forrester research
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Welcome to the 'forrester research' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'forrester research'.
Latest blogosphere posts tagged “forrester research”
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Is 2010 Make or Break for Twitter?
Twitterrati —
Authority: 462
Here’s an intriguing take on Twitter from Forrester Research analyst Josh Bernoff , who believes Twitter will become profitable or get acquired in 2010. (Source: AdAge ) “Twitter has been fiddling around and growing like mad but without a business model for years now. In 2010, growth is not sufficient. One of ...15 hours ago -
Fascinating Video - What’s coming to our world in 2010?
From the desk (and BlackBerry) of Keith Parnell —
Authority: 131
I stumbled across this really cool interview Robert Scoble ( Rackspace Hosting ) did with Jeremiah Owyang ( Altimeter Group , formerly of Forrester Research ) and Ray Wang ( Altimeter Group , formerly of Forrester Research ). I can’t remember the last time I didn’t stray from a 27 minute video. These ...1 day ago -
Forresters Market Research Trends for 2010: Data integration
Insights Qualitativos 2.0 —
Authority: 137
by Reineke Reitsma via Forrester BlogA couple of weeks ago I published a post called The Future Of Research: Building A 3-Dimensional View Of The Customer. The summary of my post was that consumers connect with companies through different channels and leave their feedback about the company in different places. They ...2 days ago -
Something Unexpected
The Publicists Assistant —
Authority: 144
In today’s highly competitive marketplace, consumers can choose from any number of competing sellers in order to get what they want. When you and your competitors offer the same quality product and rely on low prices, loss leaders, and special incentives to make the sale, the product becomes a mere commodity and ...3 days ago -
The Count: When Industries Care About Their Customers
NYT > Theater —
Authority: 901
When Industries.5 days ago -
Social Media is Taking Off at an Impressive Speed
Start Your Own Online Business Presence —
Authority: 140
People have said it before and they’ll say it once again ndash; internet marketers should invest their time into a href=http://www.youngentrepreneur.com/ target=’_blank’social media/a if they want to maximize their online marketing potential. During a recent survey of men in the key age group 18 to 34, 75% said ...5 days ago -
Wednesday’s Whispers: People Whispers November/December 2009
A Software Insider's Point of View —
Authority: 513
PEOPLE WHISPERS: MOVES, PROMOTIONS, AND MILESTONES* As always, thanks for your emails and alerts. If you’ve got a change or know of a promotion, keep dropping me a line! If you need a referral, and we’ve worked together in the past, don’t hesitate to reach out to me via Linked In. Eliot Axelrod became ...1 week ago -
Forrester Research: Lotus is Back "with a Vengeance"
Leadership By Numbers —
Authority: 103
" In case you havent noticed, IBM Lotus not only didnt go away, its here with a vengeance " is how Ted Schadler of Forrester Research summarizes many of the newest initiatives by Lotus. Ted explains that Sametime 8.5 is a major overhaul, "an important upgrade" for click-to-conference usability with a zero-download ...1 week ago -
Independent Research Firm Recognizes PR Agency SHIFT Communications in Social Marketing Report (Marketwire via Yahoo! Finance)
Stompernet SEO Course —
Authority: 165
BOSTON, MA--(Marketwire - 12/15/09) - NEWS FACTS SHIFT Communications announced today it received recognition in a September 30, 2009 Forrester Research report called " Selecting An Agency For Social Marketing ." Written by Forrester Research Analyst Sean Corcoran, the report examines "the basic steps interactive ...1 week ago -
Yahoo Sticks With "Its Y!ou," Expanding Pricey Ad Campaign By Pushing "Hero Products" and Relevance
BoomTown —
Authority: 690
When Yahoo launched its massive advertising campaign–featuring the tagline, “It’s Y!ou”–earlier this fall with splashy events in New York and slick marketing rollouts all over the U.S., not everyone at the Internet portal loved it. “It’s not M!e,” joked a longtime Yahoo (YHOO) exec to BoomTown in an ...1 week ago -
We Are Social’s Monday Mashup #6
We Are Social —
Authority: 557
Google launches real-time, social web search You might have noticed that Google looks a bit different, since announcing last week a couple of very important developments in the area of real-time search . Google search results now include breaking news headlines, live updates from popular social networks, and ...1 week ago -
Predicting Trends: Ad Agencies Brace For 2010
Copywrite, Ink. —
Authority: 124
Earlier this month, David Poltrack, chief research officer for CBS, predicted broadcast advertising revenue will increase 5 percent next year. Poltrack made the case that with the exception to some cable networks and NBC paying too much attention to overnight ratings, an increase in broadcast ad buys is good news ...1 week ago -
Thanks For The Accolades
MindTouch, Inc Blog —
Authority: 408
While I typically write an end of year wrap up in the new year, I couldn’t help writing about some recent awards MindTouch has been honored by. Beginning with, for the second year in a row , MindTouch was listed as a ReadWriteWeb Top 10 Enterprise Products . Other products honored included those from Microsoft, ...1 week ago -
Media Cache: TV Still Has a Hold on Teenagers
NYT > Theater —
Authority: 901
The results of a study portray a generation that in some ways is more traditional than media executives might fear.1 week ago -
Whatta “Co-inky-dink!” :-)
Cheshire Cat Photo Blog (... said the Cat: 'we're all mad here....') —
Authority: 128
I have said a few times that I tend not to believe in coincidence, especially when humans are involved. And it may be “just me,” but when I hear pronouncements from telecommunications companies, I usually start from a position of BELIEVING NOTHING AT ALL …. Yesterday, at an investor conference in New York, ...2 weeks ago -
Marketers in need of digital agencies or traditional agencies?ose
77Lab —
Authority: 114
A recent study by Forrester Research revealed that because the market is maturing, many marketers are reevaluating their marketing strategies and turning to digital agencies overall to manage their interactive communication initiatives. However, many are still skeptical about handing over the reigns to a digital ...2 weeks ago -
What Forrester Research’s acquisition of Strategic Oxygen says about Forrester
SageCircle Blog —
Authority: 513
On December 1, 2009, Forrester Research announced the acquisition of Strategic Oxygen from Monitor. Strategic Oxygen provides marketing professionals with data to help target marketing campaigns more effectively. While of interest to Technology Product Management & Marketing Professionals, it will be a ...2 weeks ago -
Books headed this way? More ad rev going to Net than newspapers by 2015?
TeleRead: Bring the E-Books Home —
Authority: 654
Online activities will bring in more ad revenue by 2015 than will newspapers, if you go by a new forecast from ZenithOptimedia . “We expect the internet to overtake newspapers to become the world’s second-largest advertising medium by the time we are half-way through the next decade,” PaidContent quotes ...2 weeks ago -
Australian social habits
The Project Factory —
Authority: 103
Forrester research has published this neat little widget for segmenting different levels of participation in online content. Personally I think this is pushing it to label it ’social’ in the same way that people creating their own Christmas cards should not be called ’social’ as it’s just another way to ...2 weeks ago -
ONLINE COMMUNITIES FOR MARKET RESEARCH: LET’S NOT OVERSELL THEM
Insights Qualitativos 2.0 —
Authority: 137
via http://www.researchrockstar.com Yes, online research communities have their place. I ardently believe that there are many organizations that can benefit from structured online communities (MROCs or ORCs, as many now call them), or even just well-run, online customer advisory boards (link). In fact, there are ...2 weeks ago
