customer relationship management

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CRM, or Customer Relationship Management, is a company-wide business strategy designed to reduce costs and increase profitability by solidifying customer loyalty.

True CRM brings together information from all data sources within an organization, and where appropriate, from outside the organization, to give one, holistic view of each customer in real time. This allows customer facing employees in such areas as sales, customer support, and marketing to make quick yet informed decisions on everything from cross-selling and up selling opportunities to target marketing strategies to competitive positioning tactics, as it’s well known that buying patterns are showing a clear shift away from sales and marketing applications in favor of service- based software. 

 

Read more at the customer relationship management website.

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Latest blogosphere posts tagged “customer relationship management”

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    Drew Stevens ConsultingAuthority Authority: 127
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    Project Management Resources, Templates, Books, Tools, News :: PMToolboxAuthority Authority: 150
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    Project Management Resources, Templates, Books, Tools, News :: PMToolboxAuthority Authority: 150
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  • Personal Customer Service – Your Differentiator


    REthink Wine BlogAuthority Authority: 92
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    4 days ago
  • Personal Customer Service – Your Differentiator


    REthink Wine BlogAuthority Authority: 92
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    SAPTechies.com Top ArticlesAuthority Authority: 158
    m BEcomps n nw pursuing MBA marketing 4th sem so whch SAP module 2 go for n how i hav 1 yr exp in IT network mail me niteshspyyahoocom can i get ur contact nos for guidence
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  • Dr. Drew’s Thursday Sales Rant


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    It is the age of information and knowledge, but it is ironic how lazy many have become. Each day I am amazed over the emails, newsgroups and other electronic media requesting innovative methods to sell. Folks if you or others like you are not making your numbers and seek answers to your selling woes look within! If ...
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