customer evangelism
Tag details
Welcome to the 'customer evangelism' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'customer evangelism'.
Latest blogosphere posts tagged “customer evangelism”
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Business Lessons from a Soda Jerk
Brand Autopsy —
Authority: 407
John Nese is a modern day soda jerk . He’s passionate about “ flavored water with a lot bubbles .” Soda makes him smile, makes him happy. He’s the proprietor of Galco’s Soda Pop Stop in Los Angeles. His store sells about 500 different sodas from small, independent-run soda makers. His business is a ...4 days ago -
Are The 4 Ps Dead?
Word of Mouth Marketing | Viral, Search, Blog, and Social Media Marketing —
Authority: 98
(The following is an excerpt from the Introduction of the upcoming book Marketing From the Navel: How to Become a Company Worth Talking About and Arm Customers to Spread the Word ) The 4 Ps In 1960, a concept was introduced by E. Jerome McCarthy that identified the four basic tenants of marketing as Product, ...1 week ago -
Kicking out unwanted customers
Church of the Customer Blog —
Authority: 108
"Dont talk during the movie or we will take your ass out." If youve been to an Alamo Drafthouse, the movie theater chain in Austin, Texas, then youve seen that semi-serious warning couched in a fun "public service announcement" before a movie showing. Theater founder Tim League knows that talkers mar the ...1 week ago -
Would you let your employees rap to your customers?
Zane Safrit —
Authority: 128
Southwest Airlines does.2 weeks ago -
Duck and Re-Cover: Read It
Zane Safrit —
Authority: 128
Duck and Re-Cover: The Embattled Business Owner’s Guide to Survival and Growth. It’s good. It’s valuable. You should read it. That’s the bottomline isn’t it? For me, the bottomline was I read it to the end. As I’ve said here before I rarely read a business book to the end. 5 or 6 books at all times ...3 weeks ago -
4 questions with author Jeanne Bliss
Church of the Customer Blog —
Authority: 108
What makes the difference between having customers who like you and customers who love you? Many businesses are admired, but only an elite few have passionate, loyal, vocal fans. The kind of customers who not only come back time and time again, but rave to friends, family, and even strangers. Jeanne Bliss has been ...3 weeks ago -
GMs Unusual Word-of-Mouth Campaign
Zane Safrit —
Authority: 128
I noticed a resumption of ads for big GM trucks. By big trucks, I mean...BIG trucks. These are trucks with V-8s offering 400 cubic inches of pulling power. These were the trucks that GM doggedly persisted in offering to us as gas prices rose and the economy swan dove to today. I was surprised to see them ...4 weeks ago -
3 Ways to Build Your Tribe
Zane Safrit —
Authority: 128
I spoke with Ed Welch earlier this year. Ed is the author of 101 Ways to Destroy Your Tribe. You can download it for free at his website Tribe Building . Listen at this link to Eds thoughts on his book, why he wrote it, what it meant, and Eds ideas on building sustainable tribal connections with your customers ...8 weeks ago -
Employees, Privacy and Engagement Pt. 2
Zane Safrit —
Authority: 128
Last week I wrote the first of this series: Employees, Privacy and Engagement . I listed a few reasons why workplace privacy continues as a contentious issue and why its path to a resolution may prove rocky. I asked if anyone had any ideas on how to make this path, this journey smoother. A post at HR Daily ...8 weeks ago