guerrilla marketing

Time, energy and imagination is the name of the game when it comes to employing guerrilla marketing tactics.  The great thing about guerrilla marketing is that many of the  methods are free of charge or at very low cost giving you the best bang for your buck.

In uncertain times, you need to very cautious about the marketing dollars you spend as well as the result.  You're looking for maximum impact and can't afford to miss the target.  Guerrilla's know that every dollar spent should be tracked to a T!  How can you know if the methods are working if you don't know where the business is coming from?

Looking to set yourself out from the crowd and to start generating some additional revenue?  Start employing Guerrilla Marketing today!

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Original Technorati articles tagged “guerrilla marketing”

• in Advertising
  DoubleClick’s Guerilla Marketing Legacy
  DoubleClick Welcomes You To Silicon Alley!
  by johngreathouse / on Oct 16, 2011

Latest blogosphere posts tagged “guerrilla marketing”

 

• True hard guerrilla for organ donors

  
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  In a live experiment in Germany, people in a station are confronted with a patient, who is waiting a bit longer than just for the next train: for a life-saving organ! In Germany patients have to wait so long, that three of them pass away every day. And all because too few of us have an organ donor card. ...
  4 days ago

• Power to the Pews: Paint the Web

  
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  This is part six in our series on guerrilla church marketing, Power to the Pews . Last time we talked about ways to paint the town for your church. But we’re in a digital age. Paper is so last century. Let’s talk about ways lay people can paint the web for your church. There are endless ways you can promote ...
  4 days ago

• [CASE STUDY] The ‘Headline News’ Twitter Integrated Cup Sleeve

  
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  THE BRIEF Gulf News , the UAE’s leading English daily newspaper, wanted to reach even more readers and convert them into subscribers. Our target was to gain 1.5% more subscribers, help promote their twitter channel and increase traffic to the Gulf News website by at least 25%. THE INSIGHT AND STRATEGY ...
  5 days ago

• IKEA Creates A Well Furnished Porta Potty

  
  — Authority:
  “Let them experience our product.” That’s one of the most popular line you will hear from a client [and from an advertising agency]. Anyone working in the advertising industry would tell your that. They know that letting the customers try their product beats the hell out of showing hero shots accompanied with ...
  6 days ago

• Puma Sneakers Levitates Shoes in Bus Stop Terminal

  
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  Imagine competing against Kobe Bryant, LeBron James, and Derrick Rose. It’s like battling 3 Olympian gods. Well, that’s exactly what Puma is doing. Nike and Adidas have been great at signing up the biggest athletes because they are good at spotting them and they have the disposable funds to lock athletes down ...
  6 days ago

• Power to the Pews: Paint the Town

  
  — Authority:
  This is part five in our series on guerrilla church marketing, Power to the Pews . Last time we talked about the people in the pews inviting their friends to church . That word of mouth, direct invite from someone you know is powerful and effective. But there’s more you can do. One big step is to make sure your ...
  6 days ago

• Mike Koenigs: Video Visionary by Lisa Chapman

  
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  Guest Post By Steve Olsher Mike Koenigs is one of the internet’s best marketers. He is the creator of several of the world’s most popular and game-changing products, including Instant Customer and Traffic Geyser . A huge proponent of the power of video, let’s take a closer look at his core strategies ...
  6 days ago

• 25 Brilliant Guerrilla Marketing Campaigns That Created Massive Buzz [Videos]

  
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  Guerrilla marketing is all about creativity, energy and economy. We have gathered some of the best guerrilla marketing videos in recent times. Without spending loads of money, these 25 brilliant guerrilla campaigns have achieved more than what they set out to achieve. Let us know which you think are the most effective ...
  1 week ago

• IKEA Creates A Well Furnished Porta Potty

  
  — Authority:
  “Let them experience our product.” That’s one of the most popular line you will hear from a client [and from an advertising agency]. Anyone working in the advertising industry would tell your that. They know that letting the customers try their product beats the hell out of showing hero shots accompanied with ...
  1 week ago

• Real Fruit Boxes

  
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  How do you show a fruit juice is all natural? Make the fruit grow into the form of packaging. Super cool idea from a Brazilian agency ageisobar . (via Gizmodo )
  1 week ago

• Want to strike gold at the Olympics? Don’t be an official sponsor

  
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  Rival firms bend rules to reap rewards from the Games By JEROME TAYLOR Major competitors of the official Olympic sponsors have begun ramping up advertising campaigns that tap into growing enthusiasm for all things sporty in an attempt to steal a march on their rivals. Official sponsors of the Games have invested ...
  2 weeks ago

• #INTERVIEW: Chris Forbes, Co-Author of Guerrilla Marketing for Nonprofits, Offers Great Advice to Groups

  
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  Chris Forbes is the co-author of Guerrilla Marketing for Nonprofits and a certified guerrilla-marketing coach. His varied background in marketing includes experience in the faith sector and work on five continents, and he has pioneered several media initiatives in public relations, television, radio and the ...
  3 weeks ago

• #INTERVIEW: Chris Forbes, Co-Author of Guerilla Marketing for Nonprofits, Offers Great Advice to Groups

  
  — Authority:
  Chris Forbes is the co-author of Guerrilla Marketing for Nonprofits and a certified guerrilla-marketing coach. His varied background in marketing includes experience in the faith sector and work on five continents, and he has pioneered several media initiatives in public relations, television, radio and the ...
  3 weeks ago

• #INTERVIEW: Chris Forbes, Co-Author of Guerilla Marketing for Nonprofits, Offers Great Advice to Groups

  
  — Authority:
  Chris Forbes is the co-author of Guerrilla Marketing for Nonprofits and a certified guerrilla-marketing coach. His varied background in marketing includes experience in the faith sector and work on five continents, and he has pioneered several media initiatives in public relations, television, radio and the ...
  3 weeks ago

• #INTERVIEW: Chris Forbes, Co-Author of Guerrilla Marketing for Nonprofits, Offers Great Advice to Groups

  
  — Authority:
  Chris Forbes is the co-author of Guerrilla Marketing for Nonprofits and a certified guerrilla-marketing coach. His varied background in marketing includes experience in the faith sector and work on five continents, and he has pioneered several media initiatives in public relations, television, radio and the ...
  3 weeks ago

• Go guerrilla, get your small business known

  
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  Bikky Khosla Getting their business and products known is a big challenge for small and medium enterprises. Advertising can be a remedy, but limited funds is again an obstacle that prevents them from spending money like it’s going out of style. With funds tight, every rupee matters, and everything has to be done ...
  3 weeks ago

• Creating a Last Impression

  
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  By Lori Turner-Wilson Ambient marketing, an underutilized form of guerrilla marketing, aims to catch the attention of prospective customers in nontraditional locations while in a place and at a time when they are most open to considering what you’re offering. Perhaps the most challenging aspect to ambient ...
  3 weeks ago

• Samsung Distances Itself From ‘Wake Up’ Promo Outside Apple Store

  
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  A recent guerrilla marketing promotion outside an Australian Apple retail store was believed to have been orchestrated by South Korean rival Samsung, but the Android Galaxy-maker has now said that it was not responsible for the promotion. The marketing stunt involved a large black bus and a cadre of people wearing ...
  3 weeks ago

• Coca-cola is Back with the Cheering Truck

  
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  One of our favorite brands is at it again! Soft drink company, Coca-Cola , is back with ‘The Cheering Truck’. This time, Coca-Cola outfitted a special red truck with a recording booth and has been travelling around Argentina collecting the cheers of football (or soccer depending on where you are from) fans to ...
  3 weeks ago

• Futuristic Weapons Leak for Next ‘Call of Duty’ Game

  
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  One of YouTube’s most famous weapon bloggers, FPSRussia, unveils to the public a flying quadrotor with a machine gun, in a fantastic marketing stunt by Activision. People currently speculate on whether or not this futuristic weapon will be one of the features in the upcoming sequel to Call of Duty: Black ...
  4 weeks ago

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