corporate social responsibility
Corporate social responsibility (CSR) is the concept that a business should attempt to balance its economic goals with its social and environmental impacts. It can cover a huge range of issues but at its core it should be about how a business makes daily decisions. Areas addressed under this banner include environment, philanthropy, corporate governance, employee skills, community engagement, human rights, communication, ethics, and values.
Every business has its own interpretation of the corporate social responsibility agenda, which should be aligned to its core commercial objectives with strengths in different areas. Some businesses have taken a more superficial approach and used the concept as only a marketing/PR tool with potential accusations of "greenwash" and hypocrisy.
CSR divides the business world with many citing that the only social responsibility of a business is to return a profit for shareholders. At the other end of the opinion spectrum, others see CSR as the only long-term way to do business as one cannot avoid having to manage the social and environmental impacts. In recent years, the environmental agenda has served to reinforce CSR as a mainstream business management concept as climate change becomes a more and more pervasive element of our working and personal lives.
Other similar terms include sustainability, corporate citizenship, responsible business, social enterprise or ethical business.
Original Technorati articles tagged “corporate social responsibility”
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in BusinessGoogle, Gays and Corporate Social Responsibility

Using Google's real power to make their "Do No Evil" creed more than pretty wordsby leslielkossoff / on May 19, 2011 -
Is Ronald McDonald Socially Responsible?
Is Ronald McDonald directly contributing to child obesity?by onegoodminute / on May 19, 2011 -
in BusinessWill Old Spice Guy Leave Alyssa Milano at the Altar of Her $100,000 Donation Request?

The Old Spice Guy took over the Internet this week. Now he's been asked by Alyssa Milano to donate $100,000 to charity.by scottyhendo / on Jul 16, 2010
Latest blogosphere posts tagged “corporate social responsibility”
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CooperVision™ Helps the Association for the Blind and Visually Impaired
PR News Wire —
Authority: 835
ROCHESTER, N.Y., Jan. 27, 2012 /PRNewswire/ -- CooperVision, a Rochester area company, announced today that in conjunction with achieving record global product sales in 2011, its Rochester area employees are getting the chance to donate to a local charity of their choice. A...2 days ago -
Should News Corps’ Anti-Climate Stance Impact its CSR Rating?
Triple Pundit —
Authority: 609
Is corporate activism an accurate - or needed - part of the CSR ratings picture? When companies are active in political issues, such as pursuing a negative stance on climate change, how much is this part of their overall picture of corporate sustainability?2 days ago -
Where Sustainability Reporting is Headed: A Preview of the E&Y and GreenBiz Survey
Triple Pundit —
Authority: 609
While at the GreenBiz12 Forum in New York earlier this week, I got a sneak preview of the findings of the new Ernst & Young and GreenBiz Group survey of trends in sustainability reporting.2 days ago -
Why Biodiversity Loss Deserves as Much Attention as Climate Change
Triple Pundit —
Authority: 609
Biodiversity loss is probably a challenge that is often ignored as climate change looms. Currently the world is losing species at a rate that is 100 to 1000 times faster than the natural extinction rate, further, it is currently seeing the sixth mass extinction. The previous mass extinction occured 65 million years ...2 days ago -
The Cost of Going Green
Queen of Easy Green —
Authority: 100
According to recent press reports, ‘going green’ is set to cost the average household up to £110 within the next decade. This cost will go towards developing new sources of renewable energy such as nuclear power, hydro electricity and wind turbines. At the same time, the government believes that the average ...2 days ago -
NADA Foundation to Support Wounded Veterans at Convention
PR News Wire —
Authority: 835
MCLEAN, Va., Jan. 26, 2012 /PRNewswire/ -- The National Automobile Dealers Charitable Foundation is helping raise awareness of a special canine companions program that provides wounded military veterans with trained assistance dogs.(Logo:...3 days ago -
Soles4Souls Exclusive Sole Ambassador Todd Newton Visits Haiti With Founder Wayne Elsey
PR News Wire —
Authority: 835
NASHVILLE, Tenn., Jan. 26, 2012 /PRNewswire/ -- Soles4Souls, the international shoe charity, released Todd Newtons video documenting his recent trip to Haiti this week. The game show host and life coach traveled with Soles4Souls Founder/CEO Wayne Elsey, January 5th...3 days ago -
Timberland Eco-labels Go Beyond Green Info
Triple Pundit —
Authority: 609
In 2007, Timberland pioneered eco-labels on their apparel, modeling them after USDA nutrition labels. The imitation was deliberate, said VP of Corporate Social Responsibility, Mark Newton. With the wealth of green information that is currently tracked, measured, analyzed and debated, the intent was to capture the ...3 days ago -
The Global Fund to Fight AIDS, Tuberculosis and Malaria Celebrates 10th Anniversary of Lifesaving Work
PR News Wire —
Authority: 835
Bill & Melinda Gates Foundation Announces $750 Million Contribution to the Global Fund, Affirming Support for the Worlds Largest Global Health Financier WASHINGTON, Jan. 26, 2012 /PRNewswire-USNewswire/ -- Today at the World Economic Forum in Davos, Switzerland, Gates...3 days ago -
Bill & Melinda Gates Foundation Commits $750 Million to Global Fund
PR News Wire —
Authority: 835
DAVOS, Switzerland, Jan. 26, 2012 /PRNewswire-USNewswire/ -- The Bill & Melinda Gates Foundation today renewed its commitment to the Global Fund to Fight AIDS, Tuberculosis and Malaria. Announced at the World Economic Forum in Davos, Switzerland, the Gates Foundation is giving $750...3 days ago -
Bill & Melinda Gates Foundation zahlt 750 Millionen USD an Globalen Fonds
PR News Wire —
Authority: 835
DAVOS, Schweiz, January 26, 2012 /PRNewswire/ --- Zum 10-jährigen Jubiläum des innovativen Hilfsprogramms werden Millionen gerettete Leben gefeiertDie Bill & Melinda Gates Foundation hat heute ihr Engagement für den Globalen Fonds zum Kampf gegen AIDS,...3 days ago -
Bill & Melinda Gates Foundation destina $ 750 milhões ao Global Fund (Fundo Global)
PR News Wire —
Authority: 835
DAVOS, Suíça, 26 de janeiro de 2012 /PRNewswire/ -- A Bill & Melinda Gates Foundation (Fundação Bill & Melinda Gates) renovou hoje seu compromisso com o Fundo Global para o Combate à AIDS, tuberculose e malária. Conforme anunciado no "World Economic...3 days ago -
La Fundación Bill y Melinda Gates se compromete a donar 750 millones de dólares al Fondo Mundial
PR News Wire —
Authority: 835
DAVOS, Suiza, January 26, 2012 /PRNewswire/ --- El décimo aniversario del innovador programa de ayuda celebra haber salvado millones de vidasLa Fundación Bill y Melinda Gates renueva hoy su compromiso con el Fondo Mundial de Lucha contra el Sida, la...3 days ago -
Tupperware Brands startet Global Links-Programm zur Ausbildung von irakischen Frauen in Führungsverantwortung und Unternehmerprinzipien
PR News Wire —
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ORLANDO, Florida und DAVOS, Schweiz, January 25, 2012 /PRNewswire/ --- Unternehmen gibt gemeinsames Programm mit dem Office of Global Womens Issues der US-Außenministerin und dem Rollins College beim Weltwirtschaftsforum bekannt- Mit einem train-the-Trainer-Modell will das...4 days ago -
Tupperware Brands lance le programme dexternat « Global Links » (Relations internationales) afin dinstruire les femmes irakiennes sur le pouvoir et les principes de lentrepreneuriat
PR News Wire —
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ORLANDO, Floride et DAVOS, Suisse, January 25, 2012 /PRNewswire/ --- La société présente le programme commun au cabinet du secrétaire dÉtat pour les questions relatives aux femmes et au Rollins College, lors du Forum économique mondial- Par...4 days ago -
Cat-Loving Crooner Kellie Pickler Helps Design Sweater That Will Have Feline Fashionistas Saying "Me-Wow"
PR News Wire —
Authority: 835
OAKLAND, Calif., Jan. 24, 2012 /PRNewswire/ -- Dog lovers are never shy about publicly parading their pooch pride. But too often cat affection is locked behind closed doors. No more, says the makers of Fresh Step® litter.In honor of Cat Appreciation Month this...5 days ago -
Tupperware Brands Launches Global Links Externship Program to Educate Iraqi Women on Power and Principles of Entrepreneurship
PR News Wire —
Authority: 835
ORLANDO, Fla. and DAVOS, Switzerland, Jan. 24, 2012 /PRNewswire/ -- Harnessing education to empower women, Tupperware Brands today announced the creation of the Tupperware Global Links Program, a yearlong externship designed to inspire a new generation of Iraqi women...5 days ago -
Like Nalanda, Vikramshila may rise from ruins
Thaindian News —
Authority: 534
Antichak (Bihar), Jan 24 (IANS) It was among the most important centres of Buddhist learning in ancient India, but the remains of Vikramshila University in Bihar have been sadly neglected for years. Now, it appears, the ruins of the university would be conserved on the line of its older counterpart Nalanda.The ...5 days ago -
SPX to Auction Unique 2012 Ford Mustang GT Custom Coupe to Raise Funds for St. Jude Childrens Research Hospital
PR News Wire —
Authority: 835
CHARLOTTE, N.C. and SCOTTSDALE, Ariz., Jan. 20, 2012 /PRNewswire/ -- SPX Corporation (NYSE: SPW) today announced that the company will donate a customized 2012 Ford Mustang GT to be auctioned off at the 2012 Barrett-Jackson Collector Car Auction, with all proceeds going to St. Jude...1 week ago -
Marriott Rises on Fortunes 2012 100 Best Companies to Work For List
PR News Wire —
Authority: 835
BETHESDA, Md., Jan. 20, 2012 /PRNewswire/ -- For the 15th consecutive year, Marriott International, Inc. (NYSE: MAR) earned top marks on FORTUNE magazines "100 Best Companies to Work For" List, rising 14 places from 71st to 57th. This distinction maintains...1 week ago
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