digital advertising

Welcome to the 'digital advertising' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'digital advertising'.

Latest blogosphere posts tagged “digital advertising”

• Black Friday Sales

  
  Advertising, Marketing and Design — Authority: 147
  As we approach Thanksgiving, we also approach Black Friday - one of the biggest shopping days of the year, and a time when retailers offer ridiculous low prices on high priced items. A thousand dollar TV for only $399!? But if you read the fine print of retailers ads, you will see that the best deals are noted with ...
  12 hours ago

• Dynamic Logic Launches Optimization Tool, Delivering Real-Time View of Online Ad Campaign Performance

  
  Ad Operations Online — Authority: 508
  “Adometer” Gauges Initial Breakthrough, Enabling Creative and Media Changes to Be Made While Campaigns Are Still LiveNEW YORK – Millward Brown’s Dynamic Logic, the leader in measuring digital advertising effectiveness, announced the launch of Adometer™, an optimization tool that gives advertisers an early ...
  17 hours ago

• ikea facebook showroom

  
  blankanvas — Authority: 520
  Everyone knows the brand. A good number of us receives its catalogue each quarter. But how many of us pass on our IKEA catalogue to another with the same generosity we have when it comes to sharing content on Facebook? Can it be done in the first place? Would anyone bother? Instead of having people view banners ...
  2 days ago

• Global Advertising Strategies Makes Strategic Investment In Blueliner Marketing

  
  Ad Operations Online — Authority: 508
  Ownership Stake in Internet Marketing Company Further Expands Digital Service OfferingsNEW YORK – Global Advertising Strategies, an international full-service marketing and advertising firm, acquired a 41% stake in Blueliner Marketing LLC, an internet marketing company specializing in search engine optimization ...
  3 days ago

• Conde Nasts Offering for Apples Mystery Tablet: Wired Magazine

  
  MediaMemo — Authority: 752
  Here’s yet another content creator that’s convinced that Apple has a tablet device in the works: Conde Nast says it will have a digital version of Wired magazine ready for the rumored gadget by the middle of next year, and will eventually create similar versions for all of its 18 titles. But Conde, like other ...
  5 days ago

• the answer is on facebook, mr watson

  
  blankanvas — Authority: 520
  Conceived by digital rockstars AKQA , this campaign promoting the upcoming movie Sherlock Holmes has left me conceptually stunned, humbled and absolutely impressed. Don’t take my word for it. Try this game out . Hire a Facebook friend to help you as Watson (or Holmes, depending on your preference) and off you ...
  5 days ago

• Video Egg Digital Britain Digital Advertising Video

  
  Nick Reynolds At Work — Authority: 100
  You can put what I know about advertising (digital or otherwise) on the head of a pin. But I was invited to this “think tank” by these nice people a few weeks ago. So in return I’m linking to their video. Digital Advertising for a Digital Britain: A Think Tank brought to you by VideoEgg from VideoEgg on ...
  1 week ago

• Manish Vij – Co-Founder SITG On Blazar & Future Of Digital Advertising In India

  
  WATBlog.com - Web, Advertising and Technology Blog in India — Authority: 557
  Recently Quasar which is a digital agency which was acquired by the WPP group launched another agency by the name, Blazar. Now its not uncommon in the traditional agencies to launch new smaller agencies servicing a niche but its probably the first time such a move was made in the digital space. Hence we spoke to ...
  1 week ago

• Can In-game Advertising Attract Consumers?

  
  My Techbox — Authority: 110
  A research partnership between Massive Inc., a wholly owned subsidiary of Microsoft Corp., and researcher comScore will allow advertisers to know how in-game ads motivate gamers to visit Web sites, conduct brand-related search queries, and engage in other online actions.  Ad Effx Action Lift for Gaming measures ...
  1 week ago

• Adage : Digital ad agencies are ready to lead

  
  Tribble Ad Agency : The Advertising Agency of Record — Authority: 133
  Adage is now stating that Digital Agencies are ready to lead. But they have yet to define digital advertising . This is becoming more and more of a problem, as many firms are calling themselves digital, but yet all they do is throw clients money into Google Adwords. This is not exactly digital, it’s an ...
  1 week ago

• How To Decide How Much To Spend on Digital Marketing?

  
  Interactive Marketing Blog — Authority: 415
  Recently I met with a friend who’s working for a financial major and he’s been trying to slice the marketing spend on digital media and allied efforts. Now his’ was an unique dilemma i.e. how to splice the cash pool into various marketing efforts, especially in digital marketing. Though every brick and mortar ...
  1 week ago

• Digital Out of Home Advertising To Reach $3.7 Billion in 2013

  
  Kikabink News - Internet Marketing News — Authority: 434
  Research by BIA/Kelsey suggests that digital out-of-home advertising – including digital billboards and place-based digital networks – will grow from $2.2 billion in advertising revenues... (Click on the title for the full story...)
  1 week ago

• Google enters mobile advertising space with AdMob acquisition

  
  Invest In India — Authority: 134
  In a push to expand its digital advertising empire to cellphones, Google has agreed to acquire AdMob, a fast-growing mobile advertising start-up, for $750 million in stock, the companies said. AdMob is one of the top sellers of banner ads on iPhone applications and Web pages that can be retrieved from mobile phones. ...
  1 week ago

• Even Microsoft’s Ad Agency Can’t Get People To Advertise Through Microsoft

  
  The Big Money — Authority: 702
  The latest social media survey is making the blogosphere rounds this week. This one comes from RazorFish, Microsoft’s former digital ad agency, which the company sold to Publicis Groupe earlier this year . The report is about the way various brands are using the Web and social media to spread their gospel, with ...
  1 week ago

• NEC Display Solution Introduces VUKUNET Universal Platform for Out-of-Home Digital Advertising

  
  HiTech Review — Authority: 532
  NEC Display Solutions of America, a leading provider of commercial LCD display and projector solutions, today announced the widespread availability of its new VUKUNET web platform for digital out-of-home networks. VUKUNET solves the main issues facing both network owners and advertisers by providing a centralized, ...
  1 week ago

• 8th Annual Eyeblaster Awards Unveils Winners for 2009

  
  Ad Operations Online — Authority: 508
  Global competition recognizes best campaigns of the year in cross channel and digital advertising New York, New York – During the first night of ad:tech, Eyeblaster honored the winners of the 2009 Eyeblaster Awards. Now, in its 8th year, more than 75 campaigns from at least 15 markets globally were in the running ...
  1 week ago

• Media Monday: Finally TV Broadcasters see Social Media as a handy tool

  
  Trakin' the india business buzz — Authority: 520
  Digital Advertising agencies like Web chutney, Quasar Talk, Phonethics etc are in social media marketing business for quite some time. Their client lists boasts of names such as Airtel, Makemytrip, General Motors, Sony, Nokia etc. Even though the success through online media was quite apparent for Big Brands, ...
  2 weeks ago

• my world on her world

  
  blankanvas — Authority: 520
  I grace the Features section of Her World this month, in not one, but 5 crisp, glossy pages. Former occupants of the Features section include acclaimed artistic director Loretta Chen, Dana Lam, the President of Singapore’s leading women’s rights advocacy group, AWARE, the reluctant beach warmer of the same ...
  2 weeks ago

• expense-a-steak

  
  blankanvas — Authority: 520
  How do you promote a steakhouse restaurant without boring the shit out of everyone with the usual (big fat photograph of your steak, peppered with the words delicious and tantalizing, followed by a testimonial from some CEO named Bob)? Learn from Maloney & Porcelli . Just don’t tell your Finance department. ...
  2 weeks ago

• BIA/Kelsey: DOOH revenues to reach $3.7 billion by 2013

  
  BizReport — Authority: 586
  Look for more and more advertising capital to be pushed toward Digital Out Of Home (DOOH) networks over the next three years. According to the latest forecast from BIA/Kelsey Group the DOOH spend will reach up to $3.7 billion in 2014. That is up from the expected $2.2 billion in ad revenue for 2009.
  2 weeks ago

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