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31 days agoI missed the presentation of Tools Galore in Online Communications, but here is a nice summary of what was discussed: Websites Email
84 days agoSender Score is a free e-mail reputation service that can provide you with important information you need to safeguard your e-mail reputation
85 days agoSince the middle of 2001, I would estimate I have booked, written, sent, and evaluated over $8 million in B2B and B2C direct email
122 days agoOnline marketing company Merkle’s report “View from the Inbox 2009″ shows that e-mail continues to be a popular and effective marketing
132 days agoBy Gina De Haan As a smart marketer, you wouldn’t place an ad in “Sports Illustrated” promoting orthopedic shoes. Nor would you place an
140 days agoAccording to a new study by Epsilon on the importance of the subject line in an e-mail promotion, shorter subject lines do generally perform
171 days agoLately I have received some marketing e-mails that seem to forget the basics, so I thought I would document them here.- Use a meaningful
200 days agoI feel the holiday week is always a good time to look at marketing best practices. The phones are not ringing off the hook and it's easier to
214 days ago
239 days agoFrom Al DiGuido of the The ClickZ Network, here are five ways to make e-mail work hard for you: Go Beyond Opens and Clicks Go beyond basic
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