hispanic marketing
Tag details
Welcome to the 'hispanic marketing' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'hispanic marketing'.
Latest blogosphere posts tagged “hispanic marketing”
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HBO, Harley-Davidson, Rite Aid, Arby’s and Cheetos Use HipCricket’s Hispanic Mobile Marketing Network to Reach the Hispanic Market
HispanicTrending —
Authority: 127
November 10, 2009 Via BUSINESS WIRE Working with mobile marketing leader HipCricket, major brands and retailers are uniquely and effectively reaching Hispanic customers through permission-based offers and advertisements sent to their mobile phones. As part of the only comprehensive Hispanic Mobile Marketing ...7 hours ago -
Ethnic Insights Form Foundations of McDonalds Marketing
HispanicTrending —
Authority: 433
November 06, 2009 By Emily Bryson York The marketing at McDonalds is informed first and foremost by ethnic insights that shape the chains marketing to African Americans, Asians and Hispanics. Then McDonalds lays those insights over work for the general market. "Ethnic segments are leading lifestyle trends," ...1 day ago -
Hispanic Trending iPhone App
HispanicTrending —
Authority: 433
Thanks to our friends @ Plata Mobile , Hispanic Trending now has its very own iPhone App which you can get for free at iTunes . We encourage you to try it!3 days ago -
Ikeas U.S. Creative in Play: Eyes integration of general-market, Hispanic chores
HispanicTrending —
Authority: 127
Nov 5, 2009 By David Gianatasio With an eye toward integrating its general-market and Hispanic creative, home furnishings giant Ikea has hired consultancy Pile + Co. in Boston to oversee a review of its domestic chores. The client spent $47 million in U.S. measured media in the first eight months of 2009 after ...6 days ago -
Why we are not marketing to Hispanics effectively?
HispanicTrending —
Authority: 433
November 3, 2009 By Halim Trujillo In 1955, Raul Cortez launched Channel 41 (KCOR-TV) in San Antonio, Texas and in 1962, SIN (Spanish International Network) was created by Emilio Nicolas Sr., Emilio Azcarraga Vidaurreta and other visionaries. Since then, Hispanic advertising has only been a matter of language and ...1 week ago -
Despite Recession, Startup Hispanic Endeavors Grow
HispanicTrending —
Authority: 127
November 02, 2009 By Laurel Wentz Despite the tough economy, new U.S. Hispanic ventures keep opening, and established agencies are raiding general-market shops to build up expertise in areas the Hispanic market still lacks, such as digital. Tatiana Pages, a planner and one of five siblings from the Pages family ...1 week ago -
Ad Spend in Spanish-Language Media Falls by 6.3%, Nielsen Says
HispanicTrending —
Authority: 127
October 29, 2009 By Laurel Wentz Ad spending in Spanish-language media monitored by Nielsen fell by 6.3% during the 12-month period through June 2009 to $5.5 billion, according to the market-research firm. The biggest drop was in print media, with local newspapers down by 20.3% to $88.6 million and ad spending ...1 week ago -
Branded Program De Moda Retooled With Latin Topics, Celebs
HispanicTrending —
Authority: 127
November 02, 2009 By Laurel Wentz The first episode of Spanish-language online branded entertainment show "De Moda" focuses on celebrities who wear amazingly inexpensive clothes on the red carpet. That was the most popular topic last year on "The Thread," which like "De Moda" is produced for Procter & Gamble Co. ...1 week ago -
The Hispanic Market Is Set to Soar
HispanicTrending —
Authority: 433
Nov 1, 2009 By Noreen OLeary Hispanic Americans continue to grow in number at a rate four times that of the general population, with the 2010 Census expected to show their total rising to nearly 50 million, from 38 million in 2000. And second-generation Hispanics are fast becoming the driver of the groups growth, ...1 week ago -
Dallas Area Media Discuss Strategies for Marketing to the Hispanic Market
BusinessWired - Business Wire Blog —
Authority: 121
Business Wire Dallas hosted “Targeting the Hispanic Market: Strategies & Trends,” a media breakfast for Dallas-area communicators on October 22 to discuss how to target communication efforts to the ever-growing and influential Hispanic consumer market.The panel included (left to right):Alfredo Carbajal, ...1 week ago -
The Browning of American TV
HispanicTrending —
Authority: 127
Oct 29, 2009 Via Vida en el Valle Fifteen percent of the U.S. population is of Latino descent, but Latinos remain underrepresented on English-language television. Only 4 percent of on-camera talent is Latino, a number that does not reflect reality, said Alex Nogales, president of the National Hispanic Media ...1 week ago -
Hispanic Online Ad Spend Stays Positive
HispanicTrending —
Authority: 127
OCTOBER 26, 2009 Source: eMarketer Hispanic ad spending is down in all media but online and out-of-home, according to Myers Publishing. The “Jack Myers Media Business Report” put Spanish-language online ad spending up 2% in 2009, while total Hispanic ad spending is forecast to drop 11.2%. A slight rebound is ...2 weeks ago -
NBA launches campaign to reach Hispanic fans
HispanicTrending —
Authority: 433
October 18, 2009 Via: AP After years of courting the European and Asian markets, the NBA is trying to build up its fan base among Hispanics. The league will launch a marketing campaign on Monday called enebea -- the Spanish pronunciation of NBA. Featuring increased TV and internet exposure, plus community projects, ...3 weeks ago -
One of the top Hispanic Internet Marketing consultants introduces himself
Internet Marketing Solutions —
Authority: 149
Jaime Paredes is a bi-lingual & bi-cultural Internet marketing consultant. He operates a web development and Internet marketing agency in Miami, FL where his focus has been servicing clients but also building his own online businesses selling products all over the world. Jaime’s long term goal is to be ...8 weeks ago
