customer engagement
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Welcome to the 'customer engagement' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'customer engagement'.
Latest blogosphere posts tagged “customer engagement”
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Don’t assume anything
AmazingServiceGuy.com —
Authority: 131
by Kevin Stirtz Here is your Daily Dose of Amazing Service: Don’t assume anything And here are some additional thoughts on this topic… As we help our customers it’s easy to fall into the trap of assuming we know what they want. It’s even easier, if we have a good relationship with them. But when we ...1 day ago -
Don’t Leave the “Social” Out of Social Media
Michael Hyatts Blog —
Authority: 578
This is a guest post by Peter Pollock. He is originally from England but now resides in California. He owns his own web-hosting business ( Heavenly Hosts ), is a stay-at-home dad, a missionary, and a pastor in Hands and Feet . He is an avid blogger and is active on Twitter and Facebook . If you want to guest ...1 day ago -
For better customer service, pretend you’re an eye doctor
AmazingServiceGuy.com —
Authority: 131
by Kevin Stirtz Think of the last time you had your eyes examined. At some point, your eye doctor (or optometrist) probably asked you to read some letters on an eye chart. If you wear glasses or contacts, you got to look through a lot of different lenses. This typically involves you comparing two different lenses ...2 days ago -
Crowd-sourcing vs. Engagement- Identifying your Primary Objectives
Life of a Founder: The Story of Collarfree.com —
Authority: 123
Crowd Sourcing and Engagement are probably the two biggest buzz terms in marketing today. My non-marketing friends know about interactive marketing; know that it’s here to stay, and know a handful of terms and buzz and then wonder what in the hell I do. Of course any interactive campaign has several goals: ...2 days ago -
Say "Goodbye" to Engagement Programs and "Hello" to Engaged Companies
Profitability Through Human Capital —
Authority: 448
Last week we discussed why "Good Programs Fail." Thank you for the your comments on the subject. This week, I would like to discuss why engagement is not a program, but a key organizarional outcome.Employee engagement has been getting a lot of press lately. Companies are in uncharted territory with this economy so ...3 days ago -
Top 10 Tips For Your Design Portfolio
SPURspectives —
Authority: 118
I’ve been seeing a lot of portfolios lately. The downturn in the economy has created an unfortunate upturn in the number of folks looking for work. My wife and I were talking the other day about all the portfolios we’d seen and came up with this list of tips that might help in your job quest. Keep it convenient. ...4 days ago -
Brand Attitudes and Behavior ARE Affected by Social Media!
DIY Marketing —
Authority: 116
The headline in the IAB newsletter says that “product chatter is getting louder on social media.” The article in MediaPost quotes data from a study by Performics that includes: • 30% of their respondents had learned about a product, service or brand on a social site. • 25% go directly to the site after ...5 days ago -
Customers expect (and deserve) more
AmazingServiceGuy.com —
Authority: 131
If you’ve been paying attention, you know things have changed in the world of business. As customers, we are smarter than ever. We know we have more options. We know we deserve to do business with companies that help us accomplish our goals. And we understand it’s okay to expect companies that will work WITH us ...1 week ago -
Do Your Customers Take You Seriously?
SPURspectives —
Authority: 118
It seems like a silly question — do your customers take you seriously? But it’s one you may want to ask yourself. What would you gain if you were taken more seriously than now? Would it impact your bottom line? Your career? Your general happiness? If you are out selling or are busy marketing your company’s ...1 week ago -
Customer Power Through Social Media: Your Business Can’t Run and Hide in a Web 2.0 World
Web 2.0 For Small Biz —
Authority: 127
This post has been moved. CLICK HERE to view it.1 week ago -
How Focus Groups Can Provide Real Focus
SPURspectives —
Authority: 118
Focus groups are a personal peeve of mine. If I were prone to extremes, I would call focus groups the most abused research method in all of marketing. It’s sad, because focus groups can be a really great way to gather information. But, most of the time they are horribly misused as a testing tool. For a simplistic ...1 week ago -
Balancing Loyalty and Brand with Profitability
SPURspectives —
Authority: 118
Did you ever notice how nature has a way of maintaining a level of balance? It’s really a beautiful thing. Dandelions are bad, right? Not so fast. They grow well in hard, unbalanced soil. They spread like wildfire. They have huge taproots that dig deep into impossibly dense earth. Over time they grow and die leaving ...1 week ago -
Farmville Success – An evaluation
Marketing Chit-Chat —
Authority: 400
OK…It’s official now. I’m SERIOUSLY addicted to Farmville and there is no denying the fact now. Howmuchsoever I tried to resist this game by blocking all Farmville updates or ridiculing my friends who have been playing it during work hours, but ever since I went to this app with a thought to just have a casual ...2 weeks ago -
The Social Media Landing Page Phenomenon
:: a thousand cuts :: adam cohen's blog —
Authority: 457
As social media channels become outposts for companies, their websites need to keep up. The big challenge: the two concepts are diametrically opposed. Build a compelling, optimized website to bring customers (and potential customers) to you, versus establish social media outposts to go where your customers are. ...2 weeks ago -
Positive Psychology and Optimal Human Functioning - A Complementary Telecourse 11/18/09 at 6 pm PST
Shrunken Mind w/Dr. John Schinnerer - Using Positive Psychology to Master Life —
Authority: 124
Guide To Self with Dr. John SchinnererOptimal Human Functioning Via Positive Psychology925-575-0258John@GuideToSelf.com Dear Friends:I have been invited to conduct a training class at a speaking platform like no other and wanted to invite you to listen. The class is complimentary and you can listen to as many classes ...2 weeks ago -
Engagement Lessons from Successful Brands
DIY Marketing —
Authority: 116
An interesting customer engagement study has been sitting on my desktop since late summer and it’s long since time to pay attention. The study, by Wetpaint and the Altimeter Group ranks the top 100 brands in terms of customer engagement. You can see the ranking and download the full report here. Starbucks and ...2 weeks ago -
If Practice Makes Perfect, Practice The Right Behavior
SPURspectives —
Authority: 118
Every athlete practices. The best ones practice more than their competitors. If you want to be really good at something, there’s no way around practicing — it’s just part of the game. Even Michael Jordan practiced — a lot. Do you feel harried, stressed, and driven to distraction? It seems that almost everyone ...2 weeks ago -
The one thing your suggestion box is missing
Damn, I Wish I'd Thought of That! —
Authority: 430
When you ask for customer input … do you listen? When you ask for feedback, do you promise to respond?Take a look at this suggestion form from Whole Foods, there’s a big box labeled “Response.”I hope they do respond, and I hope they respond publicly — on the same bulletin board where the suggestions are ...2 weeks ago -
Gocompare.com Boosts Customer Engagement And Conversion Rates With Autonomy Optimost
Customer Communications Management Community —
Authority: 122
Comparison Site Employs Multivariable Testing and Increases Quote VolumesCambridge, UK and SAN FRANCISCO – October 19, 2009 – Autonomy Corporation plc (LSE: AU. or AU.L), a global leader in infrastructure software for the enterprise, today announced that leading comparison site Gocompare.com is using Autonomy ...2 weeks ago -
Behavior vs. Emotion: What It Means For Market Segmentation
SPURspectives —
Authority: 118
Personas defined by personality types form the basis of most market segmentation efforts. This has been the case since the late 1970s. In their defense, they are helpful for reaching a particular psychophic profile — when you need to show what I believe and how I look. However, the use of personas has sprawled into ...2 weeks ago