drtv

Welcome to the 'drtv' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'drtv'.

Latest blogosphere posts tagged “drtv”

• INTELLIGENT ROUTING: THE SOLUTION FOR DROPPED CALLS

  
  Electronic Retailer Blog — Authority: 108
  Now that the annual bloodbath known in direct marketing as “Red  October” is over, the usual conjecture regarding why results for DRTV have not been better ensues. One of the culprits that has surfaced in a big way is dropped calls. As difficult as it is to get the consumer  to pick up the telephone and call to ...
  2 days ago

• ERA Spotlight Sessions: Endorsements and Testimonials - Pop Quiz!

  
  Electronic Retailer Blog — Authority: 108
  The FTC has recently released new Guides on Endorsements and Testimonials. These new Guides mean new rules for all types of marketers and talent. But are you ready to comply? Take this pop quiz to see if you are prepared: Can celebrities have liability for endorsing a product that does not work? Can you ever use a ...
  6 days ago

• Got Your Halloween Outfit Ready?

  
  Electronic Retailer Blog — Authority: 108
  The spookiest of American holidays is just days away. If you’re like me, you’re still scrambling for a unique and easy-to-throw-together-last-minute costume. The thought entering an over-stimulating and smelly party store just days before Halloween is out of the question for me, but will be my outfit be as cool as ...
  1 week ago

• Buzzing ERA Crowd at Stingaree in San Diego

  
  Electronic Retailer Blog — Authority: 108
  It’s not a far stretch to say that everyone that attended the ERA Networking Reception in San Diego on Monday, October 19, had a FABULOUS time. With 200+ direct response pros in attendance on the rooftop of Stingaree, the vibe and overall buzz of the evening was upbeat and optimistic. The drinks were flowing, the ...
  1 week ago

• DRTV Brand Agency Atomic Direct Revises Kreg Tool Infomercia

  
  Your Story — Authority: 158
  Kreg Tool Company has released an updated version of their infomercial. This campaign is created and managed by brand DRTV agency Atomic Direct.
  3 weeks ago

• But wait, theres more!

  
  MetaFilter — Authority: 737
  I Have Seen the Future, and It Is Snuggie . The arrival of autumn through much of the United States means that sales should be heating up for Allstar Products Group , the juggernaut behind the Snuggie ads. More and more infomercials are capitalizing on the opportunity to market their wares to mainstream audiences ...
  3 weeks ago

• Resource Alliance Reveals Shortlisted Entries for International DRTV Award

  
  Conor's Fundraising Blog — Authority: 118
  The Resource Alliance,  has unveiled the top four entries shortlisted for the International DRTV Award for charities and NGOs – the Gold Star Award for Non-Profit Video Advertising 2009.  The shortlisted videos will be presented at the International Fundraising Congress (IFC) in Holland on 21 October, where ...
  3 weeks ago

• ERA’s Tomi Turner on the FTC’s Revised Guides

  
  Electronic Retailer Blog — Authority: 108
  Yesterday, the Federal Trade Commission released its revised Guides Concerning the Use of Endorsements and Testimonials in Advertising . The Guides are more than 80 pages long, so we’re still analyzing the changes. However, there is no question that our extensive advocacy efforts have had an effect on the final ...
  4 weeks ago

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