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14 hours agoNot to buzz kill the summer riding season, but the current recession is the longest we’ve seen in the post-war period. Inclusive of the
1 day agoMy Portuguese is not very good, even with that hurdle I was recently interviewed by Carlos Vilela, a Strategic Planner at Tom Comunicação in Brazil.
1 day agoWhat drives your business? Most executives and entrepreneurs would say sales or revenue. But where do those sales come from? Customers, right?
2 days agoby John Furgurson Corporations spend billions every year trying to predict consumer behavior. Market research firms have sophisticated
3 days agoBrand marketers banking on brand loyalty to keep the bottom line in the black may be banking too much. According to a recent Epsilon/ICOM
6 days agoSustaining a loyal client base is one of the biggest challenges that businesses face each day. You may have hundreds of competitors, so how
7 days agoToday, finally, we released our latest TransPromo whitepaper. For those of you that know me – know that I am a stickler for almost anything
7 days agoJune retail figures recently released are weak with one sector feeling it more then others, fashion. One of those hardest hit was mall-based
7 days agoTo turn a corporate vision into something more than just a nice plaque on the wall, you must tie your marketing efforts to your bottom-line.
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