interactive marketing

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Original Technorati articles tagged “interactive marketing”

• in Advertising
  Mobile & Social Win Super Bowl
  Mobile and social proved to be important factors in Super Bowl advertisement success in 2012.
  by smsmasterminds / on Feb 8, 2012

Latest blogosphere posts tagged “interactive marketing”

 

• Get Your Digital On at Interactive Day San Diego 2012

  
  — Authority:
  Staying ahead of the curve. On top of your game. One step ahead. In front of the ball.  Outside the box. Lame analogies aside, our industry needs continual professional development in order to properly lead our brand partners forward. Which is why many of our i.d.e.a. team members will be at Interactive Day San ...
  2 days ago

• Bet On Always Addressability Now, Not Later

  
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  I read some deceptively warm and fuzzy advertising riding on the subway this morning courtesy of our nations top soft drink manufacturers. Together they have reduced calories of drinks in US schools by 88% by offering more low- and no-calorie options. "Gee," I thought, "Id like to learn more." So as I exited the ...
  4 days ago

• Boost your content ecosystem with video

  
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  When I picked online video content marketing for my inaugral Forrester research report I knew it was a hot topic and an area of growing interest for interactive marketers. But even I was surprised when our data identified that for consumers branded online video content is as engaging as display advertising (read the ...
  2 weeks ago

• I need an salesperson to promote a email marketing platform by claudiamihalache

  
  Pro Freelance Projects — Authority: 169
  I need someone who knows how to market using the web, telemarketing, whatever brings in the sales. This platform can create innovative and interactive campaigns, sms marketing, surveys, email marketing, etc… (Budget: $250-$750 USD, Jobs: Internet Marketing, Marketing, Sales) Go to Source
  3 weeks ago

• Digital Summit 2012 Is Next Week

  
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  Next week is the 2012 Digital Summit , an annual digital marketing event held here in Atlanta. I’ll be participating in a panel discussion on “Designing for Multiple Platforms” moderated by our good friends at TripLingo . The Digital Summit always features an incredible variety of both national and local ...
  3 weeks ago

• Could the “Something” in “Draw Something” be the “A” word? (For advertising, of course)

  
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  What do Doritos, Madonna, The Bieber, MacBook, Gameboy and Titanic all have in common? Nothing really, except recently I’ve been asked to exercise my paintbrush . . . errrrr fingertips . . . and “draw” these well known words in OMGPOP’s ridiculously addicting mobile app “Draw Something.” I select Doritos ...
  3 weeks ago

• An Interview on IdeaMensch with Hassan Bawab – Founder and CEO of Magic Logix

  
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  “I would invest more in branding. It’s so important to have a reputation and an image attached to your name. People are skeptical of working with people who aren’t established – people want to... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  3 weeks ago

• Coke Puts Its Content Strategy Online and Wows the Marketing World

  
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  Recently, Coke put their content strategy online. The combination of insight and animation makes it worth seeing and sharing. Its really quite remarkable.
  3 weeks ago

• Hot Off The Presses: Forrester Wave™ For Interactive Attribution

  
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  So how was your winter? I hibernated, holed up in a cave studying the interactive attribution category. Like a freakish, human Punxsutawney Phil , I emerged - but unfortunately I saw my shadow and hit the snooze button. According to tradition, this means that we are subjected to more cold days ruled by the "last ...
  3 weeks ago

• Google’s “Project Glass” Experiment: The Future of Wearable Devices?

  
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  I’m sure we’ve all imagined the day when flying cars and instant transport would exist in a Jetsons-like world, but those days may be closer than we think. Earlier this month, Google’s “ Project Glass ” video hit YouTube sending the minds of its 14 million viewers wondering yet again about the possibilities ...
  3 weeks ago

• Google Testing Email Marketing Technique Inside Adwords

  
  !0for Blog — Authority: 111
  Google Testing Email Marketing Technique Inside Adwords Google is testing whether prospects will ask for more information via their Gmail account which is already filled in for the email address to be used for the offer. Similar tests have been running around building newsletter lists but this move to … Read more on ...
  3 weeks ago

• The Anatomy of Going Viral

  
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  Source: econsultancy.com via Dawn on Pinterest
  4 weeks ago

• Google’s One-Stop Shop for Nonprofits: What is Google Checkout?

  
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  Google Checkout for Nonprofits is a fast, convenient donation process that helps nonprofit organizations attract more donors and increase online giving. Normally Google charges a small transaction fee for their checkout service; however, the company provides a special incentive for nonprofits. Organizations that ...
  4 weeks ago

• Listen to Your Fans: An Interview with Jim Smith, Atlanta Falcons

  
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  In honor of this week’s NFL Draft , Nebo recently interviewed sports marketing veteran Jim Smith. Before stepping into his role with the Atlanta Falcons in 2004, Jim was President/General Manager of the Major League Soccer’s Columbus Crew, held sports marketing positions at Ohio State University and the World ...
  4 weeks ago

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