greenwashing

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Original Technorati articles tagged “greenwashing”

• in Green
  Shameless Greenwashing
  Eco-Grain is not ecologically friendly
  by yihyeewong / on Jun 8, 2010

Latest blogosphere posts tagged “greenwashing”

 

• Greenwash, greenwash everywhere

  
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  Greenwash, greenwash everywhere and not an ounce of truth by Michael Smith (Veshengro) Bamboo products such molded bamboo (made from bamboo sawdust and touted as green alternative to plastic), and bamboo flooring are still being promoted as the green choice in favor of wood. Sorry, but this does not compute. ...
  1 week ago

• Debate heats up over Californias plan to reduce emissions via rainforest protection

  
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  As the public comment period for Californias cap-and-trade program draws to a close, an alliance of environmental activists have stepped up a heated campaign to keep carbon credits generated by forest conservation initiatives in tropical countries out of the scheme. These groups say that offsets generated under the ...
  1 week ago

• Don’t Be One Of Them.

  
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  Help support The Good Human by doing all of your Amazon shopping thru our affiliate link . A very modest commission is generated (at no cost to you) which helps support the site. Ever feel like the environmental movement is always climbing a hill but will never, ever reach the top? Our President, who once ...
  1 week ago

• Top 10 Green Scams of 2013

  
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  (Here is a guest post from our friends at The Green Life Online. I am particularly disturbed by Kashi and Apple. What surprised you?)  On Earth Day, it can seem like every company, product, and marketer is suddenly touting their eco-friendliness and green cred. It’s mostly hogwash – well,greenwash, to be ...
  2 weeks ago

• A double shot of brand storytelling at Creative Mornings in Scottsdale

  
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  I recently spoke at our local Creative Mornings, the  monthly breakfast lecture series  hosted in cities around the nation. The theme was “Reuse in Creativity.” No, it wasn’t a celebration of plagiarism. Rather, I presented a workshop on how to create more powerful stories for sustainability initiatives and ...
  2 weeks ago

• How a fragile velociraptor devoured the Jurassic Park myth

  
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  We judge everything in milliseconds. We can’t help ourselves. And if you’re responsible for telling the story about a brand, than you had better sweat the details. It is in these tiny story morsels where our customers make snap judgements about our offering, and they don’t even realize they are doing it. I ...
  2 weeks ago

• Greenwishing? Greenwashing? Or Green?

  
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    Isn’t it interesting how air travel works? You fly thousands, sometimes many thousands of miles (or kilometers), land, taxi to the gate and wait, either for a gate or a jetway.  The last few steps of your journey are tantalizingly close but somehow that last piece never gets done. Last week, it was a ...
  2 weeks ago

• Energy and Environment News Roundup – 4.30.13

  
  Earth & Industry — Authority: 134
  A daily roundup of the most important energy, environment, and climate news from around the world. EMISSIONS Global carbon dioxide concentration now at highest level in 5 million years  (via USA Today) Global carbon dioxide levels set to pass 400ppm milestone  (via The Guardian) EU uncertainty likely to ...
  2 weeks ago

• EarthTalk: How to Avoid Getting Greenwashed

  
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  Dear EarthTalk :I hear the term “greenwashing” a lot these days but am still notsure exactly what it means. Can you enlighten? --Ruth Markell, Indianapolis, IN Inessence, greenwashing involves falsely conveying to consumers that agiven product, service, company or institution factors ...
  2 weeks ago

• What if companies actually had to compensate society for environmental destruction?

  
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  The environment is a public good. We all share and depend on clean water, a stable atmosphere, and abundant biodiversity for survival, not to mention health and societal well-being. But under our current global economy, industries can often destroy and pollute the environment—degrading public health and ...
  2 weeks ago

• Featured documentary: Damocracy, highlighting the battles over the Belo Monte and Ilisu dams

  
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  A new short documentary highlights the battles over monster dam projects imperiling local people and wild rivers. Examining the Belo Monte dam in Brazil and the Ilisu dam in Turkey, the documentary argues that such hydroelectric projects cannot be deemed "green" energy as they overturn lives, livelihoods, and ...
  2 weeks ago

• How To Spot Greenwashing

  
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  Help support The Good Human by doing all of your Amazon shopping thru our affiliate link . A very modest commission is generated (at no cost to you) which helps support the site. Q: I hear the term “greenwashing” a lot these days but am still not sure exactly what it means. Can you enlighten me on how to ...
  2 weeks ago

• What chief sustainability officers can learn from screenwriting

  
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  (The following article appeared today on the Sustainable Brands website .) Image courtesy of WorldwidePerformers.com If all the world’s a stage, according to Bill Shakespeare, then one needs to look no further than the c-suite for some of its highest drama. A new, fairly misunderstood protagonist has ...
  3 weeks ago

• Npower and its shenanigans

  
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  by Michael Smith (Veshengro) Is Npower the new Starbucks? At the same time as hiking our energy bills, Npower are using accounting tricks to dodge paying their fair share of tax in the UK. On April 16, 2013 it was revealed that they have not paid a single penny in corporation tax for the last three years! But ...
  3 weeks ago

• In Focus: Earth Day Greenwashing

  
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  http://www.solarfeeds.com » Just because you paint an oil rig green does not make it environmentally friendly. Businesses have cashed in on the popularity of Earth Day with an avalanche of what can only be described as greenwashing. However, businesses are increasingly understanding that sustainability is about far ...
  3 weeks ago

• Emerging Threat: Fracking Greenwashing

  
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  Two fewer toxic chemicals makes fracking “green,” right? Wrong. From the Earth First! Newswire : by Gal Fawkes / Earth First! News Wire What if there was a man, an environmentalist lets say—as well as an oil, gas, mining, double d-bag executive—that could turn the toxic nature of fracking into something ...
  3 weeks ago

• BP and Shell Targeted in Arts Protests

  
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  Both BP and Shell’s cynical “reputation-cleansing” via sponsorship has once again been challenged by activists. Yesterday, to mark the 3rd Anniversary of the Deepwater Horizon, the art activist group, Liberate Tate, once again challenged BP’s on-going sponsorship of one of London’s most prestigious cultural ...
  3 weeks ago

• The Nature Principle: Experience the Earth Beyond Instagram

  
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  April 22, 2013 Earth Day “The woods were my Ritalin. Nature calmed me, focused me, and yet excited my senses.” -Richard Louv, author of Last Child in the Woods: Saving Our Children from Nature-Deficit Disorder and founder of Children and Nature Network, Let’s G.O. (Get Outside) ...
  3 weeks ago

• Natural Home Guide

  
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  by Michael Smith (Veshengro) Natural Home Guide from www.v ine.co m . Here you can find room-by-room tips and product suggestions, so you can create a comfortable, inviting and happy natural home of your own. Bamboo is, once again, greenwashed in this guide. While the material is indeed, when used ...
  4 weeks ago

• Earth Day and Frugality

  
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  Earth Day is coming. It’s one of those days I actually look forward to each year. While I get sick of the “greenwashing” that the big corporations engage in every year, I do enjoy some of the local celebrations at the farmer’s market. It’s also a day that reminds me to reduce, reuse, and recycle. [...]
  4 weeks ago

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