customer experiences

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Latest blogosphere posts tagged “customer experiences”

 

• Forget the VP of Marketing, today you need a VP of Customer Experience

  
  New Media and Marketing — Authority: 137
  How much more can we ask of marketing VP’s ?   They are already charged with everything from branding and product planning to research and customer service.  While they are busy trying to take data and tell management what it means customer are getting anxious and moving on if you don’t provide a great brand ...
  3 weeks ago

• How To Plan Your Customer Experiences

  
  — Authority:
  On a recent course, my trainer asked the delegates if they believed the experience the customer has with their company is an important measurement to them. With no exception, they all replied ‘yes’. Then the trainer asked how they plan that experience, i.e. what specific actions do they take to make the ...
  4 weeks ago

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