cluetrain,

Welcome to the 'cluetrain,' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'cluetrain,'.

Latest blogosphere posts tagged “cluetrain,”

• Markets are conversations!

  
  VERTSOL in Wordpress — Authority: 143
  Here is a slideshare, that will enlighten you folks on the truth about the Cluetrain Manifesto ! The 95 theses seem to be very comical, but underlying it are the wittiest lines dismantling the traditional corporate media. And here is the manifestation- filled with facts and figures, studies and testimonials, ...
  1 day ago

• The Web

  
  Wir sprechen Online. — Authority: 142
  Weinberger , CM (115) : We do not know what the Web is for but we have adopted it faster than any technology since fire.
  1 day ago

• My talk at the Canadian Marketing Association: Markets are networks

  
  Joho the Blog — Authority: 585
  I gave a keynote at the Canadian Marketing Association ’s Marketing Week conference in Toronto a couple of days ago. It was a new talk, and I tried to structure it carefully. I’ve gone through my slides, and here’s an extended summary of what I said (or meant) in this 35-minute (?) talk. Title: After ...
  2 days ago

• Beyond Social Media

  
  Doc Searls Weblog — Authority: 599
  Consider the possibility that “social media” is a crock. Or at least bear with that thought through Defrag , which takes place in Denver over today and Thursday, and for which the word “social” appears seventeen times in the agenda . (Perspective: “cloud” appears three times, and “leverage” twice.) ...
  4 days ago

• All Aboard the Cluetrain!

  
  The PR Warrior — Authority: 456
  Psssssst! I’m going to let you in on a little secret. Well, it’s not exactly a ‘secret’ secret, but it appears to me there are many, many people in marketing, PR and communications – in fact, in business generally – who are unaware of what I’m about to tell you. I’ve been giving a lot of talks ...
  4 days ago

• Brand positioning 2.0

  
  A Human Voice — Authority: 400
  Nice blog post about brand positioning in the post-cluetrain world by Francois Gossieaux over at EmergenceMarketing. Led me to contribute a rather over-long comment about how we (MotiveQuest LLC) approach brand positioning questions for our clients today. In the old days we had a product with rational and ...
  5 days ago

• Social Media Experts Run Over By The Cluetrain

  
  Servant of Chaos — Authority: 121
  Almost every presentation on social media that I see alludes to The Cluetrain Manifesto . Either that, or to the Obama campaign. Now, there’s nothing wrong with this – I myself am a huge fan of using the Cluetrain – but it is also important to use it IN and AS context. And it is also important to dig into the ...
  1 week ago

• What’s wrong with this assumption?

  
  Doc Searls Weblog — Authority: 599
  So I just went to look up Debora Spar’s Ruling the Waves , on Amazon , and was greeted by the above. Never mind that I wasn’t looking for what they said I just looked at. Consider instead the strangeness of having something with my name on it, as an author, and that I can reasonably be presumed to own ...
  1 week ago

• [iab] Alain Heureux on regulating marketing

  
  Joho the Blog — Authority: 585
  I’m at IAB (Interactive Advertising Bureau) in Milan. The Europe-wide president of IAB, Alain Heureux, is giving a talk that includes a section on the self-regulatory mechanisms IAB is proposing as it watches Brussels begin to formulate policy. NOTE: Live-blogging. Getting things wrong. Missing points. ...
  1 week ago

• Cluetrainings

  
  Doc Searls Weblog — Authority: 599
  Had a great time mixing it up with the BlogTalkRadio folks a couple nights ago, talking Cluetrain after 10 years . Here’s the show . Big thanks to Allan Hoving for lining up and co-hosting it with Janet Fouts and Jim Love . Janet tweeted it live. Afterwards  Jim Love put up a very interesting ...
  2 weeks ago

• Cluetrain Manifest: Noch nie waren die 95 Thesen so aktuell wie heute

  
  :::Media-Digest — Authority: 133
  “Die Vorfälle um Jack Wolfskin zeigen, dass die Thesen des Cluetrain-Manifestes so aktuell wie nie sind, obwohl sie schon zehn Jahr alt sind.” mehr bei best practice business
  2 weeks ago

• whitehouse.gov and my recent government website rantings

  
  Olympia Time — Authority: 114
  Just a short one today: Whitehouse.gov runs on drupa . Drupal , a free and open source CMS. co.thurston.wa.us , olympiawa.gov , trlib.org dont.
  2 weeks ago

• FRom the Berkman Center

  
  Joho the Blog — Authority: 585
  Some posts from Berkpeople this week that I thought I’d call out: Dan Gillmor responds to a Washington Post op-ed that calls for federal subsidies to support local news gathering. Andrew Moshirnia at the Citizen Media Law Project opens his piece on the MPAA’s attempt to make some TV content un-recordable ...
  3 weeks ago

• 10 years on, The Cluetrain Manifesto

  
  MetaFilter — Authority: 735
  In April, 1999, The Cluetrain Manifesto went live as a web site , followed shortly thereafter by a hardcover book version, and now, a 10th anniversary book edition . This past summer, Tony Goodson caught up with 2 of the 4 original Cluetrain authors, Chris Locke and Rick Levine , for their thoughts, in ...
  4 weeks ago

• When markets are angry conversations

  
  Joho the Blog — Authority: 585
  The Financial Times asked four concerned experts how a CEO should handle a mob outraged at his or her corporation’s behavior. All four recommend some form of conversational engagement, including the possibility of changing corporate policy if it is discovered to be wrong. The hard part, of course, is what you do if ...
  4 weeks ago

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