integrated marketing

Welcome to the 'integrated marketing' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'integrated marketing'.

Latest blogosphere posts tagged “integrated marketing”

• True/Slant: Profiles Shankman who marketed HARO

  
  Communications & Legal Studies — Authority: 129
  Reiss, D. (2009, November 3). A Quirk in the Road – 12 Things You Should Know About Peter Shankman and How He Views the World. True/Slant. Retrieved November 6, 2009, from http://trueslant.com/dawnreiss/2009/11/03/12-things-you-should-know-about-peter-shankman-and-how-he-views-the-world/ Shankman is the ...
  3 days ago

• The Psychology of Buying

  
  Blogging Me Blogging You — Authority: 488
  Great video from Martin Lindstrom, the author of Buyology . ( free chapter here ) Some interesting tips: Bigger actual shopping baskets leads to bigger metaphorical shopping baskets Peer pressure increases the purchase of premium items Some 2-for-1 deals are actually deals for the merchant (e.g. ...
  4 days ago

• In Chicago covering PMAs Annual Marketing Law Conference

  
  Donna's Promo Talk — Authority: 114
  Well I arrived in Chicago earlier tonight and am currently writing this post from the Fairmont Hotel where Ill be attending PMAs Annual Marketing Law Conference for the next two days. I was lucky enough to arrive earlier than expected by flying stand-by on a USAir flight out of Charlotte to Chicago. I was in the ...
  5 days ago

• New Wisk-It App Helps Clean Up Your “Dirty Laundry” On Facebook

  
  Technology Info — Authority: 159
  Wisk laundry detergent just launched a new facebook app called WISK-IT that extends their powerful cleaning heritiage into the world of social media. Designed to make it easy to find and remove all those photos on facebook that might be embarrasing, and a general "stain" on your reputation, this is one of those apps ...
  5 days ago

• CJR: FCC taps Waldman to study the “State of the Media”

  
  Communications & Legal Studies — Authority: 129
  Garber, M. (2009, October 29). FCC Taps Waldman to Study “State of the Media” : CJR. Columbia Journalism Review. Retrieved November 4, 2009, from http://www.cjr.org/behind_the_news/fcc_taps_waldman_to_study_stat.php?page=all CJR cites Waldman’s blog Beliefnet .  The FCC have a post at 10/28/09 , “Steven ...
  5 days ago

• MediaPost: Radio reaches 77% of adults daily

  
  Communications & Legal Studies — Authority: 129
  Sass, E. (2009, November 3). Nielsen: Radio Reaches 77% of Adults Daily. MediaPost Publications. Retrieved November 4, 2009, from http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=116763 Good news for radio from the Council for Research Excellence . Posted in Integrated Marketing ...
  5 days ago

• WSJ.com: Ad revenues eludes papers

  
  Communications & Legal Studies — Authority: 129
  Nat Worden. (2009, November 4). Newspaper Hopes Could Be Old News. WSJ.com. Retrieved November 4, 2009, from http://online.wsj.com/article/SB20001424052748703740004574513522033216210.html#mod=todays_us_marketplace Reports on the state of the news industry,     Posted in Integrated Marketing Communications, ...
  5 days ago

• Meeldetuletus: neljapäeviti saab altexis raamatuid lugeda

  
  altex marketing - innovative internet marketing TM — Authority: 122
  Meeldetuletus kõigile internetiturunduse raamatute sõpradele: neljapäeviti, soovitavalt 16:30 paiku , on kõik huvilised oodatud altexisse lugema Pidu ei korralda ja ametlikku vastuvõttu pole, ent meie internetiturunduse raamatud on tunnikeseks sinu päralt. Ette registreerimine pole kohustuslik, soovi ...
  5 days ago

• Don’t sell your customer yellow shoes, no matter how much he demands them

  
  inmedia Public Relations Inc. - High tech public relations — Authority: 118
  For many years here in Ottawa, I was associated with a large marketing communications agency, many of whose account executives knew they could get a rise out of me by describing media relations as “free advertising.” “It ain’t free, and it ain’t advertising,” I would consistently reply, with not a little ...
  6 days ago

• Variety: video game uses “epic Mickey” icon

  
  Communications & Legal Studies — Authority: 129
  Morris, C. (2009, November 2). Disney takes Mickey back to his roots. Variety – Film. Retrieved November 3, 2009, from http://www.variety.com/article/VR1118010760.html?categoryid=10&cs=1&nid=2248 Here is a quote: “He’s an image, and he’s an icon, but he’s not a character anymore,” said Warren ...
  6 days ago

• How to Integrate Social Media Into Your Marketing

  
  Convince and Convert Blog: Where Social Media and Email Collide — Authority: 532
  View more presentations from Jason Baer . This is a Webinar I conducted recently for MarketingProfs (a Convince & Convert client), sponsored by Citrix (makers of GoToWebinar and GoToMyPC). The Big Social Media Integration Picture Social media and conversation marketing transform brands like no other ...
  1 week ago

• Contactology and ClickTale Integrate Post-Click Analytics with Email Marketing

  
  Ad Operations Online — Authority: 483
  First-of-its-Kind Offering Bridges Best of Web Analytics and Email Marketing for Fully Integrated Approach to Optimizing Marketing Campaigns DURHAM, N.C. & RAMAT GAN, Israel – Contactology, a provider of email marketing and online survey technologies, announced a first-of-its-kind technology partnership with ...
  1 week ago

• Center for Social Media: August Newsletter

  
  Communications & Legal Studies — Authority: 129
  Here is the August 2009 CSM Newsletter .  I learned about the video posted below by reading it. Here is the greetings: Greetings, It’s official –the dates of our annual Making Your Media Conference are Feb. 11-12. Mark your calendars! Our 10th annual Human Rights Film Series brought packed houses ...
  1 week ago

• Marketers Should Put Social Media in their Christmas Stockings

  
  DIY Marketing — Authority: 113
  As a consumer I refuse to think seriously about the Christmas holidays yet. Retailers, however, see it looming before them and should be getting ready. In that spirit, I downloaded a study from OneUpWeb on the 2009 holiday shopping season. They expect the increase in online holiday shopping to continue this year. ...
  1 week ago

• Per Caroe from Lyris at ad:tech San Francisco 2009

  
  Learn Free Internet Marketing Learn Free Internet Marketing Strategies using Video, Articles, Social Networking, Social Media, Web 2.0, Blogs, Affiliate Marketing — Authority: 461
  buzz on the floor at ad:tech SF regarding email, social and mobile engagement and marketing (tri-messaging). Marketers are interested in figuring out how to integrate and optimize these three critical communication channels. Erick Mott from Lyris interviewed Per in this short clip (1:28); more details and the related ...
  1 week ago

• Social media profiles: A disconnect in the corporate strategy?

  
  Weber Media Partners | Impressions Through Media — Authority: 110
  I’ve been wondering lately about the concept of integrated social media strategies for businesses. There’s no mistaking it but some social media will work better for certain types of businesses and industries than others. Some will excel with the use of videos, and some with the written word. Some will adopt the ...
  1 week ago

• Adweek: towards a common ratings currancy

  
  Communications & Legal Studies — Authority: 129
  Bachman, K. (2009, October 29). Video Ad Nets Eye Common Ratings Currency. Retrieved October 30, 2009, from http://www.adweek.com/aw/content_display/news/nontraditional/e3ib2e664ce05ad759c4bc276cb07537b41 Here is the lead: Moving a step closer to establishing a common ratings currency for buying and selling on ...
  1 week ago

• Why ‘Personas’ Are the Secret Sauce for Effective Marketing Automation Campaigns and the Key to Achieving a ‘Mass One-to-one’ Strategy

  
  Propelling Brands — Authority: 91
  I’ve been actively speaking over the past few weeks about a new strategic mindset I believe B2B marketers should adopt today — a ‘mass one-to-one’ strategy.  This is a posture where marketing manages scale, targeted, engaged and two-way dialogue with prospects, upstream from sales-team interaction and ...
  1 week ago

• Study Online Integrated Marketing Degree at Golden Gate University

  
  Online Education Blog — Authority: 118
  With experience of more than 100 years in the field of professional education, Golden Gate University is ideally suited for working professionals who do not have time to attend on campus classes. All the degree programs at Golden Gate University are designed to give students real-world business situations for an ...
  1 week ago

• Winning Campaigns: Integrating Offline and Online Strategies is Key

  
  Frogloop — Authority: 459
  My first campaign job was in 1995 at Colorado NARAL.  We didnt have an email list and we were just about to launch a website (complete with animated GIFs, natch).  Among my responsibilities was maintaining the citizen lobbyist phone trees - a job that entailed calling everyone on it every so often, in addition to ...
  1 week ago

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