coca cola

In an endeavor to invent the ultimate medicine and the perfect drink rolled into one, pharmacist Dr. John Stith Pemberton in the late 1890s attempted a version of a popular cocaine-laced wine known as Vin Mariani, touting it as a remedy for morphine addiction.
Earlier, in 1886, responding to local prohibition laws, Pemberton had developed the first recipe for "Coca-Cola." It must have packed quite a kick - he kept the five ounces of coca leaves per gallon of syrup, and added caffeine derived from the kola nut.

As Pemberton's health declined he sold shares to a few people. By 1892 entrepeneur Asa Griggs Candler had acquired all rights to the company -- some say unfairly -- when he formed Coca-Cola Inc. His marketing genius was undisputed — he was among the first to use modern marketing techniques. Confectioner Joe Biedenharn was the first to bottle Coca-Cola in summer 1894. An iconic product was born.

Today, Coca-Cola products are sold worldwide with soft drink permutations ranging from Cherry Coke to Diet Coke as well as the "classic" formula. And even though a 1985 attempt to change the recipe resulted in the resounding flop infamously known as New Coke, people all over the world today "have a Coke and a smile" at the rate of one billion drinks per day. 

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• Coke Dispenses Danish Flags Hidden in Its Logo

  
  — Authority:
  When Coca-Cola discovered that part of its classic logo looks like the Danish flag, the brand (or at least agency McCann Copenhagen) decided to make an interactive airport ad that dispenses flags. Why? Apparently its a Danish tradition to greet arriving travelers by waving flags, and Coke wanted to help make a bigger ...
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• Coke Dispenses Danish Flags Hidden in Its Logo

  
  — Authority:
  When Coca-Cola discovered that part of its classic logo looks like the Danish flag, the brand (or at least agency McCann Copenhagen) decided to make an interactive airport ad that dispenses flags. Why? Apparently its a Danish tradition to greet arriving travelers by waving flags, and Coke wanted to help make a bigger ...
  1 week ago

• Coke Dispenses Danish Flags Hidden in Its Logo

  
  — Authority:
  When Coca-Cola discovered that part of its classic logo looks like the Danish flag, the brand (or at least agency McCann Copenhagen) decided to make an interactive airport ad that dispenses flags. Why? Apparently its a Danish tradition to greet arriving travelers by waving flags, and Coke wanted to help make a bigger ...
  1 week ago

• Coke Dispenses Danish Flags Hidden in Its Logo

  
  — Authority:
  When Coca-Cola discovered that part of its classic logo looks like the Danish flag, the brand (or at least agency McCann Copenhagen) decided to make an interactive airport ad that dispenses flags. Why? Apparently its a Danish tradition to greet arriving travelers by waving flags, and Coke wanted to help make a bigger ...
  1 week ago

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