integrated marketing

Welcome to the 'integrated marketing' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'integrated marketing'.

Latest blogosphere posts tagged “integrated marketing”

• Web Business Age home: Practical strategies and resources

  
  Stompernet SEO Course — Authority: 166
  Find resources on service providers, consultants, products and solutions for online marketing, search engine advertising, SEO, PPC, affiliate, email, social media, PR, analytics and integrated marketing. Learn practical strategies, tactics and campaign management via tips, tutorials, case studies and articles. ...
  13 hours ago

• Independent Lens: OBJECTIFIED

  
  Communications & Legal Studies — Authority: 138
  WATCH OBJECTIFIED ON I.L. TUESDAY NIGHT!! From the website: Look around you. Within five feet of you are dozens—if not hundreds—of manufactured products that you interact with every day. If you are at work, perhaps there is a laptop, a stapler, a No. 2 pencil, a paperclip, a mobile phone, a coffee mug, a ...
  17 hours ago

• Multi-Channel Fundraising: Strategies and Tools to Engage Donors through Integrated Campaigns

  
  Frogloop — Authority: 414
  Last week I had the pleasure of moderating a panel about this timely topic of multi-channel fundraising and communication for NTEN’s 501 Tech Club New York City  at the TADA! Youth Theater. Simon Moloney, NPower Network & Conifer Analytics and Rebecca Willett, Planned Parenthood Federation of America, joined ...
  22 hours ago

• MediaPost: Measurement: Newspaper readers or circulation

  
  Communications & Legal Studies — Authority: 138
  Loechner, J. (2009, November 23). Measurement: Newspaper Readers or Circulation? MediaPost Publications. Retrieved November 23, 2009, from http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=117854 From the research summary of Scarborough’s study , “The analysis of Scarborough audience ...
  23 hours ago

• NYT: Media companies move from marketing to P.R.

  
  Communications & Legal Studies — Authority: 138
  Barnes, B. (2009, November 22). Ad Budget Tight? Call the P.R. Machine. The New York Times. Retrieved November 23, 2009, from http://www.nytimes.com/2009/11/22/business/media/22steal.html?_r=1 An excerpt: ..don’t think that Hollywood believes it can get by with less promotion [given drastic cuts to marketing ...
  23 hours ago

• MediaPost: HuffPo increases advertising

  
  Communications & Legal Studies — Authority: 138
  Mermigas, D. (2009, November 20). Huffington Post Increases Advertising, Revenue Streams. MediaPost blogs: Diane Mermigas on media. Retrieved November 23, 2009, from http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=117833 Examines the “Advertising 3.0″ efforts of the successful media ...
  23 hours ago

• Lowongan Kerja Orange Media Indonesia

  
  LOWONGAN KERJA — Authority: 152
  The most distinguished & prominent media alliance revolving the whole Asia under one convention. Rich resource of professionals and experienced deposit into specialize publications for industry essentiality the Industrial & Automation Guide Indonesia!In association with Media Representatives from all over the ...
  1 day ago

• Adage: Oprah’s move to cable

  
  Communications & Legal Studies — Authority: 138
  Steinberg, B. (2009, November 20). Will Oprah’s Move To Cable Dampen the ‘Oprah Effect’? Advertising Age – MediaWorks. Retrieved November 20, 2009, from http://adage.com/mediaworks/article?article_id=140668 You Go Girl!  A paragraph from Steinberg’s article: In a statement released Friday, Ms. ...
  3 days ago

• OnlineMediaDaily: YouTube Direct

  
  Communications & Legal Studies — Authority: 138
  Sullivan, L. (2009, November 17). YouTube Unveils Tool To Connect News Organizations With Citizen Journalists. Online Media Daily. Retrieved November 20, 2009, from http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=117490 Wow, what doesn’t Google do? Make toast? Walk on the moon? Create ...
  3 days ago

• What the Heck is Integrated Marketing Anyway?

  
  Small Business Marketing Blog from Duct Tape Marketing — Authority: 583
  What the Heck is Integrated Marketing Anyway? This content from: Duct Tape Marketing When I first started my business, several decades ago, I was determined to tell people that, mine was an integrated marketing firm. To which, I generally received polite nods and the occasional more truthful – “What the heck ...
  6 days ago

• Social Media: It’s About Engagement, Not Page Views

  
  Dianna Huff's B2B MarCom Writer Blog — Authority: 409
  “I use the word engagement as the new metric, as opposed to viewing.” Albie Hecht, CEO of Worldwide Biggies Company, a digital entertainment studio that creates content for young adults (think Naked Brothers Band on Nickelodeon), is quoted as saying the above in the new book, Googled: The End of the World as We ...
  6 days ago

• Build Strong Media Relations

  
  FuelNet Daily Tips — Authority: 125
  As a business owner, you’ve probably heard that media exposure can help your company greatly, especially during tough economic times when integrated marketing communications and PR budgets are low and competition is high. The truth is, learning to leverage the power of the media as part of an integrated marketing ...
  6 days ago

• International IMC – yes please!

  
  Ekana Innovation — Authority: 104
  Now is a good time to announce the Office Nomad host company for January – Young & Rubicam/Wunderman . The contact and idea for this came through their new MD Janne Waltonen , who is about the only person I can think of knowing there – for now. Wunderman is an agency providing my favorite approach to ...
  1 week ago

• BUZZMEDIA Names Former MySpace Executive Chris George Senior Vice President, Integrated Marketing & Operations

  
  Ad Operations Online — Authority: 508
  LOS ANGELES – BUZZMEDIA, the largest publisher of pop culture sites on the Internet, announced the addition of Chris George to the company as Senior Vice President of Integrated Marketing & Operations. George joins from MySpace, where he served as VP, Integrated Marketing and oversaw the development of ...
  1 week ago

• Evolving Beyond Communities of Unconnected Communities (Part 2 of 3)

  
  Affinitive's Social Media Playground — Authority: 100
  OK, so you’ve identified your relevant social media channels and now have several  outposts within social media.   Your initiatives have proven successful at generating awareness, engaging in conversations and acquiring new relationships.  The next logical step becomes how to evolve and connect these various ...
  1 week ago

• Despite Social Media, B2B Email Marketing is Not Dead

  
  Dianna Huff's B2B MarCom Writer Blog — Authority: 409
  B2B email marketing seems to be a hot topic these days judging by the number of articles and reports I’ve been reading.In its cover story for November 2009, E-Mail Marketing’s Future . . . Right Now, Website Magazine editor-in-chief Peter Prestipino and Senior Editor Mike Phillips report that:“According to a ...
  1 week ago

• Harness The Power Of Offering Freebies To Your Affiliate Site’s Visitors

  
  Free Internet Marketing Information — Authority: 162
  Who in his right mind would refuse a freebie? Out of 10 people you ask, only about one or two will forego a freebie for some strange reason. The rest will gladly accept it. It’s simply a part of human nature to be appreciative of gifts, particularly useful ones. This is also something that advertisers and ...
  1 week ago

• The new rules of customer engagement

  
  SMLXL - Engagement Marketing and Communication principles from Alan Moore — Authority: 541
  I have been asked to make a presentation about the New Rules of Customer Engagement Monday 16th November organised by Canvas8 and takes place in the offices of the architects BDP. You can find out more information here. Also on the bench are Professor Michael Solomon : Michael will be flying in from ...
  1 week ago

• The Integration Of Social Media And Search Engine Marketing

  
  The Reciprocal Consulting Blog — Authority: 129
  We’ve seen the integration of online marketing strategies and resources and they seem to be drawing closer together rather than further apart. Specifically, I’m talking about social media and search. Facebook is the largest social media site online and many of its best features offer search engine benefits. ...
  1 week ago

• The Impact of Brand Personality on Brand-Aroused Feelings.pdf

  
  OnlineFreeEBooks.net the most imitated free ebook site — Authority: 134
  Brand managers are increasingly using brand personality to differentiate and uniquely position their brand without really knowing its effects. This study begins to addresses this gap by examining the effects of brand personality on brand-aroused feelings across the product categories of sport shoes, mobile phones and ...
  1 week ago

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