be vitally important in building up success for a company. As internet marketing ...
    2 weeks ago
  • Securing Brand Loyalty Through Relationship Marketing


    The NMS BlogAuthority Authority: 145
    Creating an ongoing dialogueSource:Securing Brand Loyalty Through Relationship MarketingMore about More about The NMS Blog s content. The NMS Blog s content. Click here ! Click here ! Securing Brand Loyalty Through Relationship Marketing
    2 weeks ago
  • Have it your way: Using retail customization to drive brand engagement.


    Hitch: Connecting Marketing InnovatorsAuthority Authority: 114
    One of the most interesting marketing developments of this past decade has been watching Chris Anderson’s 2004 concept of  t he Long Tail play out across consumer packaged goods– specifically companies inviting fans to customize products. Last week the Wall Street Journal ran a story about Keds shoe ...
    2 weeks ago
  • Harley-Davidson Racing


    Northwest Harley BlogAuthority Authority: 121
    “…They may be disappointed now, but someday they will be able to look back and see what great things were accomplished this season.” This quote from Harley-Davidson Racing Manager Anne Paluso  who this past November was commending the racing team after Eddie Krawiec rode a Harley-Davidson V-Rod to win his ...
    2 weeks ago
  • Forgiveness and the Tiger Woods Brand


    Branding Strategy InsiderAuthority Authority: 116
    Tiger Woods as super-athlete cum Human Brand, resonates with values that sports fansand non-sports fans adore: skill, planning prowess, the ability to get of out ofsand traps with a single stroke. PR traps, too. These values –beyond hisability to win and his status as the first billion-dollar athlete in thehistory ...
    3 weeks ago
  • The Power of Customer Reviews


    DIY MarketingAuthority Authority: 115
    The e-tailing group and Power Reviews did an interesting study that was published in September—something else that has been sitting around on my desktop. An article in Ad Age (subscription may be required) on small marketers who were successfully using reviews to get their products noticed motivated me to get ...
    3 weeks ago
  • Securing Brand Loyalty Through Relationship Marketing


    sloantech.comAuthority Authority: 125
    Creating an ongoing dialogue By emarketer.com
    3 weeks ago
  • Peeps Opens Specialty Shop


    PSFKAuthority Authority: 670
    In time for the holidays, Peeps- the love ‘em or hate ‘em marshmallow holiday confection piece d’ resistance , has opened it’s first concept store in Oxon Hill, Maryland, a suburb of Washington, D.C. Now the center of national power can also be a sugary mecca for fans of all ages to get Peep-related products, ...
    3 weeks ago
  • Sunday Rejects 12/13


    PostRejectsAuthority Authority: 111
    Last weeks update was pretty late, but its up now, so just scroll down if you want to see it. Also, leave me suggestions in the comments about which of the last 10 rejects youd like to see turned into a shirt!
    3 weeks ago
  • (Pics) Taiwan’s Hello Kitty Airlines


    PSFKAuthority Authority: 670
    Taiwans EVA Airways has gone the extra mile by designing two Hello Kitty brand Airbus A330-200 aircrafts for domestic flights.
    3 weeks ago
  • Harley-Davidson 2009/10 Touring Models Recalled


    Northwest Harley BlogAuthority Authority: 121
    H-D announced a recall order that according to the National Highway Traffic Safety Administration (NHTSA) could affect up to 111,569 motorcycles. Touring motorcycles are manufactured in York County, PA at the Springettsbury Township plant which has been under a lot of pressure to ratify a new labor agreement.  More ...
    3 weeks ago
  • Special Offers Drive Brand Loyalty on Social Media Sites


    Equipment For PhotographersAuthority Authority: 169
    Digiwaxx Goes Global in Media and Finance Markets With Wm. Benson of WBG and Tyche Capital Fund NEW YORK, NY–(Marketwire – 12/08/09) – “Under the Radar” Finance, Marketing and Media genius William Benson, Chairman of the William Benson Group, LLC and Sr. Manager of Investment Relations for Tyche Capital ...
    4 weeks ago
  • Special Offers Drive Brand Loyalty on Social Media Sites (Inc Magazine)


    Stompernet SEO CourseAuthority Authority: 165
    You probably know roughly how many friends your business has on Facebook and MySpace; perhaps you brag about the number of Twitter followers you have: but do you know why youre being friended and followed? A new survey conducted by Razorfish, a Seattle, Washington-based digital marketing firm, could shine a light on ...
    4 weeks ago
  • Free Web Seminar this Wednesday - New Research Study: Do Consumers Prefer Private Label? A Look Into Consumer Attitudes About Private Label


    Front End of InnovationAuthority Authority: 120
    Date/Time : Wed, Dec 9, 2009 11:00 AM - 12:00 PM EST Do consumers know the difference between national brands and store brands? Do they care? How do they describe private label compared to national brands? Does this differ across categories? How about across markets? Private label and store brands are having an ...
    4 weeks ago

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