in game advertising

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Latest blogosphere posts tagged “in game advertising”
 

  • Interview: AKQA CEO Tom Bedecarré (Conclusion) - Alternate Reality Games, Location-Based Marketing & Targeting


    — Authority Authority:
    In the conclusion of this source interview for my book, THE ON-DEMAND BRAND, AKQA CEO Tom Bedecarré offers his view of alternate reality games (ARGs), social media, location-based marketing and that most controversial of issues: targeting. CLICK HERE to listen...
    2 weeks ago

  • kinect-ing to pizza delivery


    — Authority Authority:
    Gamers, rejoice! Yesterday Pizza Hut launched an app for Xbox Live that allows users to customize AND order pizzas straight from their consoles (because using your smartphone to place an order is sooo 2011). You can use a variety of Xbox options to build the pizza of your dreams like voice commands, Kinect motion ...
    4 weeks ago

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