experience gap

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Latest blogosphere posts tagged “experience gap”

  • The Customer Gap


    Organizational Transformation by Asif J. MirAuthority Authority: 127
    Customer gap is the difference between customer expectations and perceptions. Expectations are the reference points customers have coming into a service experience; perceptions reflect the service as actually received. The idea is that firms will want to close this gap—between what is expected and what is ...
    3 weeks ago

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