directmail

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Latest blogosphere posts tagged “directmail”

  • Postcards – Improving Readership


    !0for Blog — Authority Authority: 132
    In part one of this article on increasing the response of your direct marketing postcards, we discussed creating a great headline to drive readers into reading the rest of the postcard text.  This objective was accomplished by creating an unusually G-R-E-A-T headline using the Jeff Dobkin 100-to-1 Rule : write ...
    3 days ago

  • Post Cards: Improving Readership and Response


    !0for Blog — Authority Authority: 132
    Let’s see, where were we…  oh yes, you were bitching, er… complaining that your direct mail post card wasn’t large enough to sell your products, and I said you’re right – it isn’t.   The ONLY job of your post card is to make the reader pick up the phone and call YOU.  Then, YOU sell your products.  ...
    5 days ago

  • 30 brilliant examples of direct mail marketing


    FrancescoMugnai.com — Authority Authority: 430
    (...) Read the rest of 30 brilliant examples of direct mail marketing (0 words) FrancescoMugnai.com , 2009. | Permalink | No comment | Add to del.icio.us Post tags: Direct Mail , Marketing
    2 weeks ago

  • Kill Slightly Fewer Trees By Leaving Junk Mail Lists


    Consumerist — Authority Authority: 781
    Thanks to e-mail and online bill payments, mailboxes are a lot less personal than they used to be. According to WalletPop, each week, the average American r eceives 1.5 pieces of mail they might actually be interested in (yes, including bills), but 16 pieces of junk mail. Evidently, "OCCUPANT" is a pretty popular ...
    3 weeks ago

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