brian solis

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  • The End of Business as Usual by Brian Solis


    Grade A Entrepreneurs — Authority Authority: 89
    “What are words for if not to inspire the hearts, minds, and actions of our employees and customers?” Brian Solis asks this before listing a series of buzzwords that operate as “crutches for characterless engagement,” and are “indicative of how businesses see (or don’t see) employees and customers.” ...
    1 week ago

  • Brian Solis: What the C-suite can learn from connected consumers


    Sally Duros — Authority Authority: 92
    OK. I’ll admit it. I have a Tiger Beat crush on Brian Solis. That’s because Solis is one of the smartest people around when it comes to social media and its power to reshape our world. Solis has been in … Continue reading →
    1 week ago

  • 2012 Key Social Technology Predictions from Top Business and Marketing Strategists


    Business News and Technology — Authority Authority: 130
    2011 was a year of increased adoption of social technologies within the enterprise, and that trend will continue into 2012. In their fifth annual survey of over 4,200 global executives , McKinsey concludes that when adopted at scale, “social technologies can boost a company’s financial performance and market ...
    1 week ago

  • Social Media Tip of the Day: How to Survive in the Egosystem


    Social Media Power — Authority Authority: 106
    In an interview on Software Advice , Brian Solis discusses the six rules of engagement in what Solis coins as the “Egosystem.” Solis broadly defines the term as: The Egosystem describes this new environment where people see themselves as the center of everything. Every interaction, with people and businesses ...
    1 week ago

  • The Bottom Line


    Terametric Blog — Authority Authority: 98
    Our friend Heidi Tobias at Constant Contact shared some interesting statistics earlier today: Evangelists in social media spend 13% more and refer business worth 45% what they spend. flpbd.it/tLkm Make the investment. #smb — htoby (@htoby) January 16, 2012 Not long afterward, we came across this ...
    1 week ago

  • Connecting with the Connected Consumer


    Thinking Home Business — Authority Authority: 79
    Some businesses just don’t get it I find it both amusing and rather sad that I still get emails from local businesses which do not seem to have moved in their thinking beyond somewhere in the latter end of the last century, at least as far as marketing is concerned. You get the sense that they think email is ...
    2 weeks ago

  • 10 Content Marketing Books to Help Sell the C-Level


    The Content Marketing Revolution — Authority Authority: 553
    Just ended a pretty impressive Content Marketing Institute webinar hosted by Joe Chernov , VP of Content Marketing for Eloqua and Rebecca Lieb , Analyst for Altimeter.  During the Q&A session, Joe talked about how to sell content marketing to the C-level through some amazing books.  Below are some ...
    2 weeks ago

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