industry_engagement
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Latest blogosphere posts tagged “industry_engagement”
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The coming changes
Word to the Wise —
Authority: 513
Yesterday I talked about how I’m hearing warnings of a coming paradigm shift in the email industry. While these changes will affect all sender, ESPs in particular are going to need to change how they interact with both ISPs and their customers. Currently, ESPs are able to act as “routine conveyers.” The ...1 week ago -
AOL EWL: low complaints no longer enough
Word to the Wise —
Authority: 513
This morning AOL announced some changes to their Enhanced White List . Given I’ve not talked very much about the AOL EWL in the past, this is as good a time as any to talk about it. The AOL Enhanced Whitelist is for those senders that have very good practices. Senders on the EWL not only get their mail delivered ...3 weeks ago -
Sending too much mail
Word to the Wise —
Authority: 513
Not having policies restricting the amount of mail any customer or recipient receives may lead to higher spam complaint rates and blocking warns the DMA Email Marketing Council. HT: Box of Meat3 weeks ago

