content strategy
Tag details
Welcome to the 'content strategy' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'content strategy'.
Latest blogosphere posts tagged “content strategy”
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Do You Need Liability Insurance For Your Personal Blog? You May Already Have Some.
UsefulArts.us —
Authority: 118
If you’re blogging, you’re a publisher. Yesterday I posted about how Cyber Liability Insurance may help firms mitigate the risks of new online business activities. But what about your personal blog? Liability for Your Personal Blog? Oh, yes . Andrew Hamilton published a website, Forgotten Ohio , in which ...17 hours ago -
Cyber Liability Insurance: Large Firms Should Hedge Risks
UsefulArts.us —
Authority: 118
Online marketing has moved many firms toward a publishing model to generate market awareness and engagement. This has spawned a broader range of public exchanges with both customers and the public as they share ideas on company sites, and as company staff participate on others’ sites in official or quasi-official ...1 day ago -
Registration now open for content strategy conference
Intentional Design Inc. —
Authority: 109
Destry Wion of STC France says: No doubt there are some hard choices to make. Tickets are limited. The workshops even more so. If you can make it to Paris for this historic event, don’t procrastinate with registration! I’m proud to be one of the keynote speakers of the STC Content Strategy Forum 2010, and can ...2 days ago -
Rupert Murdoch Indulges in Verbal Tantrum Against Google and BBC
Technology you can trust here... —
Authority: 154
The Financial Times reports on a recent Sky News Australia interview with News Corporation’s Rupert Murdoch. He threatened to sue the BBC and ABC for stealing content, and Google for employing Fair Use: Rupert Murdoch indicated on Monday that News Corporation would sue the BBC over breach of copyright for ...3 days ago -
Social Media Outreach is More Than Saying “I’m Sorry”
The Tipping Point - Tippingpoint Labs —
Authority: 124
Much ado has been made about the social media and customer relationship efforts of Comcast Cares . I am a bit of a jaded ex-Comcast customer. I don’t understand their pricing. Their introductory rates seem reasonable, but they seem to overcharge otherwise, and they’re always trying to upsell their bundles. How ...4 days ago -
Add a Media Room to Your Corporate Website
Word Sell, Inc. —
Authority: 458
Whether your company is large or small, putting a “media room” on your website provides a host of benefits. I’m really surprised more companies don’t do it. A media room is a section -or page – of your site that includes such things as links to press releases, company announcements, a company profile, client ...4 days ago -
Implementing a B2B Content Strategy: Consider How
Conversation Agent —
Authority: 572
"You dont start at the top if you want tofind the story. You start in the middle , because its the people in themiddle who do the actual work in the world," writes Gladwell in the preface to What the Dog Saw . Businesses are made of people, many of them in the middle. While everyone loves to talk to the ...5 days ago -
Consequences of not having a good content strategy
Intentional Design Inc. —
Authority: 109
Yesterday, I bought a phone from Staples. I chose the AT&T brand, for no particular reason other than the physical interface looked like it could be straightforward and it had the features I wanted. When I got the phone home, I unpacked it, attached the base, then took one cordless headset upstairs and ...6 days ago -
Beating Censors With the World’s Only Whiteboard Based Blog
UsefulArts.us —
Authority: 118
In Monrovia, Liberia, there’s a guy taking the matter of a lopsided, state-run media and reshaping it into a free-of-charge, independent news-aggregator—all accomplished with a whiteboard and couple of markers. (No Internet required!) Each morning, at 10:45 a.m., Alfred Sirleaf heads to his bulletin board to post ...6 days ago -
Pay for Play Raises Concerns from Gartner’s Magic Quadrant to Paris Hilton’s Twitters
UsefulArts.us —
Authority: 118
Discussions of regulating digital marketing were just below the surface at New York Ad:Tech. My last post gave an overview of efforts to regulate digital marketing . Now, here’s an interview at Ad:Tech by reporter David Spark with Ted Murphy, CEO of Izea , the company that makes the paid blogging service, ...1 week ago -
Ask Sazbean – How do I make it easier for readers to share my blog posts?
Sazbean —
Authority: 131
Reader Sandi asked about how she can make it easier for readers to share posts on her blog (Thanks for the question, Sandi!) She noticed that I have a “Share this Article” link on all my posts and asked about how to add that to her own blog. The “Share this Article” link is added via a plugin for ...1 week ago -
Brand Your Competitors Into Irrelevance
SEO.com Blog —
Authority: 419
We, in the SEO business, usually tell our clients that a good website is made up of two things: on-page optimization and off-page optimization. On-page refers to your titles, descriptions, and so on. Off-page refers to how many links point to you, engagement in social media , and so forth. We can get your site some ...1 week ago -
Three steps to better product descriptions
BizReport —
Authority: 541
The key to sales is quality content. Have you heard that somewhere before? Probably, and rightly so. But do you know the difference between quality content and problem content? Chances are you dont. Here are three tips to increasing the quality in product descriptions to drive more traffic and convert more sales.1 week ago -
Less of Me, More of You - A Stella Pop Content Marketing Video
Junta42 blog —
Authority: 459
Big thanks to Mike OGrady at Stella Pop for putting out the latest edition of eVidmagazine featuring yours truly. Although Mike was originally thinking a two or three minute video interview, he decided that the video worked best as a 10 minute segment. Hey, hes the expert, so Im not going to disagree with ...1 week ago -
As I See It…. Ready, Aim, Fire
Inbound Marketing Strategies, SEO, Social Media Marketing —
Authority: 114
Bernie Borges How many times have you heard the expression “ready, fire, aim?” This cliché is used often in business and sports when making reference to a plan that gets executed without much planning. It’s an oxymoron. Either a plan is a plan or it’s not a plan. You might as well admit that not having a ...2 weeks ago -
Understanding Your Audience Is Underrated
The Future Buzz —
Authority: 502
Something popular web publishers have latched onto – that differentiates from many (but not all) traditional reporters – is the power of understanding your audience. I’m not talking a shallow understanding of the genres your audience is interested in. I’m talking about an innate understanding of the ...2 weeks ago -
Content strategy explained: two perspectives
Intentional Design Inc. —
Authority: 109
nForm rep Matthew Nish-Lapidus interviewed me and Kristina Halvorson, in advance of the CANUX 2009 weekend workshop in beautiful Banff, on the topic of content strategy. The interviews, in podcast form , discuss content strategy from quite different perspectives, yet there is an underlying similarity about this ...3 weeks ago -
Hands On: Xbox Panzer General’s Streamlined Strategy
GameLife —
Authority: 670
Believe it or not, Panzer General: Allied Assault is a streamlined military strategy game, when you compare it to the long-running series of PC games it’s based on. Battles between American forces and the Allies in this downloadable game for the Xbox 360 take place on a small, grid-based map. The original Panzer ...3 weeks ago -
Get More Bait in the Water
Convince and Convert Blog: Where Social Media and Email Collide —
Authority: 541
How can you catch more fish? By using more poles. If you’re going to create social media content to establish or perpetuate thought leadership for you, your company, or your clients, you can’t silo your ideas. The old method of thought leadership was to create a white paper. A carefully crafted, highly ...3 weeks ago -
Content Strategy and Typography
Alibi Productions - Website Promotion and Online Marketing Strategies —
Authority: 103
Last week was extremely busy, which is good, but it didn’t give me a lot time to post some of the cool links I’ve run across. Content Strategy Content strategy is such a huge part of any website and sadly it seems like it is often overlooked. Listening/watching to the live feed from A Event Apart Chicago ...3 weeks ago