database management
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Latest blogosphere posts tagged “database management”
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Some stuff I’m working on
DBMS2 -- DataBase Management System Services —
Authority: 464
1. I have some posts up on Strategic Messaging . The most recent are overviews of messaging , pricing , and positioning . 2. Numerous vendors are blending SQL and JSON management in their short-request DBMS . It will take some more work for me to have a strong opinion about the merits/demerits of various ...4 days ago -
Information Systems Manager
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Contact Email: rebecca@wta.org Company/Contact: Washington Trails Association 705 Second Ave Ste 300 Seattle , WA ...2 weeks ago -
Soccer Retailer Scores with Email Campaigns – Direct Marketing News
!0for Blog —
Authority: 138
Direct Marketing News Soccer Retailer Scores with Email CampaignsDirect Marketing NewsOnline soccer retailer soccerloco kicked its list growth and conversions into high gear by teaming up with email marketing service provider Listrak and launching a modal pop-up campaign and a shopping cart abandonment solution. ...2 weeks ago -
More on Actian/ParAccel/VectorWise/Versant/etc.
DBMS2 -- DataBase Management System Services —
Authority: 464
My quick reaction to the Actian/ParAccel deal was negative. A few challenges to my views then emerged. They didn’t really change my mind. Amazon Redshift Amazon did a deal with ParAccel that amounted to: Amazon got a very cheap license to a limited subset of ParAccel’s product … … so that it could ...3 weeks ago -
DBMS acquisitions
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Recently I expressed doubts about Actian’s DBMS-conglomerate growth strategy. For context, perhaps I should review other DBMS vendors’ acquisition strategies in the past. Some — quite a few — worked out well; others — including many too minor to list — did not. In the pre-relational days, it was ...3 weeks ago -
Goodbye VectorWise, farewell ParAccel?
DBMS2 -- DataBase Management System Services —
Authority: 464
Actian, which already owns VectorWise , is also buying ParAccel . The argument for why this kills VectorWise is simple. ParAccel does most things VectorWise does, more or less as well. It also does a lot more: ParAccel scales out. ParAccel has added analytic platform capabilities. I don’t know for sure, but ...4 weeks ago -
IKEA Takes Direct to Consumer Approach to Grow Customer Base
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IKEA, the world’s largest furniture retailer, is rolling out an “IKEA Family” loyalty program. Specifically designed to keep the steam turned up on its integrated marketing channels (email, print, and social media). IKEA has a loyal customer base of 3.6 million people who opted into IKEAs database to receive ...4 weeks ago -
How Small Companies Doing Large Marketing Get Huge Results
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Other than identifying a known brand name and automatically knowing the size of the company, have you ever thumbed through a publication or web portal, become impressed by a company’s logo or tagline, only to learn that this company wasn’t nearly as large as you thought? It happens to me all the time. I see ...4 weeks ago


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