coca cola

In an endeavor to invent the ultimate medicine and the perfect drink rolled into one, pharmacist Dr. John Stith Pemberton in the late 1890s attempted a version of a popular cocaine-laced wine known as Vin Mariani, touting it as a remedy for morphine addiction.
Earlier, in 1886, responding to local prohibition laws, Pemberton had developed the first recipe for "Coca-Cola." It must have packed quite a kick - he kept the five ounces of coca leaves per gallon of syrup, and added caffeine derived from the kola nut.

As Pemberton's health declined he sold shares to a few people. By 1892 entrepeneur Asa Griggs Candler had acquired all rights to the company -- some say unfairly -- when he formed Coca-Cola Inc. His marketing genius was undisputed — he was among the first to use modern marketing techniques. Confectioner Joe Biedenharn was the first to bottle Coca-Cola in summer 1894. An iconic product was born.

Today, Coca-Cola products are sold worldwide with soft drink permutations ranging from Cherry Coke to Diet Coke as well as the "classic" formula. And even though a 1985 attempt to change the recipe resulted in the resounding flop infamously known as New Coke, people all over the world today "have a Coke and a smile" at the rate of one billion drinks per day. 

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Latest blogosphere posts tagged “coca cola”

 

• So, Is Coca-Cola Nothing But Chilled Blood?

  
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• PT Coca-Cola Bottling - Recruitment Fresh Graduated, Experienced

  
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• Is social media working?

  
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  This post was written by The Think Tank’s PR Director Samantha Dawe as part of our ongoing sponsorship of B2B Marketing’s PR Knowledge Bank. The PR industry magazine PR Week cites Bruce Daisley, UK sales director of Twitter, as commenting at the recent Adobe summit that too many brands are using social media ...
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• Coca-Cola & Corner Store Cash Giveaway Sweepstakes

  
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  How To Enter : During the Promotion Period, once you have a Code, visit www.CornerStore4U.com and follow the links and instructions to complete and submit the registration form, including providing a valid email address. Then follow the links and instructions to input your Code where indicated. You automatically ...
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• Sprite A Grandmother Commercial Song Save Your Love by Renée and Renato.

  
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  This is the commercial ad of Sprite. This commercial was released in December 2009 under the titled of “A Grandmother”. This is really funny and hilarious Sprite commercial. How could you have made this any more fun? Please enjoy and have a good time! The first song which was used in the commercial ad of Sprite ...
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• Leos flies flag for Australia in Innovation Lions shortlist

  
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  Just one Australian entry has made it onto the shortlist for the new Cannes Lions category of the Innovation Lions. The Innovation Lions was the first shortlist of the annual awards to be announced as the weeklong Cannes Lions got underway in the South of France on Saturday. Leo Burnett Sydney’s collaboration with ...
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• The Boss: Charles Bengochea of HoneyBaked Ham, Carving a Career

  
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  The C.E.O. of the Original HoneyBaked Ham Company of Georgia describes its expansion since the recession — and his own competition in triathlons.        
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• Generosity in a Can: Coke Can Splits in Half for Sharing

  
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  [ By Delana in Design & Products & Packaging . ] You might have fond memories of sharing a Coca-Cola with a special person, but those memories probably involve a glass and two straws. This clever marketing campaign lets you split your Coke can right in the middle to share it easily. The “ ...
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• Can Holiday: Smile Power Day – June 15

  
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  Celebrate Smile Power Day with a can of Coke and a can of Pepsi. Plus, if you act now, you can get Windows Live Messenger with 30 Free Smiling Emoticons... in 2007.
  4 days ago

• The New and (Maybe) Improved Beverage Containers

  
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  Beverage manufacturers just keep on inventing new bottles and cans—and growlers and pouches and “Vinis”—to hold beer, wine, and other drinks. This summer, your beverage of choice may come in an innovative new container that makes the drink fresher and tastier. Then again, the vessel’s main innovation could ...
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• The New and (Maybe) Improved Beverage Containers

  
  — Authority:
  Beverage manufacturers just keep on inventing new bottles and cans—and growlers and pouches and “Vinis”—to hold beer, wine, and other drinks. This summer, your beverage of choice may come in an innovative new container that makes the drink fresher and tastier. Then again, the vessel’s main innovation could ...
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• Top 5 Videos In Viral Friday: Photoshop Live

  
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• Should You Shun Companies That Reject Shareholder Input?

  
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• Coca-Cola And BET’s 106 & Park Team Up With Diggy Simmons To Find A New Teen Talent

  
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  Ahh, it’s summertime. Coca-Cola and BET Networks are heating up the season for talented teens by offering an exclusive opportunity to perform with young…
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• Jazz Listings for June 14-20

  
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• Coca-Cola Polar Bear Wants To Share A Moment of Happiness

  
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  Coca-Colas Polar Bear wants to share a moment of happiness with you at the World of Coke. http://www.worldofcoca-cola.com Our Coca-Cola Polar Bear is one happy bear. Check out how the bear celebrates moments of happiness inside the World of Coca-Cola!
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• How Jony Ive Would Redesign Other Things, From Star Wars to Coke

  
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  Not everyone is down for the hyper-color new look of Apples iOS 7, so naturally theres a Tumblr dedicated to poking fun at all the other ways the operating systems designer could redesign things. Even poop.        
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• Saginaws Ojibway Island in the running for Coca-Cola "Americas Favorite Park" grant

  
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  Saginaw residents and visitors to the citys Objibway Island are being encouraged to cast their vote for the park in Coca-Colas "Americas Favorite Park" contest, which could earn the city a $100,000 recreation grant.
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• Is Brand Perception Tricking Our Brains Into Not Thinking About What We’re Tasting?

  
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  ( Paxton Holley ) Most of us have seen hidden-camera tricks where some unwitting subject raves about what they are eating because they have been told it’s a certain brand or from a well-regarded restaurant, only to find out it’s a generic frozen dinner from the supermarket. What if these people aren’t ...
  5 days ago

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