brand building

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Welcome to the 'brand-building' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'brand-building'.

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Latest blogosphere posts tagged “brand building”

  • Setting Goals in 2010


    Writers of The Round TableAuthority Authority: 111
    There’s something about being on the cusp of a new year that really inspires dreaming big—which is what we, as a company, are all about! I see 2010 as holding so much potential for our clients. There will be even greater opportunity for brand building and storytelling around our brands, and for harnessing the ...
    6 days ago
  • Social media marketing: Can I trust you?


    ComMetrics: social media monitoring => best practiceAuthority Authority: 418
    Some believe today’s students are savvy social media users who are more trusting of organizations than older users and don’t care for ambiguity. If that’s true, Dan Zarrella ’s The Social Media Marketing Book (233 pages) is the perfect gift for the uninitiated trying to make sense out of all the social ...
    6 days ago
  • The Morning After


    Mindshare StrategyAuthority Authority: 127
    Once again, the morning after a major holiday is littered with early wake-ups and demonstrations of mass consumerism at its worst.  As a marketer I should be excited that so many people are buying in to my industry’s messaging.  In reality, though, I’ve never quite understood or respected the post-holiday ...
    1 week ago
  • Software Versioning


    Mindshare StrategyAuthority Authority: 127
    Recently, I was working with a small software company in Portland that had an interesting sequence in its version control.  They started, as usual, with version 1.0.  Then came 1.0.1 and a bunch of branches after that through something like 1.0.20. Well, everyone had the idea that “1.1” was going to be a major ...
    1 week ago
  • The Amazing Jumping Duck — Part II


    Mindshare StrategyAuthority Authority: 127
    So now that I have this small business to run, what are my plans with it?  Most entrepreneurs start out with some kind of exit strategy – how they plan to eventually leave their business.  Like most first-time business owners, though, I failed to flesh out this part of my plan before I started.  I made sure to do ...
    1 week ago
  • The Amazing Jumping Duck


    Mindshare StrategyAuthority Authority: 127
    In April of 2008, I finally decided to stop “thinking” about starting a company and started one – Jumping Duck Media .  Since that time, I’ve worked with a large number of clients from different states and even different countries.  While my work has been mostly relegated to web design, I’ve also spent ...
    2 weeks ago
  • SEO: Be a Content Creation Beast


    Search Engine OptimizationAuthority Authority: 144
    by Charles LumpkinYou’re targeting the right keywords. You’ve got links pointing back to your site. All the SEO basics seem to be covered. Now what? How do you get that extra bit of traffic?Check out our small business news site. Continued here: SEO: Be a Content Creation [...]
    2 weeks ago
  • Boost Your Personal Brand


    FuelNet Daily TipsAuthority Authority: 122
    Every day at work, you run the risk of damaging your personal brand — the way people perceive, think, and feel about you. The question you need to ask is whether your brand is bringing you greater success or actually holding you back. Not knowing the answer can mean the difference between a career that stays ...
    2 weeks ago
  • Rhythm NewMedia Updates Mobile Advertising with Brand Building


    MobilizedtvAuthority Authority: 114
    MobilizedTV spoke with Ujjal Kohli, CEO of Rhythm NewMedia about the status of mobile advertising, with an update on the progress his company has made in 2009. Here’s what he had to say: MobilizedTV: Against the backdrop of Google’s acquisition of AdMob, how would you characterize the status of mobile ...
    2 weeks ago
  • An Emergency Rebranding


    FuelNet Daily TipsAuthority Authority: 122
    FuelNet presents a case study on how a smart brand-building campaign helped a Chicago-area hospital attract more patients with private insurance. “Engagement” is more than just a marketing buzzword — it’s the critical component to the success of every marketing endeavor you launch. Ensure that your next ...
    2 weeks ago
  • Ward’s Dealer: 5 Tips for Better Brand Building


    CPR BlogAuthority Authority: 117
    On December 1, Ward’s Dealer Business published an article from Jennifer Gehrt titled, “ 5 Tips for Better Brand Building .” This article provides insight on how auto dealers and auto makers can leverage digital assets to build brand awareness and increase loyalty with consumers. Many dealers are ...
    2 weeks ago
  • John Hegarty – a proper legend


    gibberishAuthority Authority: 122
    In my business development role at STV I have had the pleasure this year of putting on events with Trevor Beattie of BMB, Mark Waites of Mother and now Sir John Hegarty, founder and creative director of BBH and the nearest you can come to a living legend in our industry. He was spellbinding and bewitching. So, ...
    3 weeks ago
  • Marketing with Mitch


    MitchelaneousAuthority Authority: 426
    I write all the time, but not often can I really look back and say I am totally happy, inspired and happy about an article.  With that said, I wanted to share with you all a marketing article I wrote for this month’s Lunarpages newsletter.  There is no confusing lingo, or talking over anybody’s head.  Just ...
    3 weeks ago
  • Show Your Creativity


    FuelNet Daily TipsAuthority Authority: 122
    During the Los Angeles Lakers’ run to the NBA title this past spring, Scott Harris, founder and president of Mustang Marketing in Thousand Oaks, Calif., bought purple bagels, wrapped them on plates with purple ribbons, and delivered them to current and prospective clients. Emails poured in throughout the week ...
    4 weeks ago

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