legal marketing

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Original Technorati articles tagged “legal marketing”

• in Business
  Legal Marketing Association Annual Conference
  Legal Marketers Gather in Orlando for National Conference
  by tommatte / on Mar 17, 2011

Latest blogosphere posts tagged “legal marketing”

 

• Dessert Doubles as a Metaphor for Legal Marketing

  
  — Authority:
  An experimental dessert served by one of San Franciscos trendiest restaurants is also apparently a metaphor for legal marketing.
  4 days ago

• The Attorney Video Marketing Dilemma

  
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  It’s no longer a question of “Should I create attorney video to market my law firm?” That question left the building long ago. (That’s actually a really bad metaphor, since a question cannot leave a building, but you get the gist). The question now is “How can I create an entire attorney video ...
  5 days ago

• How Social Media Figures Into Consumer Search for a Lawyer [INFOGRAPHIC]

  
  The Rainmaker Blog — Authority: 138
  The Rainmaker Institute recently commissioned a survey by The Research Intelligence Group to find out how consumers use social media in their search for an attorney. I blogged about the details of the survey on Friday at Survey Says Majority of Consumers Use Social Media When Looking for Lawyers . This infographic ...
  5 days ago

• How to Use Your Law Firm Website to Build Trust with Prospects

  
  The Rainmaker Blog — Authority: 138
  Getting prospects to hire you begins with establishing trust. Since recent research has shown that most people use online searches to look for an attorney, having a website that helps you build that trust is crucial. Here are some tips on how to use your law firm website to build trust with prospects: Third-party ...
  6 days ago

• Alibaba buys 28% in Chinese map-nav firm AutoNavi

  
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  The investment would make Alibaba the largest shareholder of Nasdaq-listed AutoNavi after the company’s CEO, Jun Hou, who holds 16.7- per cent stake. [via Domain-b M&A ] Follow us @enterpriseheat – lists / @sectorheat
  1 week ago

• How to Help Your Referral Sources Get You More - and Better -- Referrals

  
  The Rainmaker Blog — Authority: 138
  Im convinced one of the biggest reasons that attorneys dont receive more referrals is because they dont take the time to inform and remind their clients of the various services they offer.   Most clients immediately put their attorney in a box and believe the only service the lawyer offers is the one they used. I ...
  1 week ago

• Getting a Lifestyle Law Firm Begins at a Rainmaker Retreat

  
  The Rainmaker Blog — Authority: 138
  I talk a lot about helping attorneys create what I call a “lifestyle law firm”. So what is a lifestyle law firm? A law firm that promotes and encapsulates the core values of who you are, the lifestyle you want to lead and the legacy you want to leave. Watch my interview last year on The LexBlog Network about ...
  2 weeks ago

• The Perfect Marketing Mix: Business and Pleasure

  
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  Recently, I was talking to a lawyer about the ideal mix of business with pleasure, in the context of successful business development . This attorney observed that a lawyer in his firm with lots of clients seemed to devote most of his life to his practice. All of this successful lawyer’s social and community ...
  2 weeks ago

• Happy Mother’s Day

  
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  One of my favorite people to follow on Twitter and Facebook is Lisa Jo Baker . It’s difficult for me to put into words how much my life has changed since having children and she nails it! She literally hits it spot on! Putting words together like brave , comfort , sleep deprived and mighty . Things you ...
  2 weeks ago

• BigLaw rolls out apps for clients; effort sends message ‘this isn’t your grandfather’s law firm’

  
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  A small but growing number of law firms are launching apps that help and possibly impress their clients. Latham & Watkins released its latest app last week, one that helps clients learn more about overseas anti-bribery laws, the Recorder reports. Previous apps by the firm
  2 weeks ago

• Stealth Research: 9 Things I Look For When Watching an Attorney Video

  
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  Get your Free video review by Gerry Oginski, Founder of the Lawyers Video Studio I do a lot of research about attorney videos. I watch a lot of lawyer video. I can instantly point out what’s good and what’s not. I can show you in 10 seconds how to improve a video. I can reveal to you how and why a video has not ...
  2 weeks ago

• A Guide to Mobile Marketing

  
  The Rainmaker Blog — Authority: 138
  Those of us old enough to recall the Dick Tracy comic strip may wonder why, in 2013, we don’t have any mobile communication devices on our wrists. The fact is, we are already doing most of our communicating on a mobile device; it’s just tucked into a pocket or purse.  Two years ago, the purchase of smartphones ...
  2 weeks ago

• May 16 Online Seminar: Rainmaker Secrets to Building a Referral-Based Law Firm for Litigators

  
  The Rainmaker Blog — Authority: 138
  Most litigation attorneys have a difficult time building a consistent book of business. They go from one extreme of having too much work to handle to the other extreme of waiting around for the next case. On Thursday, May 16, at 11 a.m. PT/2 p.m. ET , I will share with you the secrets we have uncovered from working ...
  2 weeks ago

• Are You Invisible to the 2nd Largest Search Engine in the World?

  
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  If you have not created video yet , you are invisible to the second largest search engine in the world. That’s a fact. The largest search engine in the world is Google. YOUR WEBSITE EFFORTS By now, every lawyer and law firm has a website. You hire search engine optimization (SEO) companies to improve your ...
  2 weeks ago

• How to Fix Your LinkedIn Profile

  
  The Rainmaker Blog — Authority: 138
  I see a lot of attorney profiles on LinkedIn, since I connect with many of our clients and those who have attended our Rainmaker Retreat. And what I see mostly is room for improvement. LinkedIn just turned 10 last week, and has become the de facto online Rolodex for keeping up with contacts and referral sources. So ...
  2 weeks ago

• In (Blank) We Trust

  
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  If you plan on having a successful career as a lawyer, you had better understand some things about trust. How is it created? How is it destroyed? Who trusts you? Who do you trust? What types of things do you do at your practice to earn, nurture and solidify trust? Admittedly, for many of you, this post may be ...
  2 weeks ago

• Blogging Makes New Lawyers Rich and Famous

  
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  Sam’s manifesto on why your blog sucks is worth the read. I thought I’d take the micro-approach and tackle one comparatively tiny thing: headlines. What is a headline? A headline is the title of your post. The best headlines, generally speaking, are short and descriptive. The worst are cute or clever and ...
  2 weeks ago

• “Be the Change You Want to See in the World.”

  
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  "Be the change you want to see in the world." Gandhi’s words could be women lawyers’ "call to arms." Over the past few months, the conversations regarding the challenges that working women face have been loud… but maybe not so clear. Articles like… Atlantic Magazines , " Can Women Have It All? " and ...
  2 weeks ago

• Return to Fine; The Attorney Video Mindset

  
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  “How are you doing today?” “Fine.” “How are your marketing efforts?” “Fine.” “How’s your client intake process?” “Fine.” “How’s your family?” “Fine.” This lawyer is returning to fine. He doesn’t get it. He doesn’t recognize that ‘fine’ is stagnant. He ...
  2 weeks ago

• 10 Steps to Promote Your Law Practice on Avvo

  
  The Rainmaker Blog — Authority: 138
  If youre thinking about ignoring your profile on Avvo, heres something to consider: Avvo is very good at search engine optimization . So in all likelihood, when you type your name into Google, your Avvo profile will often come up on the first page of results. Avvo is now a major force in Internet marketing for ...
  2 weeks ago

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