celebrity branding
Tag details
Welcome to the 'celebrity branding' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'celebrity branding'.
Latest blogosphere posts tagged “celebrity branding”
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Luxury Watch maker Tag Heuer drops Tiger Woods as endorser
The Brand Man Speaks —
Authority: 109
As expected luxury watch maker Tag Heuer has announced it will drop its alliance with now disgraced professional golf phenom Tiger Woods. The company will not be using any image of the golfer in its holiday ads or any ads for the foreseeable future. Tag Heuer follows Gillette and accounting consultancy Accenture who ...1 week ago -
Can You Afford Not to Have a Tiger in Your Tank?
Reflections of a Square Peg —
Authority: 91
I was going to pass on commenting about the whole Tiger Woods saga, but then a posting Tigers Tarnished Brand by William Arruda over at The Personal Branding Blog prompted me to comment and captured what I have been considering, so I thought I would share it too. Here is what I had to say: ...2 weeks ago -
Tiger woods: This brand in free-fall may significantly impact sports endorsements in the future
The Brand Man Speaks —
Authority: 109
Nearly two weeks after the 2:30AM car crash that has led to the acknowledgment of infidelity by the worlds richest Golfer and best known athlete, Tiger Woods, we still dont fully know what happened to cause this to become the most notable celebrity misstep in years maybe decades. What I do know is that the damage is ...2 weeks ago -
Mark discusses the Tiger Woods brand on FOX Business
Unconventional Thinking —
Authority: 109
3 weeks ago -
Brand "Tiger Woods" put to its biggest challenge; Will sponsors stay on or bail?
The Brand Man Speaks —
Authority: 109
The recent car "incident" involving the biggest richest branded athlete Tiger Woods is the first real test of the golfing greats ability to manage his brand (worth billions) under extreme stress beyond the course. Brand Tiger Woods has become the biggest athlete brand in history primarily due to his squeaky clean ...4 weeks ago
